{"id":219174,"date":"2025-07-01T22:05:10","date_gmt":"2025-07-01T22:05:10","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/219174\/"},"modified":"2025-07-01T22:05:10","modified_gmt":"2025-07-01T22:05:10","slug":"velvet-se-lance-a-lassaut-de-la-sncf-sur-la-facade-atlantique","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/219174\/","title":{"rendered":"Velvet se lance \u00e0 l\u2019assaut de la SNCF sur la fa\u00e7ade Atlantique"},"content":{"rendered":"<p><strong>D\u00c9CRYPTAGE &#8211;<\/strong> Apr\u00e8s avoir lev\u00e9 1 milliard d\u2019euros, l\u2019entreprise fran\u00e7aise, concurrente de l\u2019entreprise publique, pr\u00e9voit de faire circuler ses douze trains en 2028.<\/p>\n<p class=\"fig-paragraph\">Velvet\u00a0: le nom sera bient\u00f4t connu des Parisiens ou Bordelais d\u00e9sireux de prendre le train. Il s\u2019agit en effet du nom commercial qu\u2019a d\u00e9voil\u00e9 ce mardi\u00a0<a href=\"http:\/\/www.lefigaro.fr\/voyages\/villes-desservies-annee-de-lancement-on-en-sait-un-peu-plus-sur-velvet-le-nouveau-concurrent-de-la-sncf-20250701\" target=\"_blank\" data-fig-type=\"NewsFlash\" rel=\"noopener\" data-gtm-custom-categorie=\"navigation\" data-gtm-custom-action=\"crossclick\" data-gtm-custom-label=\"Contextuel\" data-gtm-event=\"customEventSPE\" data-fig-domain=\"LEFIGARO\">un futur concurrent des TGV<\/a>\u00a0de la SNCF. Jusqu\u2019alors connu sous le nom de Proxima, l\u2019op\u00e9rateur va se lancer d\u2019abord sur\u00a0<a href=\"http:\/\/www.lefigaro.fr\/conjoncture\/plus-de-six-heures-de-retard-pour-un-tgv-bordeaux-paris-qui-avait-percute-une-personne-sur-les-voies-20250630\" target=\"_blank\" data-fig-type=\"NewsFlash\" rel=\"noopener\" data-gtm-custom-categorie=\"navigation\" data-gtm-custom-action=\"crossclick\" data-gtm-custom-label=\"Contextuel\" data-gtm-event=\"customEventSPE\" data-fig-domain=\"LEFIGARO\">la ligne Paris-Bordeaux<\/a>\u00a0\u00e0 partir de 2028. \u00ab\u00a0C\u2019est un mot court, facile \u00e0 m\u00e9moriser, explique Rachel Picard, pr\u00e9sidente et cofondatrice de Velvet. Le V rappelle \u00e9videmment la vitesse. Les sons font penser \u00e0 du velours et de la douceur. Les couleurs verte et lilas n\u2019ont jamais \u00e9t\u00e9 vues dans le domaine ferroviaire.\u00a0\u00bb<\/p>\n<p class=\"fig-paragraph\">La concurrence est ouverte sur les lignes \u00e0 grande vitesse depuis quelques ann\u00e9es. Aujourd\u2019hui, elle existe via\u00a0<a href=\"http:\/\/www.lefigaro.fr\/societes\/notre-objectif-est-de-relier-l-italie-aux-villes-europeennes-par-le-train-trenitalia-se-sent-pousser-des-ailes-a-l-international-20250526\" target=\"_blank\" data-fig-type=\"Article\" rel=\"noopener\" data-gtm-custom-categorie=\"navigation\" data-gtm-custom-action=\"crossclick\" data-gtm-custom-label=\"Contextuel\" data-gtm-event=\"customEventSPE\" data-fig-domain=\"LEFIGARO\">l\u2019italien Trenitalia<\/a>, entre Paris, Lyon et Marseille, et l\u2019espagnol Renfe, pour les liaisons Madrid-Marseille et Barcelone-Lyon. \u00ab\u00a0Nous sommes la premi\u00e8re compagnie ind\u00e9pendante 100\u00a0% fran\u00e7aise\u00a0\u00bb, indique Rachel Picard. De son c\u00f4t\u00e9, Velvet regarde vers la fa\u00e7ade atlantique. Apr\u00e8s Paris-Bordeaux\u2026<\/p>\n<p class=\"fig-premium-paywall__infos\">\n        Cet article est r\u00e9serv\u00e9 aux abonn\u00e9s.        