{"id":48510,"date":"2026-07-09T03:23:39","date_gmt":"2026-07-09T03:23:39","guid":{"rendered":"https:\/\/www.europesays.com\/france\/48510\/"},"modified":"2026-07-09T03:23:39","modified_gmt":"2026-07-09T03:23:39","slug":"f1-news-renault-admits-alpine-celebrity-investor-deal-failed","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/france\/48510\/","title":{"rendered":"F1 news: Renault admits Alpine celebrity investor deal failed"},"content":{"rendered":"<p>\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/france\/wp-content\/uploads\/2026\/07\/XPB_1422502_HiRes.jpg\" alt=\"Renault admits Alpine celebrity investor deal failed\"\/><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tRenault CEO Francois Provost has criticised Alpine\u2019s celebrity investor group. Image: XPB Images<\/p>\n<p><a href=\"https:\/\/t.cfjump.com\/92797\/b\/287093\" referrerpolicy=\"no-referrer-when-downgrade\" rel=\"nofollow sponsored noopener\" onmousedown=\"this.rel=\" nofollow=\"\" sponsored=\"\" target=\"_blank\"><img decoding=\"async\" style=\"border: none; vertical-align: middle;\" alt=\"\" referrerpolicy=\"no-referrer-when-downgrade\" loading=\"lazy\" src=\"https:\/\/www.europesays.com\/france\/wp-content\/uploads\/2026\/06\/287093.gif\"\/><\/a><\/p>\n<p>Otro owns a 24 percent stake in Alpine Racing, having joined RedBird Capital Partners and Maximum Effort Investments in a 200 million-euro ($329 million AUD) deal announced in 2023.<\/p>\n<p>The investment group brought high-profile celebrities including Ryan Reynolds, Rob McElhenney and Michael B. Jordan into Alpine\u2019s ownership structure, with the deal originally framed as a way to boost the team\u2019s media, marketing and commercial reach.<\/p>\n<p>But speaking to The Race at the British Grand Prix, Provost said the arrangement had failed to deliver meaningful benefit to Alpine\u2019s day-to-day operation.<\/p>\n<p>\u201cWe manage the team. Otro has no right, and no added value, to help us to operate. So we are fully responsible,\u201d he said.<\/p>\n<p>\u201cWe are doing the job. The partnership with Otro was not successful. I think we are capable to assess together this. They want to sell, they will get the good benefits.<\/p>\n<p>\u201cThey need our agreement to sell, and we\u2019ll do this maybe sooner or later, but from an operation standpoint [there is] no impact, and this is for me the most important.\u201d<\/p>\n<p>Otro has been looking to sell its stake, <a href=\"https:\/\/speedcafe.com\/f1-news-2026-chinese-grand-prix-mercedes-alpine-buyout-update-stake-toto-wolff-team-ownership-flavio-briatore\/\" rel=\"nofollow noopener\" target=\"_blank\">with Mercedes<\/a> and former <a href=\"https:\/\/speedcafe.com\/f1-news-2026-christian-horner-comeback-latest-alpine-sale-otro-capital-stake-renault-boss-comments\/\" rel=\"nofollow noopener\" target=\"_blank\">Red Bull team principal Christian Horner<\/a> among those linked to the shareholding.<\/p>\n<p>Mercedes pulled out of talks in May after deciding the stake was overpriced, with Otro reportedly seeking $720 million USD ($1.03 billion AUD) for its 24 percent holding, valuing Alpine at around $3 billion USD ($4.3 billion AUD).<\/p>\n<p>Renault has a veto over any sale until September and moved to halt discussions after Mercedes walked away, with Provost saying there is no pressure to rush into a new partnership.<\/p>\n<p>\u201cFor me, there is no urgency. There are two principles. The first one is Renault will keep the control. We do not intend to sell shares,\u201d he said.<\/p>\n<p>\u201cThe second principle is, if ever Otro sells the shares, I want to be sure that with the new one [minority shareholder] we have some intimacy, common goal, and common interest.<\/p>\n<p>\u201cSo it\u2019s why I\u2019m not in a hurry.\u201d<\/p>\n<p>Provost\u2019s comments come during a period of major change for Alpine, which has switched to Mercedes customer power this season after Renault\u2019s decision to shut down its works F1 engine program.<\/p>\n<p>The team has also secured a major commercial boost, with Gucci set to become its title sponsor from 2027 in a deal that will see the squad race as Gucci Racing Alpine Formula 1 Team.<\/p>\n<p><a href=\"https:\/\/speedcafe.com\/f1-news-2026-alpine-gucci-sponsorship-deal-fashion-brand-new-agreement-flavio-briatore-how-much-worth-details\/\" rel=\"nofollow noopener\" target=\"_blank\">Fashion giant Gucci joins Alpine in landmark title deal<\/a><\/p>\n<p>Alpine finished last in the constructors\u2019 championship in 2025 but has made a stronger start to 2026, sitting fifth in the standings after the first nine rounds.<\/p>\n<p>Provost, who became Renault CEO in July 2025 following Luca de Meo\u2019s departure to Kering, said there was no question over Renault\u2019s commitment to F1 despite the recent instability.<\/p>\n<p>\u201cF1 is by far the biggest sporting event, all categories included,\u201d he said.<\/p>\n<p>\u201cYou have more than 800 million followers, an additional 100 million a year, and a lot of young people everywhere in the world.<\/p>\n<p>\u201cSo when we have the chance to be one of the veterans there, it is common sense that we need to stay and we need to recover the position I think we deserve.\u201d<\/p>\n<p>Provost said Alpine\u2019s immediate focus was on restoring stability after several turbulent seasons, rather than chasing a rapid turnaround.<\/p>\n<p>\u201cWe want to stay in F1,\u201d he said.<\/p>\n<p>\u201cThis for sure will not change the strategy. The issue now is to recover, because the [Alpine] team was destabilised. The performance was really bad.<\/p>\n<p>\u201cSo it\u2019s why I set as a unique first priority for the team to stabilise and set new strong foundations. This is our objective for this year.\u201d<\/p>\n<p>On the subject of a possible Renault engine revival in F1, Provost added that he supported F1\u2019s planned move towards V8 engines by 2031 but said the manufacturer was not looking to revive its own engine program.<\/p>\n<p>\u201cI support the V8 direction, but it\u2019s not because it could be an opportunity for Renault to come back as an engine manufacturer,\u201d he said. \u201cIt\u2019s not our strategy.<\/p>\n<p>\u201cWe can never say never. Yeah. But again, my unique priority is short-term recovery, and strong foundation from this to set up a vision for the team, a new ambition. This is my unique priority, not to come back with an engine.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Renault CEO Francois Provost has criticised Alpine\u2019s celebrity investor group. Image: XPB Images Otro owns a 24 percent&hellip;\n","protected":false},"author":2,"featured_media":48511,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13063],"tags":[16992,23074,12198],"class_list":["post-48510","post","type-post","status-publish","format-standard","has-post-thumbnail","category-renault","tag-alpine","tag-francois-provost","tag-renault"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/48510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/comments?post=48510"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/48510\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media\/48511"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media?parent=48510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/categories?post=48510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/tags?post=48510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}