{"id":25676,"date":"2026-05-28T13:15:10","date_gmt":"2026-05-28T13:15:10","guid":{"rendered":"https:\/\/www.europesays.com\/germany\/25676\/"},"modified":"2026-05-28T13:15:10","modified_gmt":"2026-05-28T13:15:10","slug":"powering-the-next-generation-why-were-continuing-to-back-kids-in-sport","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/germany\/25676\/","title":{"rendered":"Powering the Next Generation: Why we\u2019re continuing to back Kids In Sport"},"content":{"rendered":"<p>Our ongoing\u00a0investment in\u00a0getting\u00a0children\u00a0active\u00a0is not simply about\u00a0building health and teamwork\u00a0\u2013 it is about\u00a0putting down the foundations\u00a0of the\u00a0confidence\u00a0and skills that will prepare\u00a0young people for the green economy\u00a0set to\u00a0shape Britain\u2019s future<\/p>\n<p>There is a tendency to talk\u00a0and think\u00a0about children\u2019s sport as though it exists in a sealed world of scoreboards, PE\u00a0lessons\u00a0and weekend\u00a0games.\u00a0\u00a0<\/p>\n<p>But the most important outcomes\u00a0\u2013\u202ffrom confidence\u00a0to\u00a0curiosity, teamwork,\u00a0resilience\u00a0and the ability to solve problems as a team \u2013\u202fare\u00a0often\u00a0scored\u00a0far from\u00a0any\u00a0pitches or matches.\u00a0<\/p>\n<p>These are not simply sporting qualities\u00a0\u2013\u202fthey are economic,\u00a0civic\u00a0and human ones.\u00a0<\/p>\n<p>That is\u00a0exactly\u00a0why\u00a0our\u00a0support\u00a0remains\u00a0for\u00a0young people,\u00a0through many initiatives, from apprentice schemes to\u00a0our\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fnews.eonenergy.com.mcas.ms%2Fnews%2Fe-on-next-champions-sports-careers-by-bringing-their-kids-in-sport-event-series-to-birminghams-leigh-primary-school%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">Kids in Sport programme<\/a>.\u00a0<\/p>\n<p>Our support also\u00a0sits naturally within\u00a0E.ON\u2019s\u00a0wider mission:\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fwww.eon.com.mcas.ms%2Fen.html%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">to make new energy work for everyone<\/a>.\u00a0<\/p>\n<p>As one of the UK\u2019s largest energy suppliers and infrastructure providers,\u00a0currently\u00a0serving\u00a0more than five\u00a0million households and\u00a0over\u00a0370,000 businesses,\u00a0E.ON\u2019s\u00a0work reaches far beyond energy bills and power networks.\u00a0<\/p>\n<p>We are a leading\u00a0part of a broader national transition \u2013 one\u00a0requiring\u00a0not only\u00a0new technology\u00a0and cleaner infrastructure, but new skills, new pathways into work and a generation equipped to\u00a0participate\u00a0in a lower-carbon economy\u00a0which is already facing a major green skills deficit.\u00a0<\/p>\n<p>That transition will not be built solely in boardrooms,\u00a0universities\u00a0or laboratories.\u00a0\u00a0<\/p>\n<p>It begins much earlier than that.\u00a0<\/p>\n<p>It begins in schools,\u00a0playgrounds\u00a0and community spaces where children first discover what they are capable of.\u00a0<\/p>\n<p>Over the past three years, the\u00a0Kids in Sport\u00a0initiative has travelled across the UK, combining sport with practical workshops in science, technology, sustainability, coding, communications and first aid. \u00a0<\/p>\n<p>Football drills sit alongside renewable energy challenges.\u00a0<\/p>\n<p>Tennis coaching\u00a0with the likes of\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fnews.eonenergy.com.mcas.ms%2Fnews%2Fe-on-next-partners-with-judy-murray-to-inspire-scottish-students-at-the-latest-kids-in-sport-event%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">Judy Murray<\/a>\u00a0\u2013 pictured above and below at one of our latest Kids in Sport events in Scotland \u2013 shares space with STEM activities and training\u00a0for future job skills. \u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/05\/97368102428743e48e2a95a216f9c70c.jpeg\" alt=\"KIS Inverclyde Hero Image\" width=\"580\" height=\"412\" class=\"gloo-img-center\"\/><\/p>\n<p>Children are introduced not only to the idea of\u00a0different\u00a0careers, but to the wider industries that support them \u2013 including engineering, sustainability, design,\u00a0technology\u00a0and communications.<\/p>\n<p>The principle behind the programme\u00a0could not be more\u00a0straightforward: children engage more deeply when learning feels active,\u00a0collaborative\u00a0and connected to the real world.\u00a0<\/p>\n<p>For example, at\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fnews.eonenergy.com.mcas.ms%2Fnews%2Fat-to-publish-march-30-a-generation-powered-by-possibility-inside-e-on-nexts-latest-kids-in-sport-day%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">St Patrick\u2019s Primary School in Inverclyde earlier this year<\/a>, pupils\u00a0participated\u00a0in coding workshops, sustainability games and sports activities led by tennis coach\u202fJudy\u202fand her team.\u00a0\u00a0<\/p>\n<p>In Birmingham, children at\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fwww.leighprimaryschool.com.mcas.ms%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">Leigh Primary School<\/a>\u00a0recently\u00a0combined football exercises with STEM learning, reaction\u00a0testing\u00a0and sports-kit design challenges.