{"id":83820,"date":"2025-05-08T06:55:08","date_gmt":"2025-05-08T06:55:08","guid":{"rendered":"https:\/\/www.europesays.com\/fr\/83820\/"},"modified":"2025-05-08T06:55:08","modified_gmt":"2025-05-08T06:55:08","slug":"un-an-apres-les-jo-le-retour-de-flamme","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/fr\/83820\/","title":{"rendered":"un an apr\u00e8s les JO, le retour de flamme ?"},"content":{"rendered":"<p>\u00c0 Marseille, <a href=\"https:\/\/www.laprovence.com\/article\/tourisme\/2217913598339615\/pass-marseille-animations-visites-guidees-la-cite-phoceenne-prepare-sa-saison-touristique\" target=\"_blank\" rel=\"nofollow noopener\">les professionnels du tourisme<\/a> misaient gros sur <a href=\"https:\/\/www.laprovence.com\/article\/region\/42932473391328\/en-images-le-belem-porteur-majestueux-de-la-flamme-olympique-dans-la-rade-de-marseille\" target=\"_blank\" rel=\"nofollow noopener\">l\u2019arriv\u00e9e de la flamme olympique le 8 mai 2024<\/a> et ses retomb\u00e9es \u00e9conomiques. Un budget publicitaire XXL, \u00e9valu\u00e9 par l\u2019office du tourisme \u00e0 45,9\u00a0millions d\u2019euros, et un milliard de t\u00e9l\u00e9spectateurs dans le monde, de quoi gonfler l\u2019attractivit\u00e9 de la ville d\u00e9j\u00e0 plac\u00e9e sur une courbe ascendante.<\/p>\n<p>Mais un an apr\u00e8s, autour du Vieux-Port, les commentaires sont plus mitig\u00e9s. Du c\u00f4t\u00e9 de l\u2019office de tourisme, on reconna\u00eet m\u00eame que la \u00ab\u00a0<a href=\"https:\/\/www.laprovence.com\/article\/sports\/16965824900270\/video-coupe-du-monde-de-rugby-le-velodrome-un-stade-porte-bonheur\" target=\"_blank\" rel=\"nofollow noopener\">Coupe du monde de rugby 2023<\/a> et ses rencontres disput\u00e9es \u00e0 Marseille ont drain\u00e9 plus de monde\u00a0\u00bb. Un avis partag\u00e9 par la directrice des bus panoramiques Colorb\u00fcs, Aurore Granier. \u00ab\u00a0La client\u00e8le de ces deux temps forts n\u2019\u00e9tait pas la m\u00eame. Nous n\u2019avons pas enregistr\u00e9 de retomb\u00e9es olympiques, mais les Jeux ont contribu\u00e9 \u00e0 renforcer la renomm\u00e9e de la ville, tout comme le font les classements internationaux qui hissent Marseille dans les endroits \u00e0 visiter\u00a0\u00bb, rel\u00e8ve-t-elle.<\/p>\n","protected":false},"excerpt":{"rendered":"\u00c0 Marseille, les professionnels du tourisme misaient gros sur l\u2019arriv\u00e9e de la flamme olympique le 8 mai 2024&hellip;\n","protected":false},"author":2,"featured_media":83821,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2814],"tags":[17,1111,11,150,1777,674,19235,1011,27,3237,151,884,12,882,16,25,8133,602],"class_list":{"0":"post-83820","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marseille","8":"tag-17","9":"tag-actu","10":"tag-actualites","11":"tag-apres","12":"tag-eu","13":"tag-europe","14":"tag-flamme","15":"tag-fr","16":"tag-france","17":"tag-jo","18":"tag-les","19":"tag-marseille","20":"tag-news","21":"tag-provence-alpes-cote-dazur","22":"tag-region","23":"tag-republique-francaise","24":"tag-retour","25":"tag-tourisme"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/83820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/comments?post=83820"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/posts\/83820\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media\/83821"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/media?parent=83820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/categories?post=83820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/fr\/wp-json\/wp\/v2\/tags?post=83820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}