{"id":731347,"date":"2026-02-13T08:54:19","date_gmt":"2026-02-13T08:54:19","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/731347\/"},"modified":"2026-02-13T08:54:19","modified_gmt":"2026-02-13T08:54:19","slug":"paris-le-geant-des-cosmetiques-loreal-sanctionne-en-bourse-apres-un-quatrieme","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/731347\/","title":{"rendered":"Paris: le g\u00e9ant des cosm\u00e9tiques L’Or\u00e9al sanctionn\u00e9 en Bourse apr\u00e8s un quatri\u00e8me"},"content":{"rendered":"

\"Logo
\n L’Or\u00e9al est le 1er groupe cosm\u00e9tique mondial. Le groupe propose des produits de soins de la peau (38,6% du CA), des produits de maquillage (19,4%), des produits de soins capillaires (16,2%), des parfums (13,7%), des produits de coloration (8%) et autres (4,1%). Le CA par famille de produits se r\u00e9partit comme suit :
\n - produits cosm\u00e9tiques grand public (36,7%) : marques L’Or\u00e9al Paris, Garnier, Maybelline New York et NYX Professional Makeup, Stylenanda, Essie, Mixa, etc. ;
\n - produits cosm\u00e9tiques de luxe (35,9%) : Lanc\u00f4me, Kiehl’s, Giorgio Armani Beauty, Yves Saint Laurent Beaut\u00e9, Biotherm, Helena Rubinstein, Shu Uemura, IT Cosmetics, Urban Decay, Ralph Lauren, Mugler, Viktor&Rolf, Valentino, Azzaro, Prada, Takami, A?sop, etc. ;
\n - produits cosm\u00e9tiques actives (16,2%) : La Roche-Posay, Vichy, CeraVe, SkinCeuticals, Skinbetter Science, etc. ;
\n - produits professionnels (11,2%) : L’Or\u00e9al Professionnel, K\u00e9rastase, Redken, Matrix et PureOlogy.
\n La commercialisation des produits est assur\u00e9e au travers de la grande distribution et de la vente \u00e0 distance, de la distribution s\u00e9lective, des salons de coiffure et des pharmacies.
\n A fin 2024, L’Or\u00e9al dispose de 36 sites de production dans le monde.
\n La r\u00e9partition g\u00e9ographique du CA est la suivante : France (7,3%), Europe (25,4%), Am\u00e9rique du Nord (27,1%), Asie du Nord (23,7%), Asie-Pacifique-Moyen-Orient-Afrique (8,9%) et Am\u00e9rique latine (7,6%).<\/p>\n","protected":false},"excerpt":{"rendered":"L’Or\u00e9al est le 1er groupe cosm\u00e9tique mondial. Le groupe propose des produits de soins de la peau (38,6%…\n","protected":false},"author":2,"featured_media":731348,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[1888],"tags":[11,340,1777,674,1011,27,12,626,25],"class_list":["post-731347","post","type-post","status-publish","format-standard","has-post-thumbnail","category-paris","tag-actualites","tag-bourse","tag-eu","tag-europe","tag-fr","tag-france","tag-news","tag-paris","tag-republique-francaise"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/116062484201052668","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/731347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=731347"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/731347\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/731348"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=731347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=731347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=731347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}