{"id":105794,"date":"2025-05-17T01:17:25","date_gmt":"2025-05-17T01:17:25","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/105794\/"},"modified":"2025-05-17T01:17:25","modified_gmt":"2025-05-17T01:17:25","slug":"loire-pour-annoncer-son-arrivee-a-firminy-burger-king-sinvite-chez-mcdo","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/105794\/","title":{"rendered":"Loire. Pour annoncer son arriv\u00e9e \u00e0 Firminy, Burger King s&rsquo;invite chez&#8230; McDo"},"content":{"rendered":"<p>Ce n&rsquo;est plus qu&rsquo;une question de jours avant l&rsquo;ouverture de Burger King \u00e0 Firminy, dans la zone commerciale des Prairies. L&rsquo;enseigne de fast-food, qui sera dot\u00e9e d&rsquo;un drive et de 184 places assises (dont 40 en terrasse) pour 450 m\u00b2 de superficie, <a href=\"https:\/\/www.leprogres.fr\/economie\/2025\/05\/13\/on-connait-la-date-d-ouverture-de-burger-king-a-firminy\" target=\"_blank\" rel=\"noopener\">doit accueillir ses premiers clients le jeudi 22 mai<\/a>.<\/p>\n<p>En attendant, la firme am\u00e9ricaine fait monter la sauce. <a href=\"https:\/\/www.leprogres.fr\/sport\/2023\/05\/28\/les-lyonnais-en-sont-verts-quand-burger-king-trolle-les-supporters-de-l-ol-a-saint-etienne\" target=\"_blank\" rel=\"noopener\">Comme elle en a l&rsquo;habitude<\/a>, elle a r\u00e9alis\u00e9 un spot publicitaire au ton d\u00e9cal\u00e9, se payant gentiment son plus proche concurrent, McDonald&rsquo;s, \u00e9galement implant\u00e9 \u00e0 Firminy, du c\u00f4t\u00e9 de Chazeau.<\/p>\n<p>Ce contenu est bloqu\u00e9 car vous n&rsquo;avez pas accept\u00e9 les cookies et autres traceurs.<\/p>\n<p>En cliquant sur \u00ab J\u2019accepte \u00bb, les cookies et autres traceurs seront d\u00e9pos\u00e9s et vous pourrez visualiser les contenus  (<a href=\"\" class=\"consentModule_policy\" target=\"_blank\" title=\"Consulter la politique de protection des donn\u00e9es du fournisseur\">plus d&rsquo;informations<\/a>).<\/p>\n<p>En cliquant sur \u00ab J\u2019accepte tous les cookies \u00bb, vous autorisez des d\u00e9p\u00f4ts de cookies et autres traceurs pour le stockage de vos donn\u00e9es sur nos sites et applications \u00e0 des fins de personnalisation et de ciblage publicitaire.<\/p>\n<p class=\"consentModule_secondaryText\">Vous gardez la possibilit\u00e9 de retirer votre consentement \u00e0 tout moment en consultant notre <a href=\"https:\/\/www.leprogres.fr\/protection-des-donnees\" target=\"_blank\" title=\"Consulter notre politique de protection des donn\u00e9es\" rel=\"noopener\">politique de protection des donn\u00e9es<\/a>. <br \/>&#13;<br \/>\n            <a href=\"https:\/\/www.leprogres.fr\/economie\/2025\/05\/15\/javascript:Didomi.notice.show()\" class=\"consentModule_cmp\" target=\"_blank\" rel=\"noopener\">G\u00e9rer mes choix<\/a>&#13;\n        <\/p>\n<p>&#13;<br \/>\n                        J&rsquo;accepte&#13;<br \/>\n            J&rsquo;accepte tous les cookies&#13;\n        <\/p>\n<p>  \u00ab Coucou, on emm\u00e9nage\u00a0\u00bb<\/p>\n<p>On y voit un camion d\u00e9tourner l&rsquo;iconique \u00ab M\u00a0\u00bb du restaurant McDonald&rsquo;s pour former le slogan de Burger King, accompagn\u00e9 d&rsquo;un bref \u00ab Coucou, on emm\u00e9nage\u00a0\u00bb.<\/p>\n<p>Outre le McDonald&rsquo;s de Chazeau, la nouvelle enseigne Burger King esp\u00e8re concurrencer en termes de fr\u00e9quentation les trois autres Burger King de l\u2019agglom\u00e9ration st\u00e9phanoise (Auchan Villars, Saint-\u00c9tienne Monthieu et le Rond-point).<\/p>\n","protected":false},"excerpt":{"rendered":"Ce n&rsquo;est plus qu&rsquo;une question de jours avant l&rsquo;ouverture de Burger King \u00e0 Firminy, dans la zone commerciale&hellip;\n","protected":false},"author":2,"featured_media":105795,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9653],"tags":[1111,11,2430,4406,130,7539,1777,674,107,10282,10283,1011,27,1757,3367,12,25,4001,10806],"class_list":{"0":"post-105794","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-saint-etienne","8":"tag-actu","9":"tag-actualites","10":"tag-auvergne-rhone-alpes","11":"tag-commerce-et-services","12":"tag-consommation","13":"tag-edition-loire-sud","14":"tag-eu","15":"tag-europe","16":"tag-fil-info","17":"tag-firminy","18":"tag-firminy-ville","19":"tag-fr","20":"tag-france","21":"tag-insolite","22":"tag-loire","23":"tag-news","24":"tag-republique-francaise","25":"tag-saint-etienne","26":"tag-selection-de-la-redaction-42"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/114520538793272680","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/105794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=105794"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/105794\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/105795"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=105794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=105794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=105794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}