By Gabrielle Angela Anderson, 2 Sep 2026
If you’ve ever fallen down a K-beauty rabbit hole trying to track down a product you saw on TikTok, only to discover it doesn’t ship here, this one’s for you. From September 2, 2026, a curated selection of 20 Korean beauty brands, handpicked by popular Korean beauty retailer Olive Young, will be available at Sephora across Singapore, Malaysia and Thailand, with more than 180 products to shop in-store and online.
See also: Olive Young Is Getting Its Own Section At Sephora
Sephora x Olive Young
And this isn’t just another K-beauty section. The entire edit has been curated by Olive Young, drawing on its close-up view of the brands, products and trends currently making waves in the Korean market.
The selection spans skincare, makeup and more, with names including Bioheal Boh, Beplain, Ongredients, Make P:rem, Ma:nyo and Dr Althea. Alongside established favourites, the selection also puts a spotlight on emerging brands and products that haven’t been particularly easy to find elsewhere across the region.
Sephora x Olive Young
To celebrate the launch, three Sephora flagships across Southeast Asia will also get a temporary makeover. The three stores located at Ion Orchard in Singapore, Fahrenheit 88 in Kuala Lumpur and Siam Center in Bangkok will feature trend selections, hero routines, sampling, beauty education and interactive experiences designed to make navigating the world of K-beauty a little less overwhelming.
So whether your current beauty wishlist is packed with Korean sunscreens, barrier-repairing skincare or the latest product you’ve inevitably seen all over your FYP, the Sephora x Olive Young edit is bringing a little more of Korea’s beauty scene closer to home.