Tiffany & Co have unveiled their 2026 Mother’s Day campaign starring House ambassador Rosie Huntington-Whiteley – check it out below.
For Mother’s Day, the luxury jeweller debuted the ‘Celebrating Mothers Since 1837’ short film.
Set in Rosie’s own bedroom in New York City, it stars herself, her young daughter, and her own mother.
In a press release the jeweller said: “The film offers a personal reflection on motherhood while speaking to the enduring bonds between generations and the strength that is passed down through a mother’s love – Jewelry plays a symbolic role within the narrative, serving as a symbol of appreciation and continuity.”
The story follows Rosie around the bedroom as she leaves a voicemail to her mother after opening a piece of Tiffany jewellery she was gifted by her.
Still of Rosie Huntington-Whiteley and her daughter from ‘Celebrating Mothers since 1837’ – CREDIT: Tiffany & Co.
The gift of a pavé diamond HardWear by Tiffany necklace makes Rosie share memories, challenges, and express how grateful she is to her mother.
She also wears the matching pavé diamond HardWear by Tiffany bracelet and earrings, “each an emblem of inner strength and confidence.”
Her daughter plays with the Tiffany blue box the necklace came in alongside her other toys, showing three generations.
On the film and jewellery choices, Tiffany & Co. explained: “Long regarded as precious heirlooms passed down through generations, Tiffany & Co. creations reflect the same enduring love and devotion that flows from mother to child, making them meaningful pieces imbued with memory and emotion.”
This continues Tiffany’s use of different creative processes throughout their campaigns, such as their 2025 ‘Love is a Gift’ Holiday Campaign starring Anya Taylor-Joy.
Like this? Check out when Tiffany’s iconic jewellery designs stared in With Love, Since 1837 campaign and see Tiffany & Co. congratulate Super Bowl LX champions Seattle Seahawks
Published: February 17, 2026 Updated: February 17, 2026