\u00a0\u00a0<\/p>\n<p>And\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fnews.eonenergy.com.mcas.ms%2Fnews%2Fpowering-coventry-childrens-futures-at-latest-e-on-next-kids-in-sport-event%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">an event in\u00a0Coventry<\/a>\u00a0saw pupils explore sustainability simulations and coding labs inside the CBS Arena while learning about the role energy and technology play across modern sport.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/05\/d19e7d7ce08f448bad9416c9ce9526f8.jpeg\" alt=\"Kids in Sport-2\" width=\"580\" height=\"378\" class=\"gloo-img-center\"\/><\/p>\n<p>At\u00a0E.ON, we are really committed to the need for investment in inclusive green skills and future careers.\u00a0\u00a0<\/p>\n<p>As Sport England\u2019s\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fwww.sportengland.org.mcas.ms%2Fnews-and-inspiration%2Fchildrens-activity-levels-rising-inactivity-remains-too-high%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">2025\u00a0Active Lives Children and Young People Survey Report<\/a>\u00a0highlights, children from less affluent backgrounds\u00a0remain\u00a0less likely to be active, while girls continue to\u00a0participate\u00a0at lower rates than boys.\u00a0\u00a0<\/p>\n<p>And more than half of children are still not active enough.<\/p>\n<p>Sport England\u00a0\u2013\u202fthe executive non-departmental public body sponsored by the Department for Culture,\u00a0Media\u00a0and Sport,\u00a0which\u00a0is\u00a0responsible for\u00a0developing grassroots sport and increasing activity levels across England\u00a0\u2013\u202fstates active children\u00a0demonstrate\u00a0higher resilience, stronger mental\u00a0wellbeing\u00a0and improved trust within communities.\u00a0\u00a0<\/p>\n<p>The argument\u00a0here\u00a0is not that sport alone transforms lives. \u00a0<\/p>\n<p>It is that environments built around encouragement, inclusion and participation can alter how young people see themselves \u2013 and what they believe is possible\u00a0for their, and their\u00a0country\u2019s, future.\u00a0<\/p>\n<p>In an economy increasingly shaped by decarbonisation, digital\u00a0skills\u00a0and technological change, that belief\u00a0really\u00a0matters.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/05\/5a1336aef13f4f44978b537cddaf1f26.jpeg\" alt=\"Kids in Sport - Liverpool - E.ON Next\" width=\"580\" height=\"386\" class=\"gloo-img-center\"\/><\/p>\n<p>Britain\u2019s transition to cleaner\u00a0energy will require engineers, technicians, coders, communicators, sustainability\u00a0specialists\u00a0and skilled tradespeople\u00a0from all over the country.<\/p>\n<p>As\u00a0Scott Somerville, Director of External Affairs at\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fwww.eonenergy.com.mcas.ms%2F%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">E.ON UK<\/a>,\u00a0has said about the Kids in Sport initiative:\u00a0\u201cWe are very proud of this programme that spotlights careers on the pitch and inspires children with the related roles that enable the creation of sporting magic and memories \u2013 including energy engineers, designers, sustainability specialists, communications professionals and technicians.\u201d\u00a0<\/p>\n<p>We\u2019re\u00a0committed to investing in young people \u2013\u00a0and are proud to have won\u00a0a place in the\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fnews.eonenergy.com.mcas.ms%2Fnews%2Fe-on-named-one-of-the-uks-best-places-to-work-by-the-sunday-times%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">Top 10 of The Sunday Times Best Places to Work 2026 awards<\/a>\u00a0for the second year in a row.<\/p>\n<p>It is the latest in a series of long-standing recognitions for the company\u2019s commitment to diversity, inclusion and colleague wellbeing \u2013\u00a0with the company also\u00a0Highly Commended in the Best Places to Work for Women category, recognising our continued focus on widening opportunity, supporting\u00a0progression\u00a0and creating a workplace where women can thrive, regardless of their background or stage of their\u00a0career.\u00a0<\/p>\n<p>For more on our Kids in Sport initiatives,\u00a0<a href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fnews.eonenergy.com.mcas.ms%2Fnews%2Ffrom-kids-in-sport-to-women-in-sport-how-confidence-in-sports-can-transform-into-career-skills%3FMcasTsid%3D20892&amp;McasCSRF=d4f016d3da3d085e14040dce3c3e8489f42b6dcfa2c81571f869044f24f2aeb7\" rel=\"nofollow noopener\" target=\"_blank\">click here<\/a>.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Our ongoing\u00a0investment in\u00a0getting\u00a0children\u00a0active\u00a0is not simply about\u00a0building health and teamwork\u00a0\u2013 it is about\u00a0putting down the foundations\u00a0of the\u00a0confidence\u00a0and skills that&hellip;\n","protected":false},"author":2,"featured_media":25677,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21068],"tags":[21104,23732,21103,26519,26520],"class_list":["post-25676","post","type-post","status-publish","format-standard","has-post-thumbnail","category-e-on","tag-e-on","tag-e-on-next","tag-e-on-se","tag-kids-in-sport","tag-sunday-times-best-places-to-work-2026"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/25676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/comments?post=25676"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/25676\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media\/25677"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media?parent=25676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/categories?post=25676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/tags?post=25676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}