{"id":376754,"date":"2025-09-09T03:07:14","date_gmt":"2025-09-09T03:07:14","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/376754\/"},"modified":"2025-09-09T03:07:14","modified_gmt":"2025-09-09T03:07:14","slug":"brand-usa-licencie-15-de-son-personnel-et-ferme-gousa-tv","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/376754\/","title":{"rendered":"Brand USA licencie 15 % de son personnel et ferme GoUSA TV"},"content":{"rendered":"<p>\t\t\t\t\t En parall\u00e8le, Brand USA a annonc\u00e9 la fermeture de GoUSA TV, son service de streaming financ\u00e9 par la publicit\u00e9, pour concentrer ses moyens sur d\u2019autres initiatives, <a class=\"liens\" href=\"https:\/\/www.tourmag.com\/Brand-USA-relance-la-machine-touristique-avec-America-the-Beautiful_a127504.html\" target=\"_blank\" rel=\"noopener\">notamment la campagne America the Beautiful<\/a>. <\/p>\n<p>\u00ab Nous r\u00e9orientons nos investissements marketing vers des initiatives \u00e0 fort impact \u00bb, a pr\u00e9cis\u00e9 Chris Heywood.&#13;\t\t\t\t\t <\/p>\n<p>D\u2019apr\u00e8s les donn\u00e9es gouvernementales publi\u00e9es en juillet 2025, les arriv\u00e9es internationales aux \u00c9tats-Unis (hors Canada et Mexique) repr\u00e9sentaient encore seulement 80 % des volumes de juin 2019. &#13;\t\t\t\t\t <\/p>\n<p>Apr\u00e8s une baisse de 2,8 % en mai, les visites en provenance de l\u2019\u00e9tranger ont recul\u00e9 de 3,4 % en juin.&#13;\t\t\t\t\t <\/p>\n<p><b>A lire aussi :<\/b> <a class=\"liens\" href=\"https:\/\/www.tourmag.com\/Tourisme-Brand-USA-mise-sur-les-temps-forts-de-2026-_a127795.html\" target=\"_blank\" rel=\"noopener\">Tourisme : Brand USA mise sur les temps forts de 2026 !<\/a>\n\t\t\t\t <\/p>\n","protected":false},"excerpt":{"rendered":"En parall\u00e8le, Brand USA a annonc\u00e9 la fermeture de GoUSA TV, son service de streaming financ\u00e9 par la&hellip;\n","protected":false},"author":2,"featured_media":376755,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1589],"tags":[11,3929,73,1866,12,1864,1865,1863,308],"class_list":{"0":"post-376754","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-etats-unis","8":"tag-actualites","9":"tag-brand-usa","10":"tag-etats-unis","11":"tag-etats-unis-damerique","12":"tag-news","13":"tag-united-states","14":"tag-united-states-of-america","15":"tag-us","16":"tag-usa"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/115172136906498912","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/376754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=376754"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/376754\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/376755"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=376754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=376754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=376754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}