{"id":45090,"date":"2026-07-02T15:24:08","date_gmt":"2026-07-02T15:24:08","guid":{"rendered":"https:\/\/www.europesays.com\/france\/45090\/"},"modified":"2026-07-02T15:24:08","modified_gmt":"2026-07-02T15:24:08","slug":"fp7-mccann-menat-awarded-as-the-mena-network-of-theyear-at-cannes-lions-2026-with-regional-and-global-brand-wins-for-arla-loreal-paris-parkin-and-spoor","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/france\/45090\/","title":{"rendered":"FP7 McCANN MENAT Awarded as the MENA Network of theYear at Cannes Lions 2026, with Regional and Global Brand Wins for Arla, L\u2019Or\u00e9al Paris, Parkin and Spoor"},"content":{"rendered":"

Dubai, UAE \u2013 30 th June 2026: At the 73rd Cannes Lions International Festival of Creativity, FP7 McCANN MENAT was named MENA Network of the Year, emerging as the region\u2019s most awarded agency by both Lion count and total points. The recognition spans a powerful body of work for regional and global brands including Arla Foods, L\u2019Or\u00e9al Paris, Parkin and Spoor.<\/p>\n

The agency\u2019s standout win came with one Bronze Lion in Glass: The Lion for Change category for Recipe for Change<\/a>, a purpose-led campaign for Arla Foods that addressed food insecurity in Lebanon. The campaign transformed traditional home-cooked recipes into a scalable, community-first restaurant model, generating sustainable income and renewed purpose for local mothers.<\/p>\n

Recipe for Change also secured a Silver Lion & Bronze Lion in Media and a Bronze Lion in Creative Strategy, delivered in partnership with MCN sister agencies Current Global MENAT and Craft.<\/p>\n

The agency\u2019s creative work was further recognised with six Lions across multiple categories and client collaborations:
\uf0b7 One Silver and Two Bronze Lion in Digital Craft and Design for The Birdwatcher<\/a> (Spoor) \u2013 a campaign developed in collaboration with MRM MENAT.
\uf0b7 One Silver and a Bronze Lion in Media for Spots for Shops<\/a> (Parkin) \u2013 created in collaboration with MCN\u2019s media agency: Magna Global MENA.
\uf0b7 One x Bronze in PR for Missing Letters of Worth<\/a> (L\u2019Oreal), in partnership with MCN PR agency: Current Global MENAT<\/p>\n

Tarek Miknas, CEO of FP7 McCANN MENAT, said: \u201cWe are incredibly proud to be named MENA Network of the Year at Cannes Lions, and to see work from this region recognised among the very best in the world. But awards like these are never just about the agency. They are about the clients who trust us, the partnerships that give ideas room to grow, and the teams who keep pushing for work that is both meaningful and effective. To win across brands that are regional and global giants \u2013 Arla Foods, L\u2019Or\u00e9al Paris, Parkin and Spoor is a powerful reminder that creativity can come from local truths and still resonates globally. This recognition belongs to our clients, partners and teams across MENAT, who continue to prove what this region is capable of.\u201d<\/p>\n

Federico Fanti \u2013 Regional Chief Creative Officer \u2013 FP7McCANN MENAT said: \u201cBeing named MENA Network of the Year means more than winning trophies. It
proves that creativity can thrive even in the most uncertain times. These Lions belong to a team that chose brave ideas over safe ones, to clients who believed in creativity as a
force for change, and to a region whose resilience continues to inspire us every day. This recognition isn\u2019t the finish line, it\u2019s a reminder of the responsibility we have to keep
raising the bar for what creativity can achieve.\u201d<\/p>\n

Nayaab Rais \u2013 Executive Creative Director \u2013 FP7McCANN UAE said: \u201cWhen people ask what it takes to win at Cannes, my answer is always the same: trusting partnerships. The kind where clients are brave enough to say yes before the impact is realised, leaders back each other completely, and teams care more about the work than the credit. When the headlines were heavier than we could bear, these partnerships reminded us that trust isn\u2019t a nice to have. It\u2019s everything. The best work is always a team sport\u2026 and trust me, you need a team to carry the heavy Network of the Year trophy!\u201d<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"Dubai, UAE \u2013 30 th June 2026: At the 73rd Cannes Lions International Festival of Creativity, FP7 McCANN…\n","protected":false},"author":2,"featured_media":45091,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12905],"tags":[4082,15792,4084,30325,30376,8199,30327,1580,30377,30378],"class_list":["post-45090","post","type-post","status-publish","format-standard","has-post-thumbnail","category-loreal","tag-agency","tag-awards","tag-brands","tag-cannes-lions-2026","tag-creativity","tag-events","tag-fp7-mccann-menat","tag-loreal","tag-mena-network-of-theyear","tag-regional-and-global-brand"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/45090","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/comments?post=45090"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/45090\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media\/45091"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media?parent=45090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/categories?post=45090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/tags?post=45090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}