Simone Rocha Set to Launch First Adidas Collection, Release Date

Irish designer Simone Rocha is bringing her signature romantic design aesthetic to Adidas Originals through a new collaboration.

First introduced during Rocha’s autumn/winter 2026 London runway show in February, the debut collection of footwear, apparel and accessories marks the beginning of an ongoing collaboration between the London-based fashion house and the German sportswear brand.

The footwear offering consists of three silhouettes — the SR Taekwondo Ballerina, the SR Climacool and the SR Japan Fuzzy Slip On.

The SR Taekwondo Ballerina transforms the signature Three Stripes with ribbon lacing, finished with pearl-inspired and diamanté embellishment at the toe. As for the SR Climacool, the sneaker silhouette reimagines the performance runner as a mary jane, combining a leather upper with a cut-out tongue and sculptural heel counter. And the SR Japan Fuzzy Slip On reworks the archival silhouette with a pony hair-effect upper, an open heel and Three Stripes rendered as pearl-like sculptural detailing.

With the apparel offering, Rocha reworked the Firebird track top in a cropped silhouette and exaggerated volume, while the Beckenbauer track top is transformed with a tulle underlay that reshapes its familiar form, and the Superstar track top is reinterpreted with puffed sleeves. The range also includes a frilled dress, skirt, trousers, fitted leotards and classic T-shirts.

The Adidas Originals by Simone Rocha debut campaign.

Courtesy of Adidas Originals

Accessories include a custom Trefoil brooch and hair clip, where the Adidas Originals logo is reimagined with diamanté and pearl-inspired embellishment. Knee-high football socks carry the same detailing, while the classic Adidas Airline bag in borderie anglaise completes the collection.

Simone Rocha, founder and creative director, said in a statement that this new collaboration allowed her to explore sportswear, which is something she’s wanted to do “for a long time.”

“What interested me about working with Adidas Originals was the opportunity to bring my own design language to something with such a strong identity,” Rocha noted. “It was never about changing what already exists, but about revealing another perspective. The collection feels very authentic to both of us.”

To highlight the new collection, Rocha and Adidas worked with photographer Justine Kurland to shoot a campaign around the romantic details of the line.

The Adidas Originals by Simone Rocha fall/winter 2026 collection launches globally on Sept. 10 and will be available via Confirmed, Adidas.com, Adidas stores, Simone Rocha stores, Simonerocha.com and selected retailers.