{"id":742739,"date":"2026-02-18T11:47:12","date_gmt":"2026-02-18T11:47:12","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/742739\/"},"modified":"2026-02-18T11:47:12","modified_gmt":"2026-02-18T11:47:12","slug":"nantes-prete-a-adopter-definitivement-lia","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/742739\/","title":{"rendered":"Nantes pr\u00eate \u00e0 adopter d\u00e9finitivement l&rsquo;IA ?"},"content":{"rendered":"<p>            <strong>Alors que l\u2019intelligence artificielle fait peur autant qu\u2019elle d\u00e9cha\u00eene les passions, Adobe Express vient de publier une \u00e9tude sur sa perception au sein des grandes m\u00e9tropoles Fran\u00e7aises.<\/strong><\/p>\n<p><strong><a href=\"https:\/\/hellogazettenantes.fr\/nantes-lutte-ouvriere-devoile-les-10-premiers-noms-de-sa-liste\/\" rel=\"nofollow noopener\" target=\"_blank\">Nantes<\/a><\/strong> pr\u00eate \u00e0 adopter d\u00e9finitivement l\u2019IA ? En tous les cas, elle fait partie des 4 villes les plus ouvertes aux nouvelles technologies, selon le nouveau barom\u00e8tre du design graphique d\u2019Adobe Express. Cette enqu\u00eate r\u00e9alis\u00e9e aupr\u00e8s de 2000 consommateurs fran\u00e7ais et 500 freelances pr\u00e9cise que Nantes porte plut\u00f4t un avis positif sur la question de l\u2019intelligence artificielle (58%). Un chiffre \u00e0 prendre toutefois avec des pincettes, comme le souligne Adobe Express par voie de communiqu\u00e9 de presse \u201c18% critiquent le manque d\u2019authenticit\u00e9 et de cr\u00e9ativit\u00e9 des images et vid\u00e9os g\u00e9n\u00e9r\u00e9es par l\u2019intelligence artificielle, et 14% se disent d\u00e9\u00e7us quand ils d\u00e9couvrent qu\u2019une pub n\u2019a pas \u00e9t\u00e9 r\u00e9alis\u00e9e par un humain\u201d Pire encore, \u201c59% craignent qu\u2019\u00e0 terme l\u2019IA remplace les m\u00e9tiers du design graphique, le taux le plus haut en France\u201d\u00a0<\/p>\n<p>Pourtant, cette m\u00eame \u00e9tude r\u00e9v\u00e8le que \u201cles freelances utilisent l\u2019intelligence artificielle pour booster leur cr\u00e9ativit\u00e9 pas pour la remplacer\u201d La premi\u00e8re raison poussant les cr\u00e9ateurs de contenus \u00e0 faire usage de l\u2019IA \u00e9tant la difficult\u00e9 \u00e0 \u201cg\u00e9n\u00e9rer des id\u00e9es originales\u201d ou encore par \u201cmanque de temps\u201d souligne Adobe Express. Ils sont 42% \u00e0 l\u2019utiliser r\u00e9guli\u00e8rement dans leur processus de cr\u00e9ation. A contrario, 4% affirment ne jamais l\u2019utiliser quand 25% s\u2019en remettent au design manuel.\u00a0<\/p>\n<p>            <img decoding=\"async\" alt=\"Advertisement\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" data-lazy-src=\"https:\/\/www.europesays.com\/fr\/wp-content\/uploads\/2025\/04\/Application-mobile-hello-gazette-nantes.gif\"\/>        &#13;<\/p>\n","protected":false},"excerpt":{"rendered":"Alors que l\u2019intelligence artificielle fait peur autant qu\u2019elle d\u00e9cha\u00eene les passions, Adobe Express vient de publier une \u00e9tude&hellip;\n","protected":false},"author":2,"featured_media":742740,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[2818],"tags":[1111,11,1777,674,1011,27,766,12,2636,25],"class_list":["post-742739","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nantes","tag-actu","tag-actualites","tag-eu","tag-europe","tag-fr","tag-france","tag-nantes","tag-news","tag-pays-de-la-loire","tag-republique-francaise"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/116091476193074452","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/742739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=742739"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/742739\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/742740"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=742739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=742739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=742739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}