{"id":136800,"date":"2025-05-29T12:25:22","date_gmt":"2025-05-29T12:25:22","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/136800\/"},"modified":"2025-05-29T12:25:22","modified_gmt":"2025-05-29T12:25:22","slug":"quel-bilan-pour-la-frequentation-touristique-en-2024","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/136800\/","title":{"rendered":"quel bilan pour la fr\u00e9quentation touristique en 2024 ?"},"content":{"rendered":"<p>\t\t\t\t\t Durant les <a class=\"liens\" href=\"https:\/\/www.tourmag.com\/Jeux-olympiques-le-secteur-du-tourisme-a-t-il-ete-a-la-hauteur-%F0%9F%94%91_a124616.html\" target=\"_blank\" rel=\"nofollow noopener\">Jeux Olympiques et Paralympiques<\/a>, la r\u00e9gion a accueilli 7,1 millions de s\u00e9jours touristiques, soit +11 % par rapport \u00e0 2023. Cela inclut 2,8 millions de s\u00e9jours de visiteurs fran\u00e7ais (+15 %), 2,3 millions de s\u00e9jours internationaux (+4 %) et 2 millions de s\u00e9jours de Franciliens (+14 %). Les client\u00e8les les plus nombreuses ont \u00e9t\u00e9 les Am\u00e9ricains (281 000, +4 %) et les Britanniques (280 000, +3 %).<\/p>\n<p><b>L\u2019h\u00f4tellerie francilienne<\/b> a enregistr\u00e9 une <b>progression notable de son activit\u00e9 pendant les Jeux<\/b> : le taux d\u2019occupation a augment\u00e9 de 11,4 points, le prix moyen des nuit\u00e9es a progress\u00e9 de 111 % et le RevPAR a cr\u00fb de 147 %. \u00c0 l\u2019\u00e9chelle annuelle, le RevPAR a enregistr\u00e9 une hausse de 12 %, notamment gr\u00e2ce \u00e0 la mont\u00e9e en gamme des h\u00e9bergements.&#13;\t\t\t\t\t <\/p>\n<p>Durant les Jeux, la <b>fr\u00e9quentation des mus\u00e9es et monuments a diminu\u00e9 de 20 %<\/b>, mais une reprise rapide a suivi l\u2019\u00e9v\u00e9nement. Sur l\u2019ensemble de l\u2019ann\u00e9e, la fr\u00e9quentation s\u2019est stabilis\u00e9e. <b>Val\u00e9rie P\u00e9cresse<\/b> souligne : \u00ab Gr\u00e2ce aux Jeux Olympiques et Paralympiques, notre R\u00e9gion a b\u00e9n\u00e9fici\u00e9 d\u2019une visibilit\u00e9 in\u00e9dite. Nous devons d\u00e9sormais capitaliser sur cet h\u00e9ritage pour renforcer notre attractivit\u00e9 et d\u00e9velopper un tourisme durable et \u00e9quilibr\u00e9. \u00bb <a class=\"liens\" href=\"https:\/\/www.chooseparisregion.org\/sites\/default\/files\/pdf\/About%20us\/Press%20Kit\/Biographie_Alexandra_Dublanche.pdf\" target=\"_blank\" rel=\"nofollow noopener\">Alexandra Dublanche<\/a> ajoute : \u00ab L\u2019impact des Jeux se mesure tant en fr\u00e9quentation qu\u2019en retomb\u00e9es \u00e9conomiques. \u00bb&#13;\t\t\t\t\t <\/p>\n","protected":false},"excerpt":{"rendered":"Durant les Jeux Olympiques et Paralympiques, la r\u00e9gion a accueilli 7,1 millions de s\u00e9jours touristiques, soit +11 %&hellip;\n","protected":false},"author":2,"featured_media":136801,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1592],"tags":[1111,11,1777,674,1011,27,662,3996,12,626,25],"class_list":{"0":"post-136800","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ile-de-france","8":"tag-actu","9":"tag-actualites","10":"tag-eu","11":"tag-europe","12":"tag-fr","13":"tag-france","14":"tag-ile-de-france","15":"tag-jeux-olympiques","16":"tag-news","17":"tag-paris","18":"tag-republique-francaise"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/114591113217677076","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/136800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=136800"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/136800\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/136801"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=136800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=136800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=136800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}