{"id":233354,"date":"2025-07-07T19:43:14","date_gmt":"2025-07-07T19:43:14","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/233354\/"},"modified":"2025-07-07T19:43:14","modified_gmt":"2025-07-07T19:43:14","slug":"investir-aux-etats-unis-nest-plus-populaire-parmi-les-cfo-britanniques","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/233354\/","title":{"rendered":"Investir aux \u00c9tats-Unis n&rsquo;est plus populaire parmi les CFO britanniques"},"content":{"rendered":"<p>                    <img decoding=\"async\" style=\"aspect-ratio:16\/9\" src=\"https:\/\/www.europesays.com\/fr\/wp-content\/uploads\/2025\/07\/heidi-fin-QvPRGI8LfOc-unsplash-1.jpg\" width=\"100%\" loading=\"eager\"\/><\/p>\n<p>                            <a href=\"https:\/\/fr.businessam.be\/author\/redactie\/\" class=\"author-thumbnail\" style=\"border: 2px inset #00000099;\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.europesays.com\/fr\/wp-content\/uploads\/2025\/07\/1751917394_338_cropped-favicon-192x192.png\" width=\"80\" height=\"80\" alt=\"Business AM\"\/><\/a>\ue05bpar <a href=\"https:\/\/fr.businessam.be\/author\/redactie\/\" target=\"_blank\" rel=\"noopener\">Business AM<\/a><br \/>\ue010publi\u00e9 le lundi 07 juillet 2025 \u00e0 17:03 \u2022 <br \/>\ue00c2 min de lecture<\/p>\n<p>Principaux renseingnements<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Seulement 2 pour cent des CFO britanniques consid\u00e8rent les investissements aux \u00c9tats-Unis comme attractifs.<\/strong><\/li>\n<li><strong>Les CFO britanniques privil\u00e9gient d\u00e9sormais les investissements dans leur propre pays.<\/strong><\/li>\n<li><strong>L\u2019attractivit\u00e9 du march\u00e9 britannique a consid\u00e9rablement augment\u00e9.<\/strong><\/li>\n<\/ul>\n<p>Une enqu\u00eate de Deloitte r\u00e9v\u00e8le que seulement 2 pour cent des directeurs financiers britanniques consid\u00e8rent aujourd\u2019hui les \u00c9tats-Unis comme une destination d\u2019investissement attractive. Ce chiffre marque une chute spectaculaire par rapport aux presque 60 pour cent enregistr\u00e9s juste avant la pr\u00e9sidence de Donald Trump.<\/p>\n<p>Cette \u00e9volution co\u00efncide avec une baisse des investissements directs \u00e9trangers aux \u00c9tats-Unis d\u00e9but 2025, attribu\u00e9e aux incertitudes concernant <a href=\"https:\/\/fr.businessam.be\/leconomie-americaine-sous-pression-en-raison-de-la-politique-commerciale-de-trump\/\" target=\"_blank\" rel=\"noopener\">la politique commerciale de Trump<\/a>. Parall\u00e8lement, l\u2019enthousiasme des dirigeants britanniques pour investir au Royaume-Uni s\u2019est accru. La perception de l\u2019attractivit\u00e9 du march\u00e9 britannique a fortement progress\u00e9, atteignant d\u00e9sormais le m\u00eame niveau que l\u2019Inde.<\/p>\n<p>Un paysage d\u2019investissement en mutation<\/p>\n<p>Si les \u00c9tats-Unis restent plus attractifs que d\u2019autres pays europ\u00e9ens d\u00e9velopp\u00e9s, mal \u00e9valu\u00e9s dans l\u2019\u00e9tude, une nette tendance se dessine. Richard Houston, senior partner chez Deloitte UK, souligne cette \u00e9volution. Il observe que le Royaume-Uni s\u2019affirme comme un centre d\u2019investissement mondial de premier plan.<\/p>\n<p>Une confiance entrepreneuriale en am\u00e9lioration<\/p>\n<p>Selon les donn\u00e9es am\u00e9ricaines, le Royaume-Uni se classait encore au 4e rang des investisseurs directs aux \u00c9tats-Unis en 2023, avec un montant total de 636 milliards de dollars (542 milliards d\u2019euros).<\/p>\n<p>L\u2019\u00e9tude Deloitte note par ailleurs une l\u00e9g\u00e8re am\u00e9lioration de la confiance entrepreneuriale globale au Royaume-Uni. Un signal positif, malgr\u00e9 les inqui\u00e9tudes concernant la lente croissance \u00e9conomique du pays.<\/p>\n<p><a href=\"https:\/\/portalfr.businessam.be\/plans\/business-am-fr-offre-dete\/\" target=\"_blank\" rel=\"noreferrer noopener\">Si vous souhaitez acc\u00e9der \u00e0 tous les articles, abonnez-vous ici!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\ue05bpar Business AM\ue010publi\u00e9 le lundi 07 juillet 2025 \u00e0 17:03 \u2022 \ue00c2 min de lecture Principaux renseingnements Seulement&hellip;\n","protected":false},"author":2,"featured_media":107429,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1588],"tags":[11,35,37212,34206,73,18087,1777,674,590,12,473,1853,1851,1850,1852],"class_list":{"0":"post-233354","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-royaume-uni","8":"tag-actualites","9":"tag-business","10":"tag-cfo","11":"tag-deloitte","12":"tag-etats-unis","13":"tag-etranger","14":"tag-eu","15":"tag-europe","16":"tag-finance","17":"tag-news","18":"tag-royaume-uni","19":"tag-royaume-uni-de-grande-bretagne-et-dirlande-du-nord","20":"tag-uk","21":"tag-united-kingdom","22":"tag-united-kingdom-of-great-britain-and-northern-ireland"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/114813665809331194","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/233354","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=233354"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/233354\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/107429"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=233354"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=233354"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=233354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}