{"id":37123,"date":"2025-11-07T11:32:06","date_gmt":"2025-11-07T11:32:06","guid":{"rendered":"https:\/\/www.europesays.com\/ee\/37123\/"},"modified":"2025-11-07T11:32:06","modified_gmt":"2025-11-07T11:32:06","slug":"tehnikaulikool-kulutab-tudengite-leidmise-kampaaniale-16-miljonit-eurot-eesti","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ee\/37123\/","title":{"rendered":"Tehnika\u00fclikool kulutab tudengite leidmise kampaaniale 1,6 miljonit eurot | Eesti"},"content":{"rendered":"<p>Tallinna tehnika\u00fclikool otsib meediaagentuure, kes aitaks neil j\u00e4rgmise nelja aasta jooksul kuni 1,6 miljoni euro eest tagada n\u00e4htavuse, usaldusv\u00e4\u00e4rsuse ja mainekasvu. Kampaaniat p\u00f5hjendab \u00fclikool vajadusega j\u00f5uda v\u00f5imalikult paljude tulevaste tudengiteni.<\/p>\n<p>Tehnika\u00fclikool soovib, et uuest aastast tegutsema hakkavad meediapartnerid toetaks \u00fclikooli esindatust meediakanalites, et tagada n\u00e4htavus ning usaldusv\u00e4\u00e4rsuse ja maine kasv nii Eestis kui ka rahvusvaheliselt.\u00a0<\/p>\n<p>Tehnika\u00fclikooli turunduse keskuse juhataja Kadri Kiigema-Voorel \u00fctles ERR-ile, et nad teevad vastuv\u00f5tukampaaniat koos meediapartneritega, et j\u00f5uda v\u00f5imalikult paljude tulevaste tudengiteni nii Eestis kui ka mujal maailmas.<\/p>\n<p>&#8220;Kuna \u00fclikool on avalik-\u00f5iguslik sihtasutus, valitakse koost\u00f6\u00f6partnerid riigihankega,&#8221; lisas Kiigema-Voorel.<\/p>\n<p>Hankega otsitavate ettev\u00f5tete viimase kolme majandusaasta aastane m\u00fc\u00fcgitulu peab ulatuma v\u00e4hemalt 800 000 euroni, tagamaks, et ta suudab kvaliteetselt ja t\u00e4htajaks t\u00f6\u00f6\u00fclesandeid t\u00e4ita.<\/p>\n<p>Meediapartner peab kasutama uudseid lahendusi, pakkuma anal\u00fc\u00fctikat ja oskusteavet, tundma meediaturu trende ja v\u00f5imalusi ning vastavalt vajadustele v\u00e4ljundeid pakkuma, et \u00fclikool oma eesm\u00e4rke saavutaks.<\/p>\n<p>Proovit\u00f6\u00f6na tahab tehnika\u00fclikool agentuurilt maine- ja sisseastumiskampaania meedialahendust ning \u00fclikooli programmiturundust.<\/p>\n<p>Raamlepingu kavatseb \u00fclikool s\u00f5lmida kuni kolme pakkujaga neljaks aastaks ning lepingu maht on maksimaalselt 1,6 miljonit eurot, millele lisandub k\u00e4ibemaks.<\/p>\n<p>Kampaania kulud kaetakse \u00fclikooli eelarvest. Virumaa kolled\u017ei \u00f5ppekavade reklaami toetab osaliselt ka \u00f5iglase \u00fclemineku fond.<\/p>\n","protected":false},"excerpt":{"rendered":"Tallinna tehnika\u00fclikool otsib meediaagentuure, kes aitaks neil j\u00e4rgmise nelja aasta jooksul kuni 1,6 miljoni euro eest tagada n\u00e4htavuse,&hellip;\n","protected":false},"author":2,"featured_media":37124,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[37,33,35,34,36,5779,7409,159,158,5593,246,247],"class_list":{"0":"post-37123","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sport","8":"tag-ee","9":"tag-eesti","10":"tag-eesti-keel","11":"tag-estonia","12":"tag-estonian","13":"tag-oiglase-ulemineku-fond","14":"tag-sisseastumine","15":"tag-sport","16":"tag-sports","17":"tag-tallinna-tehnikaulikool","18":"tag-taltech","19":"tag-ttu"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ee\/115508198990568534","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts\/37123","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/comments?post=37123"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/posts\/37123\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/media\/37124"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/media?parent=37123"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/categories?post=37123"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ee\/wp-json\/wp\/v2\/tags?post=37123"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}