{"id":795291,"date":"2026-03-13T06:13:14","date_gmt":"2026-03-13T06:13:14","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/795291\/"},"modified":"2026-03-13T06:13:14","modified_gmt":"2026-03-13T06:13:14","slug":"de-la-ville-creative-a-la-bifurcation-ecologique-nantes-a-t-elle-perdu-son-pouvoir-dattraction","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/795291\/","title":{"rendered":"De la ville cr\u00e9ative \u00e0 la \u00ab\u00a0bifurcation \u00e9cologique\u00a0\u00bb, Nantes a-t-elle perdu son pouvoir d\u2019attraction\u00a0?"},"content":{"rendered":"<p>\n    \u00c0 l\u2019aune de l\u2019urgence climatique, la maire Johanna Rolland (PS) insuffle un tournant dans la mise en r\u00e9cit de l\u2019agglom\u00e9ration nantaise. Cette prise de distance avec l\u2019urbanisme culturel qui a fait la r\u00e9putation de la cit\u00e9 des ducs est suivie de pr\u00e8s par les acteurs du monde \u00e9conomique.<\/p>\n<p class=\"fig-paragraph\">Le fond de l\u2019air change\u00a0<a href=\"https:\/\/www.lefigaro.fr\/elections\/resultats\/municipales\/2026\/loire-atlantique-44\/nantes-44109\" target=\"_blank\" rel=\"noopener nofollow\" data-gtm-custom-categorie=\"navigation\" data-gtm-custom-action=\"crossclick\" data-gtm-custom-label=\"Contextuel\" data-gtm-event=\"customEventSPE\">\u00e0 Nantes<\/a>. Apr\u00e8s les ann\u00e9es de grisaille industrielles puis les d\u00e9cennies roses qui ont vu la belle endormie du Grand Ouest s\u2019\u00e9veiller au monde, la sixi\u00e8me ville de France conna\u00eet une nouvelle transformation. Cette m\u00e9tamorphose a commenc\u00e9 par les mots. En quelques ann\u00e9es, la maire de la cit\u00e9 des ducs,\u00a0<a href=\"http:\/\/www.lefigaro.fr\/elections\/municipales\/johanna-rolland-l-atout-municipal-du-parti-socialiste-20251130\" target=\"_blank\" data-fig-type=\"Article\" rel=\"noopener nofollow\" data-gtm-custom-categorie=\"navigation\" data-gtm-custom-action=\"crossclick\" data-gtm-custom-label=\"Contextuel\" data-gtm-event=\"customEventSPE\" data-fig-domain=\"LEFIGARO\">Johanna Rolland<\/a>\u00a0(PS), a purg\u00e9 de son vocabulaire les termes \u00ab\u00a0croissance\u00a0\u00bb et \u00ab\u00a0attractivit\u00e9\u00a0\u00bb. \u00c0 la place, l\u2019\u00e9dile a fait \u00e9merger\u00a0<a href=\"http:\/\/www.lefigaro.fr\/nantes\/la-bifurcation-ecologique-nouveau-mantra-de-la-maire-de-nantes-20240226\" target=\"_blank\" data-fig-type=\"NewsFlash\" rel=\"noopener nofollow\" data-gtm-custom-categorie=\"navigation\" data-gtm-custom-action=\"crossclick\" data-gtm-custom-label=\"Contextuel\" data-gtm-event=\"customEventSPE\" data-fig-domain=\"LEFIGARO\">un nouveau mantra, la \u00abbifurcation \u00e9cologique\u00bb<\/a>, devenu le nouvel horizon des politiques publiques municipales et m\u00e9tropolitaines. Un tournant assum\u00e9 par l\u2019\u00e9lue social-\u00e9cologiste qui a conclu, l\u2019automne dernier, un accord pour pr\u00e9senter, d\u00e8s le premier tour des \u00e9lections municipales,\u00a0<a href=\"http:\/\/www.lefigaro.fr\/nantes\/municipales-a-nantes-socialistes-et-ecologistes-s-allient-contre-la-droite-et-face-aux-insoumis-20251016\" target=\"_blank\" data-fig-type=\"NewsFlash\" rel=\"noopener nofollow\" data-gtm-custom-categorie=\"navigation\" data-gtm-custom-action=\"crossclick\" data-gtm-custom-label=\"Contextuel\" data-gtm-event=\"customEventSPE\" data-fig-domain=\"LEFIGARO\">une liste unique avec les Verts nantais<\/a>. Objectif affich\u00e9 de l\u2019attelage\u00a0: poursuivre la transformation de Nantes en ville \u00ab\u00a0juste, \u00e9cologique et solidaire\u00a0\u00bb. Quitte \u00e0 tourner la page de l\u2019image d\u2019une ville attractive et cr\u00e9ative l\u00e9gu\u00e9e par\u2026<\/p>\n<p class=\"fig-premium-paywall__infos\">\n        Cet article est r\u00e9serv\u00e9 aux abonn\u00e9s.        Il vous reste 90% \u00e0 d\u00e9couvrir.\n    <\/p>\n<p>                <img  data- alt=\"Le Figaro\" class=\"fig-img--complete fig-img\"\/><\/p>\n<p class=\"fig-premium-paywall__title\">Vente Flash<\/p>\n<p class=\"fig-premium-paywall__subtitle\">-70% sur votre abonnement. Sans engagement.<\/p>\n<p class=\"fig-premium-paywall__connect\">\n                D\u00e9j\u00e0 abonn\u00e9\u00a0?                <a class=\"fig-premium-paywall__connect-link\" href=\"https:\/\/connect.lefigaro.fr\/login?client=horizon_web&amp;type=main&amp;redirect_uri=https%3A%2F%2Fwww.lefigaro.fr%2Fnantes%2Fde-la-ville-creative-a-la-bifurcation-ecologique-nantes-a-t-elle-perdu-son-pouvoir-d-attraction-20260313\" data-js-gtm=\"{&quot;event&quot;:&quot;customEventGA4&quot;,&quot;eventName&quot;:&quot;click_action&quot;,&quot;feature&quot;:&quot;paywall&quot;,&quot;location&quot;:&quot;paywall&quot;,&quot;button_action&quot;:&quot;connect&quot;,&quot;click_text&quot;:&quot;Connectez-vous&quot;}\" rel=\"nofollow noopener\" target=\"_blank\"><br \/>\n                    Connectez-vous<br \/>\n                <\/a>\n            <\/p>\n","protected":false},"excerpt":{"rendered":"\u00c0 l\u2019aune de l\u2019urgence climatique, la maire Johanna Rolland (PS) insuffle un tournant dans la mise en r\u00e9cit&hellip;\n","protected":false},"author":2,"featured_media":795292,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2818],"tags":[1111,11,26028,1777,674,1011,27,766,12,2636,25],"class_list":{"0":"post-795291","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nantes","8":"tag-actu","9":"tag-actualites","10":"tag-attractivite","11":"tag-eu","12":"tag-europe","13":"tag-fr","14":"tag-france","15":"tag-nantes","16":"tag-news","17":"tag-pays-de-la-loire","18":"tag-republique-francaise"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@fr\/116220395930796819","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/795291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=795291"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/795291\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/795292"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=795291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=795291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=795291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}