{"id":461961,"date":"2025-10-14T08:57:11","date_gmt":"2025-10-14T08:57:11","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/461961\/"},"modified":"2025-10-14T08:57:11","modified_gmt":"2025-10-14T08:57:11","slug":"au-combat-de-la-creation-locale-marseille-sort-par-la-grande-porte","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/461961\/","title":{"rendered":"au combat de la cr\u00e9ation locale, Marseille sort par la grande porte"},"content":{"rendered":"<p>Marseille s&rsquo;affirme comme un laboratoire de la slow fashion et de la cr\u00e9ation locale. La<a href=\"https:\/\/www.laprovence.com\/article\/economie\/14616460317349\/marseille-la-slow-fashion-une-arme-de-destruction-massive-contre-les-geants-de-la-fast-fashion\" target=\"_blank\" rel=\"noopener\"> Slow Fashion Week, organis\u00e9e chaque ann\u00e9e par le collectif BAGA<\/a>, a r\u00e9uni en 2025 plus de 15\u202f000 visiteurs et g\u00e9n\u00e9r\u00e9 plus d&rsquo;un million d&rsquo;euros de retomb\u00e9es directes pour les cr\u00e9ateurs. D\u00e9fil\u00e9s participatifs, ateliers d&rsquo;upcycling et boutiques \u00e9ph\u00e9m\u00e8res d\u00e9montrent que durabilit\u00e9 et rentabilit\u00e9 peuvent aller de pair. Au c\u0153ur de cette dynamique, la Maison mode m\u00e9diterran\u00e9e (MMM) joue un r\u00f4le strat\u00e9gique. Install\u00e9e \u00e0 Marseille et rayonnant sur tout le bassin m\u00e9diterran\u00e9en, elle accompagne chaque ann\u00e9e une trentaine de cr\u00e9ateurs gr\u00e2ce \u00e0 des formations universitaires (licence et masters via Aix-Marseille Universit\u00e9), des concours comme OpenMyMed avec des dotations financi\u00e8res allant jusqu&rsquo;\u00e0 50\u202f000\u202f\u20ac, et un soutien \u00e0 l&rsquo;innovation et aux savoir-faire locaux.<\/p>\n<p>La MMM contribue ainsi \u00e0 structurer la fili\u00e8re mode r\u00e9gionale, qui repr\u00e9sente pr\u00e8s de 2\u202f000 emplois directs et un chiffre d&rsquo;affaires estim\u00e9 \u00e0 80\u202fmillions d&rsquo;euros par an. \u00c0 c\u00f4t\u00e9, <a href=\"https:\/\/www.laprovence.com\/article\/region\/76625468735349\/quand-la-fask-academy-mettait-la-main-a-la-pate-pour-la-venue-du-pape-a-marseille\" target=\"_blank\" rel=\"noopener\">Fask Academy<\/a>, \u00e9cole de production marseillaise, compl\u00e8te ce dispositif. Elle forme les jeunes de 15 \u00e0 18 ans aux m\u00e9tiers de la confection textile et de la broderie, avec un cu&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"Marseille s&rsquo;affirme comme un laboratoire de la slow fashion et de la cr\u00e9ation locale. La Slow Fashion Week,&hellip;\n","protected":false},"author":2,"featured_media":461962,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2814],"tags":[17,1111,11,2835,5432,4942,1777,674,1011,27,749,34681,884,12,882,25,4102],"class_list":{"0":"post-461961","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marseille","8":"tag-17","9":"tag-actu","10":"tag-actualites","11":"tag-aix","12":"tag-combat","13":"tag-creation","14":"tag-eu","15":"tag-europe","16":"tag-fr","17":"tag-france","18":"tag-guide-shopping","19":"tag-locale","20":"tag-marseille","21":"tag-news","22":"tag-provence-alpes-cote-dazur","23":"tag-republique-francaise","24":"tag-sort"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/115371694158912005","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/461961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=461961"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/461961\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/461962"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=461961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=461961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=461961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}