{"id":126166,"date":"2025-12-26T09:22:11","date_gmt":"2025-12-26T09:22:11","guid":{"rendered":"https:\/\/www.europesays.com\/fi\/126166\/"},"modified":"2025-12-26T09:22:11","modified_gmt":"2025-12-26T09:22:11","slug":"s-ryhma-tapaninpaivana-luvassa-iso-kaanne-ruokakauppaan-new-articles","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fi\/126166\/","title":{"rendered":"S-ryhm\u00e4: Tapaninp\u00e4iv\u00e4n\u00e4 luvassa iso k\u00e4\u00e4nne ruokakauppaan | New Articles"},"content":{"rendered":"<p>Tapaninp\u00e4iv\u00e4n\u00e4 arki palaa ostoskoreihin. Ennen kaikkea nuoret haluavat vaihtelua nopeammin, kertoo S-ryhm\u00e4 tilastoihinsa perustuen.<\/p>\n<p>Viel\u00e4 jouluna suomalaisten p\u00f6yd\u00e4t notkuvat perinteisist\u00e4 herkuista kuten laatikoista, kinkusta ja rosollista. Tapaninp\u00e4iv\u00e4 on kuitenkin k\u00e4\u00e4nnekohta, jolloin moni alkaa kaivata uusia makuja ja rennompia tarjoiluja jouluklassikoiden rinnalle. Vaihtelunhalu n\u00e4kyy selke\u00e4mmin erityisesti nuorempien ik\u00e4ryhmien ostoskoreissa.<\/p>\n<p>\u2013 Tapaninp\u00e4iv\u00e4n\u00e4 alle 35-vuotiaiden ostoksissa korostuvat vanhempiin ik\u00e4ryhmiin n\u00e4hden esimerkiksi virvoitus- ja energiajuomat, rahkat, jauheliha, broileri, pasta, pakastepizza ja texmex-tuotteet. Vanhemmissa ik\u00e4ryhmiss\u00e4 jouluherkuista nautitaan todenn\u00e4k\u00f6isesti pidemp\u00e4\u00e4n ja niiden oheen hankitaan t\u00e4ydent\u00e4vi\u00e4 perusmakuja. Yli 65-vuotiailla tapaninp\u00e4iv\u00e4n ostoksissa korostuvat nuorempiin ik\u00e4ryhmiin n\u00e4hden muun muassa peruna, piim\u00e4, hedelm\u00e4t ja puurohiutaleet, kertoo S-ryhm\u00e4n p\u00e4ivitt\u00e4istavarakaupan myyntijohtaja <strong>Hans Backstr\u00f6m<\/strong> tiedotteessa.<\/p>\n<p>Esimerkiksi banaanit, perunapakasteet, pastat, jogurtti ja erilaiset v\u00e4lipalat l\u00f6yt\u00e4v\u00e4t tiens\u00e4 monien kotiin. Myyntidatan valossa erityisesti nuoret etsiv\u00e4t tapaninp\u00e4iv\u00e4n\u00e4 jo selke\u00e4mmin eroa joulun makuihin.<\/p>\n","protected":false},"excerpt":{"rendered":"Tapaninp\u00e4iv\u00e4n\u00e4 arki palaa ostoskoreihin. Ennen kaikkea nuoret haluavat vaihtelua nopeammin, kertoo S-ryhm\u00e4 tilastoihinsa perustuen. Viel\u00e4 jouluna suomalaisten p\u00f6yd\u00e4t&hellip;\n","protected":false},"author":2,"featured_media":126167,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[8286,22,23,2199,26,27,33,31,30,17,24,25,22439,28,29,15,18,21,10851,900,2331,6304,32,19,20,16,8287],"class_list":{"0":"post-126166","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-otsikot","8":"tag-aamiainen","9":"tag-breaking-news","10":"tag-breakingnews","11":"tag-elintarvikekauppa-ja-supermarketit","12":"tag-featured-news","13":"tag-featurednews","14":"tag-fi","15":"tag-finland","16":"tag-finnish","17":"tag-headlines","18":"tag-latest-news","19":"tag-latestnews","20":"tag-liharuoat","21":"tag-main-news","22":"tag-mainnews","23":"tag-news","24":"tag-otsikot","25":"tag-paauutiset","26":"tag-pasta","27":"tag-ruoka","28":"tag-ruoka-ja-juoma","29":"tag-s-ryhma","30":"tag-suomi","31":"tag-top-stories","32":"tag-topstories","33":"tag-uutiset","34":"tag-vali-tai-iltapala"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fi\/115785141036285044","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/posts\/126166","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/comments?post=126166"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/posts\/126166\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/media\/126167"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/media?parent=126166"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/categories?post=126166"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fi\/wp-json\/wp\/v2\/tags?post=126166"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}