Il vous reste 82% \u00e0 d\u00e9couvrir.\n    <\/p>\n<p>                <img  data- alt=\"Le Figaro\" class=\"fig-img--complete fig-img\"\/><\/p>\n<p class=\"fig-premium-paywall__title\">Vous avez envie de lire la suite ?<\/p>\n<p class=\"fig-premium-paywall__subtitle\">D\u00e9bloquez tous les articles imm\u00e9diatement.<\/p>\n<p class=\"fig-premium-paywall__connect\">\n                D\u00e9j\u00e0 abonn\u00e9\u00a0?                <a class=\"fig-premium-paywall__connect-link\" href=\"https:\/\/connect.lefigaro.fr\/login?client=horizon_web&amp;type=main&amp;redirect_uri=https%3A%2F%2Fwww.lefigaro.fr%2Fsocietes%2Fje-n-ai-jamais-vu-un-projet-ferroviaire-avancer-aussi-rapidement-les-tgv-velvet-se-lancent-a-l-assaut-de-la-sncf-sur-la-facade-atlantique-20250701\" data-js-gtm=\"{&quot;customCategorie&quot;: &quot;conversion&quot;, &quot;customAction&quot;: &quot;before_Landing_Connexion_paywall_auto&quot;, &quot;customLabel&quot;: &quot;bGVmaWdhcm8uZnJfXzFmMDU2OGJlLWU1NmMtNjVlNC1hMmQyLWYxYjA0NTk4YzUzOF9fQXJ0aWNsZQ==_\u00abJe n\u2019ai jamais vu un projet ferroviaire avancer aussi rapidement\u00bb\u00a0: Velvet se lance \u00e0 l\u2019assaut de la SNCF sur la fa\u00e7ade Atlantique_405&quot;, &quot;customIDSPE&quot;: &quot;bGVmaWdhcm8uZnJfXzFmMDU2OGJlLWU1NmMtNjVlNC1hMmQyLWYxYjA0NTk4YzUzOF9fQXJ0aWNsZQ==&quot;, &quot;event&quot;: &quot;customEventSPE&quot;}\" target=\"_blank\" rel=\"noopener\"><br \/>\n                    Connectez-vous<br \/>\n                <\/a>\n            <\/p>\n","protected":false},"excerpt":{"rendered":"D\u00c9CRYPTAGE &#8211; Apr\u00e8s avoir lev\u00e9 1 milliard d\u2019euros, l\u2019entreprise fran\u00e7aise, concurrente de l\u2019entreprise publique, pr\u00e9voit de faire circuler&hellip;\n","protected":false},"author":2,"featured_media":219175,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[631,627,630,11,340,398,343,634,405,629,636,632,638,1011,27,637,399,639,635,12,25,401,2215,628,926,633,407],"class_list":{"0":"post-219174","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-actualites","8":"tag-action","9":"tag-actions-francaise","10":"tag-actualite-bourse","11":"tag-actualites","12":"tag-bourse","13":"tag-bourse-de-paris","14":"tag-cac-40","15":"tag-cotation","16":"tag-cotations","17":"tag-cours-des-societes-francaises","18":"tag-devises","19":"tag-fcp","20":"tag-figaro","21":"tag-fr","22":"tag-france","23":"tag-indices","24":"tag-investissement","25":"tag-le-figaro","26":"tag-marches","27":"tag-news","28":"tag-republique-francaise","29":"tag-sicav","30":"tag-sncf","31":"tag-societes-etrangeres","32":"tag-train","33":"tag-warrant","34":"tag-warrants"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/114780250084556037","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/219174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=219174"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/219174\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/219175"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=219174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=219174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=219174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}