{"id":78747,"date":"2026-06-25T02:05:48","date_gmt":"2026-06-25T02:05:48","guid":{"rendered":"https:\/\/www.europesays.com\/europe\/78747\/"},"modified":"2026-06-25T02:05:48","modified_gmt":"2026-06-25T02:05:48","slug":"eu-wants-influencers-to-cover-its-summits-but-only-if-they-love-the-bloc-politico","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/europe\/78747\/","title":{"rendered":"EU wants influencers to cover its summits \u2014 but only if they love the bloc \u2013 POLITICO"},"content":{"rendered":"

It will be up to member countries to decide which YouTubers and TikTokers should attend, but the guidance from the Council says they should not pick anyone who has \u201cpublished views against EU values,\u201d said the guidance.<\/p>\n

The content creators should also not have any \u201csignificant or long-standing commercial collaborations,\u201d to avoid associations with large brands, the guidance continues. The influencers will not be paid<\/a> as part of the scheme.<\/p>\n

They can\u2019t be seeking a political role, or already hold one, meaning influencer-turned-Cypriot MEP Fidias Panayiotou wouldn\u2019t be able to get the required accreditation.<\/p>\n

\"\"Cypriot member of the European Parliament and influencer Fidias Panayiotou on stage during Web Summit first day of this year\u2019s event on November 11, 2025 in Lisbon, Portugal. | Horacio Villalobos\/Corbis\/Getty Images<\/p>\n

EU countries should pick influencers whose social media accounts have a \u201csignificant audience\u201d relative to their country\u2019s population, and who have a track record of creating content about politics, specifically the EU, the guidance says.<\/p>\n

EU countries still need to give their backing to the plan, however, one EU diplomat told POLITICO that the guidance has his support, adding: \u201cWe\u2019ll have to see how it plays out in terms of having these content creators on the ground during Council days. What kind of access are they given? What kind of content are they able to generate?\u201d The diplomat was granted anonymity to speak freely.<\/p>\n

Access to film within the Council building in Brussels is normally reserved for accredited journalists.<\/p>\n","protected":false},"excerpt":{"rendered":"It will be up to member countries to decide which YouTubers and TikTokers should attend, but the guidance…\n","protected":false},"author":2,"featured_media":78748,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[39,2875,40,3790,295,834],"class_list":["post-78747","post","type-post","status-publish","format-standard","has-post-thumbnail","category-eu","tag-eu","tag-eu-summit","tag-european-union","tag-media","tag-social-media","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/posts\/78747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/comments?post=78747"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/posts\/78747\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/media\/78748"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/media?parent=78747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/categories?post=78747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/europe\/wp-json\/wp\/v2\/tags?post=78747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}