{"id":1018427,"date":"2026-06-23T06:20:12","date_gmt":"2026-06-23T06:20:12","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/1018427\/"},"modified":"2026-06-23T06:20:12","modified_gmt":"2026-06-23T06:20:12","slug":"en-20-ans-ford-a-vu-ses-ventes-en-europe-divisees-par-trois-comment-lamericain-veut-inverser-la-tendance-et-reconquerir-les-automobilistes","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/1018427\/","title":{"rendered":"En 20\u00a0ans, Ford a vu ses ventes en Europe divis\u00e9es par trois\u00a0: comment l\u2019am\u00e9ricain veut inverser la tendance et reconqu\u00e9rir les automobilistes"},"content":{"rendered":"<p>Ventes en chute libre, fermetures d\u2019usines, gamme r\u00e9duite comme peau de chagrin\u2026 La situation de Ford en Europe est peu enviable. L\u2019arriv\u00e9e d\u2019un nouveau patron pour la filiale, Jim Baumbick, ainsi que l\u2019annonce de nouveaux mod\u00e8les, apporte une bouff\u00e9e d\u2019air frais. Mais Ford doit s\u2019appuyer sur des partenaires, europ\u00e9ens et chinois, pour remonter la pente.<\/p>\n","protected":false},"excerpt":{"rendered":"Ventes en chute libre, fermetures d\u2019usines, gamme r\u00e9duite comme peau de chagrin\u2026 La situation de Ford en Europe&hellip;\n","protected":false},"author":2,"featured_media":1018428,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[1586],"tags":[11,1777,674,20722,1011,27,12,25],"class_list":["post-1018427","post","type-post","status-publish","format-standard","has-post-thumbnail","category-europe","tag-actualites","tag-eu","tag-europe","tag-ford","tag-fr","tag-france","tag-news","tag-republique-francaise"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/116797979134330152","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/1018427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=1018427"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/1018427\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/1018428"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=1018427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=1018427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=1018427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}