K\u00fclas on Bilance\u2019i kasvujuht Mikko Leo Selg, kes avab, millised strateegilised valikud on Bilance\u2019i laienemist k\u00f5ige enam toetanud ning kuidas hinnata, millal ja kuhu j\u00e4rgmise sammuna minna.<\/p>\n
\u00dche keskse teemana tuleb episoodis jutuks, kuidas Meta<\/a> reklaamidest on kujunenud rakenduse peamine kasvukanal. Mikko Leo selgitab, miks just Meta reklaamid on Bilance\u2019i jaoks k\u00f5ige paremini t\u00f6\u00f6tanud, millised eksperimendid on aidanud uutel turgudel kiiremini uute kasutajateni j\u00f5uda ning kuidas tulemusi j\u00e4rjepidevalt m\u00f5\u00f5detakse ja optimeeritakse. Samuti r\u00e4\u00e4gitakse turundusvigadest, mida teel on tehtud, ja sellest, mida neist \u00f5ppida.<\/p>\n P\u00f5hjalikult k\u00e4sitletakse ka influencer<\/a>-turunduse rolli Bilance\u2019i kasvus. Mikko Leo avab, millised on koost\u00f6\u00f6de tagamaad nii mikroinfluencerite kui ka suuremate sisuloojatega erinevatel Euroopa turgudel. Lisaks kuuleb, millistes olukordades toimivad paremini ni\u0161ip\u00f5hised sisuloojad ning millal on m\u00f5istlik panustada laiema n\u00e4htavusega sisuloojatesse.<\/p>\n Lisaks tuleb arutlusele ka tehisaru roll Bilance\u2019i igap\u00e4evases t\u00f6\u00f6s. R\u00e4\u00e4gitakse, kuidas AI toetab t\u00f5lgete loomist, sisuloome protsesse ja tootearendust, ning kuidas see aitab v\u00e4ikesel tiimil kiiremini liikuda ja paremaid otsuseid teha.<\/p>\n Episood pakub praktilisi n\u00e4iteid ja l\u00e4bipaistvaid \u00f5ppetunde k\u00f5igile, kes tegelevad kasvuturunduse, mobiilirakenduste ehitamise v\u00f5i rahvusvahelise skaleerimisega.<\/p>\n Kuulajatele jagab Mikko Leo ka oma soovitust, kust ammutada m\u00f5tteainet ja inspiratsiooni \u2013 A Smart Bear blogist.<\/p>\n Saadet juhivad Andreas Unt ja Katria Helena Komp.<\/p>\n Taskuh\u00e4\u00e4lingu uut hooaega toetab Zone<\/a>.<\/p>\n Kuidas see lugu Sind end tundma pani? Saada Kommenteeri <\/a> Loe kommentaare <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"K\u00fclas on Bilance\u2019i kasvujuht Mikko Leo Selg, kes avab, millised strateegilised valikud on Bilance\u2019i laienemist k\u00f5ige enam toetanud…\n","protected":false},"author":2,"featured_media":101377,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[14],"tags":[131,48682,130,37,33,35,34,36,22223,2886],"class_list":["post-101376","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ari","tag-ari","tag-bilance","tag-business","tag-ee","tag-eesti","tag-eesti-keel","tag-estonia","tag-estonian","tag-influencer","tag-meta"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ee\/116017283895783989","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts\/101376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/comments?post=101376"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts\/101376\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/media\/101377"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/media?parent=101376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/categories?post=101376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/tags?post=101376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}