{"id":675957,"date":"2026-01-20T04:47:14","date_gmt":"2026-01-20T04:47:14","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/675957\/"},"modified":"2026-01-20T04:47:14","modified_gmt":"2026-01-20T04:47:14","slug":"dior-sinstalle-au-le-bon-marche-avec-un-pop-up-immersif","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/675957\/","title":{"rendered":"Dior s\u2019installe au Le Bon March\u00e9 avec un pop-up immersif"},"content":{"rendered":"<p data-start=\"131\" data-end=\"431\">Pour c\u00e9l\u00e9brer le lancement des premi\u00e8res collections de Jonathan Anderson, <strong>Dior<\/strong> investit Le Bon March\u00e9 avec un pop-up store immersif, \u00e0 d\u00e9couvrir du 26 janvier au 22 f\u00e9vrier 2026. Une exp\u00e9rience o\u00f9 l\u2019h\u00e9ritage de la Maison dialogue avec une vision r\u00e9solument contemporaine.<\/p>\n<p data-start=\"433\" data-end=\"738\">Inspir\u00e9e des bo\u00eetes de la toute premi\u00e8re boutique <strong>Dior<\/strong>, Colifichets, la sc\u00e9nographie revisite avec malice ces \u00e9crins iconiques, habill\u00e9s du gris signature du 30 Montaigne. Mannequins fac\u00e9tieux et mises en sc\u00e8ne vertigineuses accompagnent les visiteurs dans un parcours \u00e0 la fois ludique et po\u00e9tique.<\/p>\n<p data-start=\"740\" data-end=\"1127\">Au fil de la visite, se d\u00e9voilent des cr\u00e9ations embl\u00e9matiques : Lady Dior r\u00e9invent\u00e9, Dior Book Tote brod\u00e9s de couvertures de grands classiques litt\u00e9raires, sac Dior Bow, Dior Normandie revisit\u00e9s, souliers Dior Roadie et loafers Dior Archie, ainsi qu\u2019une s\u00e9lection de pr\u00eat-\u00e0-porter. Les univers f\u00e9minin et masculin se r\u00e9pondent, esquissant un nouveau langage <strong>Dior<\/strong>.<\/p>\n<p data-start=\"1129\" data-end=\"1364\">L\u2019exp\u00e9rience est ponctu\u00e9e d\u2019animations exclusives, dont un service de personnalisation et un jeu invitant \u00e0 choisir l\u2019une des bo\u00eetes grises embl\u00e9matiques, certaines renfermant un ticket d\u2019or donnant acc\u00e8s \u00e0 des cadeaux d\u2019exception.<\/p>\n","protected":false},"excerpt":{"rendered":"Pour c\u00e9l\u00e9brer le lancement des premi\u00e8res collections de Jonathan Anderson, Dior investit Le Bon March\u00e9 avec un pop-up&hellip;\n","protected":false},"author":2,"featured_media":675958,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[1888],"tags":[11,1777,674,1011,27,12,626,54060,25],"class_list":["post-675957","post","type-post","status-publish","format-standard","has-post-thumbnail","category-paris","tag-actualites","tag-eu","tag-europe","tag-fr","tag-france","tag-news","tag-paris","tag-pop-up","tag-republique-francaise"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/115925617420338704","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/675957","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=675957"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/675957\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/675958"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=675957"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=675957"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=675957"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}