{"id":67245,"date":"2026-08-19T18:18:10","date_gmt":"2026-08-19T18:18:10","guid":{"rendered":"https:\/\/www.europesays.com\/france\/67245\/"},"modified":"2026-08-19T18:18:10","modified_gmt":"2026-08-19T18:18:10","slug":"kristen-bell-joins-loreal-paris-as-new-global-ambassador","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/france\/67245\/","title":{"rendered":"Kristen Bell Joins L\u2019Or\u00e9al Paris as New Global Ambassador"},"content":{"rendered":"

\n\tL\u2019Or\u00e9al<\/a> Paris has announced that Emmy-nominated actress and producer Kristen Bell is its newest global ambassador.<\/p>\n

\n\tTimed to the announcement, Bell appears in her debut campaign displaying a mix of her confidence and wit by introducing herself as the brand\u2019s global ambassador on her own terms with L\u2019Or\u00e9al Paris\u2019 signature \u201cYou\u2019re Worth It\u201d tag line.<\/p>\n

\n\t\u201c\u2018You\u2019re Worth It\u2019 isn\u2019t something L\u2019Or\u00e9al Paris gave women \u2014 the worth was always ours,\u201d said Bell. \u201cWhat they gave us was permission to say it out loud. That\u2019s the part that gets me. It isn\u2019t about being made to feel valuable. It\u2019s about a brand that handed women the mic before anyone else thought to.\u201d<\/p>\n

\n\tL\u2019Or\u00e9al Paris said the actress\u2019 authentic authority is what made her the \u201cnatural choice\u201d to front the message for the campaign. The partnership between the two is an alignment in values \u2014 with beauty seen as both an active, daily choice and an expression of self-authorship. Moreover, L\u2019Or\u00e9al Paris said the collaboration is \u201cdeeply rooted\u201d in women\u2019s everyday lives by leveraging high-caliber storytelling and accessibility with its range of products.<\/p>\n

\n\tThe debut campaign captures the essence of Bell by switching between chic, elevated vignettes and unpolished moments about her own daily life. Then, Bell takes over her own introduction to champion the idea that confidence lies in embracing the complex reality of ourselves.<\/p>\n

\n\t\u201cKristen is a true force \u2014 she blends an unapologetic self-assurance with a genuine, down-to-earth warmth that immediately commands respect and connection,\u201d said Laura Branik, president of L\u2019Or\u00e9al Paris USA. \u201cWelcoming her to L\u2019Or\u00e9al Paris is a defining moment. This partnership isn\u2019t just about showcasing incredible, trusted products; it\u2019s about amplifying a powerful voice that inspires every woman to own her narrative and confidently define her own worth.\u201d<\/p>\n

\t\t\t\t\t\t\"\"<\/p>\n

\t\t\t\t\tKristen Bell\u2019s L\u2019Or\u00e9al Paris favorites: Extensionist mascara, Colour Riche Satin lipstick in the shade Worth It, Midnight eye cream, Plump Ambition Hyaluron lip oil in the shade Worth It and Elnett hairspray.<\/p>\n

\t\t\t\t\t\t\t\t\tCourtesy of L\u2019Or\u00e9al Paris<\/p>\n

\n\tBell said that growing up she remembers \u201csneaking into [her] mom\u2019s vanity, stealing five minutes with her L\u2019Or\u00e9al Paris lipstick\u201d before she was caught. Looking back, that moment was more so about trying on who Bell could be rather than the lipstick itself.<\/p>\n

\n\t\u201c[L\u2019Or\u00e9al Paris] gave me the tools to go find out \u2014 and they\u2019ve been doing that for women for decades. Not handing us an identity, but handing us permission to go try one,\u201d continued Bell. \u201cI\u2019m proud to be a global ambassador of a brand that\u2019s always understood the difference.\u201d<\/p>\n

\n\tBell also shared exclusively with Fairchild Studio<\/a> her go-tos from the brand, which include the Plump Ambition Hyaluron lip oil, Colour Riche Satin lipstick in the shade Worth It, Midnight eye cream, Infallible Setting Spray, Lumi Glotion in shade 902, Elvive Collagen-Lifter mousse, Midnight cream, Serum Le Duo, Elnett hairspray and Extensionist mascara.<\/p>\n

\n\tAs part of the deal, Bell will appear in global brand storytelling and campaigns promoting the brand\u2019s skin care, hair care, hair color, makeup and more. Her first product campaign will highlight the 24H Midnight Cream and will be rolled out across the U.S. in the upcoming weeks.<\/p>\n

\n\t\u201cThere is a profound beauty in a woman who knows her strength and isn\u2019t afraid to use it. Kristen does this with a voice that is authentically hers, inspiring all women to tap into their self-confidence. As a mother, an actress and a singer, she is the modern embodiment of our iconic brand tag line, reminding us that defining your worth is a daily call to claim your space. As the number-one beauty brand in the world, we are thrilled to celebrate beauty that inspires each and every woman to realize their boundless worth,\u201d concluded Laetitia Toupet, global brand president of L\u2019Or\u00e9al Paris.<\/p>\n

\n\tTo learn more, visit lorealparisusa.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"L\u2019Or\u00e9al Paris has announced that Emmy-nominated actress and producer Kristen Bell is its newest global ambassador. Timed to…\n","protected":false},"author":2,"featured_media":67246,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12905],"tags":[12849,1580,7405,15448],"class_list":["post-67245","post","type-post","status-publish","format-standard","has-post-thumbnail","category-loreal","tag-fairchild-studio","tag-loreal","tag-lu2019oru00e9al","tag-noads"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/67245","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/comments?post=67245"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/posts\/67245\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media\/67246"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/media?parent=67245"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/categories?post=67245"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/france\/wp-json\/wp\/v2\/tags?post=67245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}