{"id":256045,"date":"2025-07-18T09:45:10","date_gmt":"2025-07-18T09:45:10","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/256045\/"},"modified":"2025-07-18T09:45:10","modified_gmt":"2025-07-18T09:45:10","slug":"en-provence-les-villes-ont-plus-de-commerces-vides-quailleurs","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/256045\/","title":{"rendered":"en Provence, les villes ont plus de commerces vides qu\u2019ailleurs"},"content":{"rendered":"<p>La situation est \u00ab\u00a0critique\u00a0\u00bb. Dans les centres-villes, les rideaux baiss\u00e9s se multiplient, au rythme notamment des liquidations de grandes enseignes. De 6% en\u00a02010, le taux de <a href=\"https:\/\/www.laprovence.com\/article\/region\/58106314478508\/en-vingt-ans-les-commerces-vacants-de-sisteron-passent-de-19-a-5\" target=\"_blank\" rel=\"noopener\">vacance commerciale<\/a> est pass\u00e9 \u00e0 10,8% en\u00a02024, en moyenne en France. Le chiffre d\u00e9coule d\u2019une \u00e9tude r\u00e9alis\u00e9e par la soci\u00e9t\u00e9 Codata, qui produit des donn\u00e9es sur l\u2019immobilier de commerce.<\/p>\n<p>En Provence, le constat est pire. Les donn\u00e9es 2025 du barom\u00e8tre, qui s\u2019appuient sur des enqu\u00eates de terrain, montrent que le taux de vacance commerciale continue d\u2019augmenter dans plusieurs villes. 14% \u00e0 Arles, 15% \u00e0 Avignon, 19% \u00e0 Digne et Manosque, 21% \u00e0 Carpentras. Pour d\u2019autres, il baisse l\u00e9g\u00e8rement ou stagne, s\u2019\u00e9tablissant \u00e0 12% <a href=\"https:\/\/www.laprovence.com\/article\/economie\/12284998757536\/depart-des-galeries-lafayette-du-centre-bourse-a-marseille-toutes-les-hypotheses-restent-ouvertes\" target=\"_blank\" rel=\"noopener\">\u00e0 Marseille<\/a>, 13% \u00e0 Martigues, 14% \u00e0 La Ciotat.<\/p>\n<p>\u00ab\u00a0Le ph\u00e9nom\u00e8ne est g\u00e9n\u00e9ral, confirme Pierre Bosche, pr\u00e9sident de la Conf\u00e9d\u00e9ration des commer\u00e7ants de France. Les bailleurs ne veulent pas baisser leur loyer, pr\u00e9f\u00e8rent garder un local vide. <a href=\"https:\/\/www.laprovence.com\/article\/region\/72790811946494\/marseille-les-commercants-de-la-rue-de-la-republique-menacent-de-ne-plus-payer-leur-loyer\" target=\"_blank\" rel=\"noopener\">Le loyer<\/a>, c\u2019est 30% du chiffre d\u2019affaires d\u2019un petit commerce ind\u00e9pendant, c\u2019est \u00e9norme.\u00a0\u00bb<\/p>\n<p>Une concurrence internet devenue \u00ab\u00a0tr\u00e8s forte\u00a0\u00bb<\/p>\n<p>Inflation, baisse du pouvoir d\u2019achat, changements d\u2019habitudes sont aussi pass\u00e9es par l\u00e0, alors que les ventes en ligne ont progress\u00e9 de 10% en\u00a02024, port\u00e9es par les plateformes chinoises comme <a href=\"https:\/\/www.laprovence.com\/article\/societe\/399211936457814\/shein-et-temu-les-francais-ont-beaucoup-plus-depense-dans-ces-enseignes-en-2024\" target=\"_blank\" rel=\"noopener\">Temu<\/a> et <a href=\"https:\/\/www.laprovence.com\/article\/economie\/34311450416077\/la-loi-anti-fast-fashion-shein-regrette-un-texte-qui-va-plutot-taxer-les-clients\" target=\"_blank\" rel=\"noopener\">Shein<\/a>. \u00ab\u00a0Il y a une concurrence internet tr\u00e8s forte, poursuit Pierre Bosche, avec une offre pl\u00e9thorique. Et dans le textile, la seconde main est un ph\u00e9nom\u00e8ne de soci\u00e9t\u00e9.\u00a0\u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"La situation est \u00ab\u00a0critique\u00a0\u00bb. Dans les centres-villes, les rideaux baiss\u00e9s se multiplient, au rythme notamment des liquidations de&hellip;\n","protected":false},"author":2,"featured_media":256046,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2814],"tags":[17,1111,11,350,33,932,1777,674,9212,1011,27,310,4743,884,12,1186,882,25,933],"class_list":{"0":"post-256045","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marseille","8":"tag-17","9":"tag-actu","10":"tag-actualites","11":"tag-concurrence","12":"tag-economie","13":"tag-est","14":"tag-eu","15":"tag-europe","16":"tag-forte","17":"tag-fr","18":"tag-france","19":"tag-internet","20":"tag-la","21":"tag-marseille","22":"tag-news","23":"tag-provence","24":"tag-provence-alpes-cote-dazur","25":"tag-republique-francaise","26":"tag-tres"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/114873599496019499","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/256045","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=256045"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/256045\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/256046"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=256045"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=256045"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=256045"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}