{"id":632082,"date":"2025-12-31T12:33:10","date_gmt":"2025-12-31T12:33:10","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/632082\/"},"modified":"2025-12-31T12:33:10","modified_gmt":"2025-12-31T12:33:10","slug":"les-coulisses-dune-strategie-ambitieuse-et-un-tournant-historique-pour-provence-promotion","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/632082\/","title":{"rendered":"les coulisses d’une strat\u00e9gie ambitieuse et un tournant historique pour Provence Promotion"},"content":{"rendered":"

L’ann\u00e9e 2025 restera comme celle de tous les dangers. Entre l’instabilit\u00e9 interne de la France et le retour d’un protectionnisme am\u00e9ricain agressif sous l’\u00e8re Trump, le terrain de l’investissement mondial s’est durci. Pourtant, les chiffres tombent : 62 implantations et 1 400 emplois cr\u00e9\u00e9s sur le territoire m\u00e9tropolitain.<\/p>\n

\u00ab\u00a0On ne fait un dessin \u00e0 personne, la situation est complexe\u00a0\u00bb, conc\u00e8de Bernard Deflesselles, co-pr\u00e9sident de Provence Promotion<\/a>, l’agende de d\u00e9veloppement \u00e9conomique de la M\u00e9tropole Aix-Marseille-Provence.\u00a0 Mais malgr\u00e9 cela, on r\u00e9siste bien. On s’\u00e9tait fix\u00e9s 60 implantations et 1 200 emplois ; on d\u00e9passe nos objectifs sur les deux tableaux.\u00a0\u00bb Si le volume pur est en l\u00e9ger retrait par rapport aux 70 implantations de 2024, l’ancien d\u00e9put\u00e9 relativise : \u00ab\u00a0Au niveau national, l’attractivit\u00e9 a recul\u00e9 de 14 %. Quand je m’ausculte, je m’inqui\u00e8te ; quand je me compare, je me rassure. On fait pratiquement jeu \u00e9gal avec la r\u00e9gion lyonnaise.\u00a0\u00bb<\/p>\n

L’ADN \u00e9conomique : environnement et num\u00e9rique<\/p>\n

Le dynamisme du territoire m\u00e9tropolitain repose sur des secteurs d’excellence bien identifi\u00e9s. Le trio de t\u00eate est d\u00e9sormais stabilis\u00e9 : l’environnement (18 projets) et le num\u00e9rique (18 projets) se…<\/p>\n","protected":false},"excerpt":{"rendered":"L’ann\u00e9e 2025 restera comme celle de tous les dangers. Entre l’instabilit\u00e9 interne de la France et le retour…\n","protected":false},"author":2,"featured_media":632083,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2814],"tags":[17,1111,11,3934,4440,33,1777,674,1011,27,151,884,12,54355,704,1186,882,25,5384],"class_list":{"0":"post-632082","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marseille","8":"tag-17","9":"tag-actu","10":"tag-actualites","11":"tag-coulisses","12":"tag-dune","13":"tag-economie","14":"tag-eu","15":"tag-europe","16":"tag-fr","17":"tag-france","18":"tag-les","19":"tag-marseille","20":"tag-news","21":"tag-one","22":"tag-promotion","23":"tag-provence","24":"tag-provence-alpes-cote-dazur","25":"tag-republique-francaise","26":"tag-strategie"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/115814203697942206","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/632082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=632082"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/632082\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/632083"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=632082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=632082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=632082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}