{"id":157081,"date":"2026-04-19T06:56:08","date_gmt":"2026-04-19T06:56:08","guid":{"rendered":"https:\/\/www.europesays.com\/ee\/157081\/"},"modified":"2026-04-19T06:56:08","modified_gmt":"2026-04-19T06:56:08","slug":"rimi-uritab-ettevotete-soodustuse-abil-ariklientide-seas-turuosa-kasvatada","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ee\/157081\/","title":{"rendered":"Rimi \u00fcritab ettev\u00f5tete soodustuse abil \u00e4riklientide seas turuosa kasvatada"},"content":{"rendered":"<p>Lisaks katsetab poekett \u00fches oma kaupluses allahindlust <a rel=\"noopener nofollow\" target=\"_blank\" href=\"https:\/\/www.delfi.ee\/teema\/72282991\/pensionarid\" tag-id=\"72282991\">pension\u00e4ridele<\/a>, kuid pole veel otsustanud, kas laiendada seda k\u00f5ikjale.<\/p>\n<p>Eesti <a rel=\"noopener nofollow\" target=\"_blank\" href=\"https:\/\/www.delfi.ee\/teema\/96856335\/jaekaubandus-1\" tag-id=\"96856335\">jaekaubandusturul<\/a> valitseb tihe konkurents ja poeketid \u00fcritavad leida v\u00f5imalusi kliente just enda poodidesse meelitada. Rimi reklaamib, et \u00e4riklient saab \u00fcheksa protsenti allahindlust k\u00f5igilt toodetelt, v\u00e4lja arvatud alkohol ja teenused.<\/p>\n<p>ERR uuris poeketi k\u00e4est, miks peab eraklient \u00e4rikliendist kallimat hinda maksma. Rimi Eesti turundus- ja kommunikatsioonijuht Madis Eesmaa \u00fctles p\u00f5hjenduseks, et Rimi <a rel=\"noopener nofollow\" target=\"_blank\" href=\"https:\/\/www.delfi.ee\/teema\/96850556\/e-pood-1\" tag-id=\"96850556\">e-pood<\/a> soovib \u00fcsna v\u00e4rske tegijana \u00e4riklienditurul oma turuosa selles segmendis kasvatada ning erinevad soodustused on \u00fcks t\u00f6\u00f6riist, kuidas seda teha.<\/p>\n<p>\u201eSee ei t\u00e4henda mingit moodi, et ettev\u00f5tted oleksid meie jaoks eelistatumad kui erakliendid, tegu on lihtsalt kahe erineva kliendigrupi ja ostuharjumustega, millele on ka kaks erinevat l\u00e4henemist,\u201c s\u00f5nas Eesmaa.<\/p>\n<p>Ta lisas, et ka eraklientidel on soodustusi, mis omakorda ei laiene \u00e4rikliendile.<\/p>\n<p><a rel=\"noopener nofollow\" target=\"_blank\" href=\"https:\/\/www.delfi.ee\/teema\/1094\/tallinn\" tag-id=\"1094\">Tallinnas<\/a> katsetab Rimi oma Kolde poes ka pension\u00e4ride soodustust, v\u00f5imaldades \u00fcle 63-aastastele igap\u00e4evast k\u00fcmneprotsendilist allahindlust, mida teistes selle poeketi kauplustes pakutakse \u00fchel p\u00e4eval n\u00e4dalas.<\/p>\n<p>Kuidas see lugu Sind end tundma pani? Saada <a href=\"https:\/\/arileht.delfi.ee\/artikkel\/120569565\/rimi-uritab-ettevotete-soodustuse-abil-ariklientide-seas-turuosa-kasvatada\/kommentaarid\" class=\"article-body-bottom__comment article-body-bottom__comment--write button button--primary button--size-auto\" rel=\"nofollow noopener\" target=\"_blank\"> Kommenteeri <\/a><a href=\"https:\/\/arileht.delfi.ee\/artikkel\/120569565\/rimi-uritab-ettevotete-soodustuse-abil-ariklientide-seas-turuosa-kasvatada\/kommentaarid\" class=\"article-body-bottom__comment article-body-bottom__comment--read button button--size-auto\" rel=\"nofollow noopener\" target=\"_blank\"> Loe kommentaare <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Lisaks katsetab poekett \u00fches oma kaupluses allahindlust pension\u00e4ridele, kuid pole veel otsustanud, kas laiendada seda k\u00f5ikjale. Eesti jaekaubandusturul&hellip;\n","protected":false},"author":2,"featured_media":157082,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[5],"tags":[44091,73962,26,27,10831,37,33,35,34,36,31,32,21,11006,28,29,19,8606,25,1806,2130,23,24,22,20,30],"class_list":["post-157081","post","type-post","status-publish","format-standard","has-post-thumbnail","category-uldised-uudised","tag-allahindlused","tag-arikliendid","tag-breaking-news","tag-breakingnews","tag-e-pood","tag-ee","tag-eesti","tag-eesti-keel","tag-estonia","tag-estonian","tag-featured-news","tag-featurednews","tag-headlines","tag-jaekaubandus","tag-latest-news","tag-latestnews","tag-news","tag-pensionarid","tag-populaarseimad-lood","tag-rimi","tag-tallinn","tag-top-stories","tag-topstories","tag-uldised-uudised","tag-uudised","tag-viimased-uudised"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ee\/116430070247499717","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts\/157081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/comments?post=157081"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts\/157081\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/media\/157082"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/media?parent=157081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/categories?post=157081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/tags?post=157081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}