{"id":58142,"date":"2026-07-28T18:13:28","date_gmt":"2026-07-28T18:13:28","guid":{"rendered":"https:\/\/www.europesays.com\/france\/58142\/"},"modified":"2026-07-28T18:13:28","modified_gmt":"2026-07-28T18:13:28","slug":"dior-brings-the-tuileries-to-china-with-multi-city-pop-ups","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/france\/58142\/","title":{"rendered":"Dior Brings the Tuileries to China With Multi-city Pop-ups"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<br \/><a href=\"https:\/\/wwd.com\/tag\/dior\/\" id=\"auto-tag_dior\" data-tag=\"dior\" rel=\"nofollow noopener\" target=\"_blank\">Dior<\/a> has brought a slice of Paris to <a href=\"https:\/\/wwd.com\/tag\/china\/\" id=\"auto-tag_china\" data-tag=\"china\" rel=\"nofollow noopener\" target=\"_blank\">China<\/a> with four pop-ups inspired by its Jonathan Anderson-designed 2026 women\u2019s runway show at the Tuileries in Paris, turning busy shopping malls into open-air runway sets.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tDubbed \u201cParisian Gardens\u201d, the pop-ups appeared in several locations at once \u2014 the Southern District of <a href=\"https:\/\/wwd.com\/tag\/beijing\/\" id=\"auto-tag_beijing\" data-tag=\"beijing\" rel=\"nofollow noopener\" target=\"_blank\">Beijing<\/a>\u2018s Sanlitun, the East Plaza of Shenzhen Bay\u2019s MixC shopping mall, as well as MixC malls in Xiamen and Shenyang, both second-tier cities.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe historic Tuileries, first commissioned by Catherine de\u2019 Medici and later redesigned under Louis XIV, has long been seen as an open-air theater celebrating \u201cthe art of seeing and being seen,\u201d <a href=\"https:\/\/wwd.com\/fashion-news\/fashion-scoops\/dior-opens-boutique-sao-paulo-brazil-1239077728\/\" id=\"related_article_link_dior\" data-tag=\"dior\" rel=\"nofollow noopener\" target=\"_blank\">Dior<\/a> said in a statement. Now that truly Parisian experience has been translated into a retail one, which will run into the fall.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/france\/wp-content\/uploads\/2026\/07\/345.jpeg\" alt=\"\" data-lazy- data-lazy- height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tDior pop-up in <a href=\"https:\/\/wwd.com\/fashion-news\/fashion-scoops\/tom-holland-chinese-apparel-brand-semir-zendaya-shanghai-1239081238\/\" id=\"related_article_link_china\" data-tag=\"china\" rel=\"nofollow noopener\" target=\"_blank\">China<\/a><\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAs if invited to revisit the runway show space, visitors can walk over a pond dotted with water lilies, a reference to the Grand Bassin Octogonal that formed the centerpiece of the runway set in Paris. Around the pond, Dior installed tall trees, French-style flowerbeds and green metal structures echoing the emblematic garden chairs, on which shoppers can sit and people-watch.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIn the temporary retail garden \u2014 an experience that is supposed to evoke \u201cthe real and imaginary,\u201d said Dior \u2014 the French luxury maision is showcasing the latest from creative director Jonathan Anderson, including its key leather goods designs such as The Lady Dior, Dior Promenade, Dior Toujours Hobo, and Dior Archie.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/france\/wp-content\/uploads\/2026\/07\/348.jpeg\" alt=\"\" data-lazy- data-lazy- height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tDior pop-up in China<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe brand is also using the pop-ups to launch a small range of exclusives built around the Dior Heart motif. Items include a dress decorated with the \u201cDior Heart\u201d motif, a mitzah scarf and a scrunchie covered in a constellation of red hearts, card holders embossed with the outline of blown-up hearts. They are being launched just in time for Qixi Valentine\u2019s Day in August.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tOn Friday, Dior hosted a celebrity event at its Shenzhen pop-up, featuring brand ambassadors Li Yunrui, Wang Churan, Chinese actress Aimi, and Chinese professional snooker player Wu Zeyi.<\/p>\n","protected":false},"excerpt":{"rendered":"Dior has brought a slice of Paris to China with four pop-ups inspired by its Jonathan Anderson-designed 2026&hellip;\n","protected":false},"author":2,"featured_media":58143,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12728],"tags":[3527,1165,2793,3551,4955],"class_list":["post-58142","post","type-post","status-publish","format-standard","has-post-thumbnail","category-christian-dior","tag-beijing","tag-china","tag-christian-dior","tag-dior","tag-lvmh"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/58142","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/comments?post=58142"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/58142\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media\/58143"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media?parent=58142"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/categories?post=58142"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/tags?post=58142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}