{"id":450135,"date":"2025-10-09T13:48:13","date_gmt":"2025-10-09T13:48:13","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/450135\/"},"modified":"2025-10-09T13:48:13","modified_gmt":"2025-10-09T13:48:13","slug":"cuisinella-il-etait-temps-de-changer-la-cuisine","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/450135\/","title":{"rendered":"Cuisinella &#8211; Il \u00e9tait temps de changer la cuisine"},"content":{"rendered":"<p>                <strong>Campagne Cuisinella con\u00e7ue par WPP<\/strong><\/p>\n<p>Dispositif TV, digital, affichage<\/p>\n<p>Premi\u00e8re diffusion 6\u00a0octobre 2025<\/p>\n<\/p>\n<p>Cuisinella, acteur fran\u00e7ais de la cuisine \u00e9quip\u00e9e et des solutions d\u2019am\u00e9nagement, d\u00e9voile sa nouvelle plateforme de marque port\u00e9e par\u00a0sa nouvelle signature \u00ab\u00a0Il \u00e9tait temps de changer la cuisine\u00a0\u00bb. L\u2019enseigne affirme sa vision de casser les codes et la routine pour transformer la mani\u00e8re dont les Fran\u00e7ais vivent leur cuisine, en faisant litt\u00e9ralement voler en \u00e9clats une cuisine. R\u00e9alis\u00e9 par <strong><a href=\"https:\/\/www.packshotmag.com\/profile\/joseph-mann\/\" rel=\"nofollow noopener\" target=\"_blank\">Joseph Mann<\/a><\/strong> et produit par <strong><a href=\"https:\/\/www.packshotmag.com\/profile\/hamlet-paris\/\" rel=\"nofollow noopener\" target=\"_blank\">Hamlet<\/a><\/strong>, le film en un plan-s\u00e9quence nous transporte dans une cuisine banale et d\u00e9su\u00e8te o\u00f9 les \u00e9l\u00e9ments explosent en un feu d\u2019artifice de diff\u00e9rentes couleurs, laissant place \u00e0 une nouvelle cuisine \u00ab\u00a0plus\u00a0color\u00e9e, plus audacieuse et plus cr\u00e9ative\u00a0\u00bb, fid\u00e8le \u00e0 l\u2019esprit du couple au c\u0153ur de la transformation. Rythm\u00e9 par la chanson Boum de Charles Trenet, le film tourn\u00e9 en conditions r\u00e9elles avec des explosions millim\u00e9tr\u00e9es dans une v\u00e9ritable cuisine illustre avec d\u2019autant plus d\u2019impact la promesse de la marque de d\u00e9construire pour mieux reconstruire une cuisine qui vous ressemble.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-115963\" src=\"https:\/\/www.europesays.com\/fr\/wp-content\/uploads\/2025\/10\/cuisinella-couleurs-2-300x166.jpg\" alt=\"\" width=\"300\" height=\"166\"  \/>\u00a0 \u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-115964\" src=\"https:\/\/www.europesays.com\/fr\/wp-content\/uploads\/2025\/10\/cuisinella-couleurs-3-300x166.jpg\" alt=\"\" width=\"300\" height=\"166\"  \/><\/p>\n","protected":false},"excerpt":{"rendered":"Campagne Cuisinella con\u00e7ue par WPP Dispositif TV, digital, affichage Premi\u00e8re diffusion 6\u00a0octobre 2025 Cuisinella, acteur fran\u00e7ais de la&hellip;\n","protected":false},"author":2,"featured_media":450136,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1358],"tags":[1348,1384,1385,1386,58,59,1011,27],"class_list":{"0":"post-450135","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arts-et-design","8":"tag-arts","9":"tag-arts-and-design","10":"tag-arts-et-design","11":"tag-design","12":"tag-divertissement","13":"tag-entertainment","14":"tag-fr","15":"tag-france"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/115344527366298194","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/450135","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=450135"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/450135\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/450136"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=450135"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=450135"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=450135"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}