{"id":260693,"date":"2025-07-20T08:39:16","date_gmt":"2025-07-20T08:39:16","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/260693\/"},"modified":"2025-07-20T08:39:16","modified_gmt":"2025-07-20T08:39:16","slug":"quand-les-reseaux-sociaux-sauvent-des-commerces-en-difficulte","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/260693\/","title":{"rendered":"quand les r\u00e9seaux sociaux sauvent des commerces en difficult\u00e9"},"content":{"rendered":"<p>Des restaurateurs ou influenceurs Instagram et TikTok lancent des appels \u00e0 l\u2019aide pour soutenir des \u00e9tablissements en qu\u00eate de clients. Un coup de projecteur devenu pour certains essentiels pour sortir la t\u00eate de l\u2019eau.<\/p>\n<p class=\"fig-paragraph\">\u00abC\u2019est un \u00e9lan humanitaire magnifique\u00bb, confie, encore \u00e9mu, St\u00e9phane Laguette, g\u00e9rant du restaurant La plancha du p\u00eacheur, \u00e0 Ondes, dans les Landes. Victime d\u2019un incendie, son \u00e9tablissement a \u00e9t\u00e9 ferm\u00e9 plusieurs mois, entre 2020 et 2022. Trois ans plus tard, cette page sombre est tourn\u00e9e, mais les choses s\u2019enveniment \u00e0 nouveau\u00a0: incapable de trouver des saisonniers pour l\u2019aider durant la haute saison, l\u2019homme se d\u00e9brouille malgr\u00e9 tout, durant des journ\u00e9es interminables. Inqui\u00e8te de le voir submerg\u00e9 par le travail, \u00ab\u00e9puis\u00e9\u00bb et \u00abseul\u00bb, sa fille lance un appel \u00e0 l\u2019aide sur Facebook\u00a0: \u00abChaque jour, il se l\u00e8ve \u00e0 5 heures et se couche \u00e0 1 heure. [&#8230;] Il ne peut pas tenir comme \u00e7a ind\u00e9finiment\u00bb, \u00e9crit-elle.<\/p>\n<p class=\"fig-paragraph\">Ces mots, lanc\u00e9s comme une bouteille \u00e0 la mer, suscitent une \u00e9motion inattendue, ainsi qu\u2019un raz-de-mar\u00e9e de soutien<\/p>\n<p class=\"fig-premium-paywall__infos\">\n        Cet article est r\u00e9serv\u00e9 aux abonn\u00e9s.        Il vous reste 87% \u00e0 d\u00e9couvrir.\n    <\/p>\n<p>                <img  data- alt=\"Le Figaro\" class=\"fig-img--complete fig-img\"\/><\/p>\n<p class=\"fig-premium-paywall__title\">Vous avez envie de lire la suite ?<\/p>\n<p class=\"fig-premium-paywall__subtitle\">D\u00e9bloquez tous les articles imm\u00e9diatement.<\/p>\n<p class=\"fig-premium-paywall__connect\">\n                D\u00e9j\u00e0 abonn\u00e9\u00a0?                <a class=\"fig-premium-paywall__connect-link\" href=\"https:\/\/connect.lefigaro.fr\/login?client=horizon_web&amp;type=main&amp;redirect_uri=https%3A%2F%2Fwww.lefigaro.fr%2Fconjoncture%2Fen-quelques-heures-tout-a-change-quand-les-reseaux-sociaux-sauvent-des-commerces-en-difficulte-20250720\" data-js-gtm=\"{&quot;customCategorie&quot;: &quot;conversion&quot;, &quot;customAction&quot;: &quot;before_Landing_Connexion_paywall_manuel&quot;, &quot;customLabel&quot;: &quot;bGVmaWdhcm8uZnJfXzFmMDVkNzk2LTBkMDctNmEyMi1iYTA4LTdkYzAxYWI3YzdjNl9fQXJ0aWNsZQ==_\u00abEn quelques heures, tout a chang\u00e9\u00bb\u00a0: quand les r\u00e9seaux sociaux sauvent des commerces en difficult\u00e9_117&quot;, &quot;customIDSPE&quot;: &quot;bGVmaWdhcm8uZnJfXzFmMDVkNzk2LTBkMDctNmEyMi1iYTA4LTdkYzAxYWI3YzdjNl9fQXJ0aWNsZQ==&quot;, &quot;event&quot;: &quot;customEventSPE&quot;}\" rel=\"nofollow noopener\" target=\"_blank\"><br \/>\n                    Connectez-vous<br \/>\n                <\/a>\n            <\/p>\n","protected":false},"excerpt":{"rendered":"Des restaurateurs ou influenceurs Instagram et TikTok lancent des appels \u00e0 l\u2019aide pour soutenir des \u00e9tablissements en qu\u00eate&hellip;\n","protected":false},"author":2,"featured_media":260694,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[35,215,33,34,1011,27,938,1340],"class_list":{"0":"post-260693","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economie","8":"tag-business","9":"tag-commerce","10":"tag-economie","11":"tag-economy","12":"tag-fr","13":"tag-france","14":"tag-reseaux-sociaux","15":"tag-restaurant"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/114884664647580145","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/260693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=260693"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/260693\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/260694"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=260693"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=260693"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=260693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}