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\u00c0 l\u2019approche de la saison estivale, l\u2019agence de d\u00e9veloppement touristique des C\u00f4tes-d\u2019Armor r\u00e9v\u00e8le son enqu\u00eate sur le comportement des touristes en C\u00f4tes-d\u2019Armor. On y apprend que les Franciliens repr\u00e9sentent\u00a0la premi\u00e8re client\u00e8le fran\u00e7aise devant les Bretons, en progression par rapport \u00e0 2016. Leur panier moyen est cependant moins \u00e9lev\u00e9 que la moyenne, ouvrant la r\u00e9flexion\u00a0: les acteurs touristiques du d\u00e9partement d\u00e9pendent-ils des vacanciers parisiens\u00a0? \u00c9l\u00e9ments de r\u00e9ponse.<\/p>\n
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Les touristes parisiens repr\u00e9sentent la premi\u00e8re client\u00e8le touristique des C\u00f4tes-d\u2019Armor, mais ne sont pas les plus d\u00e9pensiers. Pour autant, ils restent une cible de choix pour les acteurs touristiques locaux. | ELSA RANCEL \/ OUEST-FRANCE<\/p>\n
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Publi\u00e9 le 23\/04\/2026 \u00e0 18h16<\/p>\n
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Lorsque les beaux jours reviennent, aussi s\u00fbrement que le littoral des C\u00f4tes-d\u2019Armor se pare des reflets blonds des gen\u00eats, les plages et centre-ville fleurissent de touristes. Tous viennent chercher l\u2019air marin et les promenades en front de mer ou en campagne du plus petit d\u00e9partement breton. Parmi ces touristes, nombreux sont ceux \u00e0 venir de Paris ou d\u2019\u00cele-de-France.<\/p>\n
C\u2019est en tout cas ce que d\u00e9montre l\u2019enqu\u00eate Reflet 2022<\/a>, men\u00e9e par C\u00f4tes-d\u2019Armor destination\u00a0(CAD), entre f\u00e9vrier et d\u00e9cembre\u00a02022. Selon l\u2019agence de d\u00e9veloppement touristique, la client\u00e8le d\u2019\u00cele-de-France s\u00e9journant dans le d\u00e9partement repr\u00e9sente un tiers des nuit\u00e9es fran\u00e7aises.<\/p>\n Les Franciliens repr\u00e9sentent ainsi la premi\u00e8re client\u00e8le fran\u00e7aise devant les Bretons\u00a0(hors…<\/p>\n D\u00e9j\u00e0 abonn\u00e9 ? <\/strong>Connectez-vous<\/a><\/p>\n
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