{"id":594807,"date":"2025-12-12T11:14:17","date_gmt":"2025-12-12T11:14:17","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/594807\/"},"modified":"2025-12-12T11:14:17","modified_gmt":"2025-12-12T11:14:17","slug":"lyon-comment-une-jeune-creatrice-en-joaillerie-a-vu-sa-marque-attaquee-par-hugo-boss","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/594807\/","title":{"rendered":"Lyon. Comment une jeune cr\u00e9atrice en joaillerie a vu sa marque attaqu\u00e9e par Hugo Boss"},"content":{"rendered":"<p>Il y a du combat de David contre Goliath dans la proc\u00e9dure initi\u00e9e par le groupe Hugo Boss contre bo\u00e8s, marque toute neuve de cr\u00e9ation artisanale en joaillerie. Bo\u00e8s signifie \u00ab\u00a0les bois\u00a0\u00bb en patois ard\u00e9chois et correspond \u00e0 des bijoux \u00e0 l\u2019inspiration naturaliste. Quel rapport avec Boss (le patron) et sa collection de bijoux\u00a0?<\/p>\n<p>C\u2019est ce que l\u2019INPI, Institut national de la propri\u00e9t\u00e9 industrielle, a d\u00fb trancher, apr\u00e8s avoir \u00e9t\u00e9 aliment\u00e9 par quantit\u00e9 d\u2019arguments d\u00e9ploy\u00e9s de part et d\u2019autre.<\/p>\n<p>D\u2019un c\u00f4t\u00e9, ceux transmis par un avocat en France du groupe international de mode bas\u00e9 en Allemagne, de l\u2019autre Salom\u00e9 Payan, en plein lancement de sa petite entreprise et dans l\u2019impossibilit\u00e9 d\u2019engager des frais pour sa d\u00e9fense.<\/p>\n<p>bo&amp;egrave&#8230;                        <\/p>\n","protected":false},"excerpt":{"rendered":"Il y a du combat de David contre Goliath dans la proc\u00e9dure initi\u00e9e par le groupe Hugo Boss&hellip;\n","protected":false},"author":2,"featured_media":594808,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1889],"tags":[1111,11,2430,4406,33,2757,1777,674,107,1011,27,2428,2756,12,25,2429,4604],"class_list":{"0":"post-594807","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-lyon","8":"tag-actu","9":"tag-actualites","10":"tag-auvergne-rhone-alpes","11":"tag-commerce-et-services","12":"tag-economie","13":"tag-edition-lyon-villeurbanne","14":"tag-eu","15":"tag-europe","16":"tag-fil-info","17":"tag-fr","18":"tag-france","19":"tag-lyon","20":"tag-lyon-bassin","21":"tag-news","22":"tag-republique-francaise","23":"tag-rhone","24":"tag-selection-abonne"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/115706309082680480","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/594807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=594807"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/594807\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/594808"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=594807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=594807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=594807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}