{"id":36881,"date":"2026-06-15T16:14:11","date_gmt":"2026-06-15T16:14:11","guid":{"rendered":"https:\/\/www.europesays.com\/germany\/36881\/"},"modified":"2026-06-15T16:14:11","modified_gmt":"2026-06-15T16:14:11","slug":"pharrell-and-adidas-reveal-suede-virginia-vario-flat-earther","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/germany\/36881\/","title":{"rendered":"Pharrell and Adidas Reveal Suede Virginia Vario Flat Earther"},"content":{"rendered":"<p>\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-762748\" viewbox=\"\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/06\/VIRGINIA-Vario-FLAT-EARTHER-in-Suede-by-Pharrell-Williams-01.webp\" alt=\"Virginia Vario Flat Earther\" width=\"730\" height=\"913\"\/>\u00a9ADIDAS<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.designscene.net\/brands\/adidas\" rel=\"nofollow noopener\" target=\"_blank\">adidas Originals<\/a> and <a href=\"https:\/\/www.designscene.net\/celebs\/pharrell-williams\" rel=\"nofollow noopener\" target=\"_blank\">Pharrell Williams<\/a> introduce a new suede edition of the VIRGINIA Vario FLAT EARTHER in Black and Blue. The release continues Pharrell\u2019s VIRGINIA project through a low-profile sneaker that prioritizes lifestyle wear, tactile materials and a close-to-earth feel.<\/p>\n<p><a href=\"https:\/\/www.designscene.net\/accessories\/sneakers\" rel=\"nofollow noopener\" target=\"_blank\">SNEAKERS<\/a><\/p>\n<p style=\"text-align: justify;\">The <a href=\"https:\/\/www.designscene.net\/2026\/04\/adidas-pharrell-williams-virginia-flat-earther.html\" rel=\"nofollow noopener\" target=\"_blank\">model first appeared earlier in 2026<\/a> and draws from the adidas Yoga Vario, a 2004 shoe that took inspiration from yoga practice and ideas of balance. Pharrell interprets that reference through groundedness, perspective and playful design. The latest edition keeps the original profile while introducing premium suede.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-762749\" viewbox=\"\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/06\/VIRGINIA-Vario-FLAT-EARTHER-in-Suede-by-Pharrell-Williams-02.webp\" alt=\"Virginia Vario Flat Earther\" width=\"730\" height=\"913\"\/>\u00a9ADIDAS<br \/>\n<img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-762750\" viewbox=\"\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/06\/VIRGINIA-Vario-FLAT-EARTHER-in-Suede-by-Pharrell-Williams-03.webp\" alt=\"Virginia Vario Flat Earther\" width=\"730\" height=\"913\"\/>\u00a9ADIDAS<\/p>\n<p style=\"text-align: justify;\">The suede upper gives the VIRGINIA Vario FLAT EARTHER a softer surface and a lived-in character. Its tactile finish follows the clean geometry of the sneaker and gives the Black and Blue colorways a rich visual texture.<\/p>\n<p style=\"text-align: justify;\">A magnetic closure replaces traditional laces and allows quick entry and exit. The system supports the shoe\u2019s simple, low-profile construction and keeps the upper free from conventional lace hardware. Leather Three Stripes run along the sidewalls, connecting the design to adidas Originals through one of its most recognizable visual codes. A rubber outsole completes the shoe, while VIRGINIA branding appears underfoot. Together, the suede upper, magnetic closure, leather stripes and rubber base preserve the FLAT EARTHER\u2019s lifestyle-led identity.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-762751\" viewbox=\"\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/06\/VIRGINIA-Vario-FLAT-EARTHER-in-Suede-by-Pharrell-Williams-04.webp\" alt=\"ADIDAS\" width=\"730\" height=\"913\"\/>\u00a9ADIDAS<br \/>\n<img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-762752\" viewbox=\"\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/06\/VIRGINIA-Vario-FLAT-EARTHER-in-Suede-by-Pharrell-Williams-05.webp\" alt=\"ADIDAS\" width=\"730\" height=\"912\"\/>\u00a9ADIDAS<\/p>\n<p style=\"text-align: justify;\">The adidas Yoga Vario first arrived in 2004 and drew from yoga practice and its focus on balance. The VIRGINIA Vario FLAT EARTHER uses that archive model as its foundation and filters it through Pharrell\u2019s design language. Its low profile keeps the foot close to the ground, while the smooth upper and minimal fastening system create a clean outline. The sneaker explores groundedness and balance through shape, material and contact with the surface beneath it.<\/p>\n<p style=\"text-align: justify;\">The suede edition continues the same concept through a softer material. The two colorways present the design in Black and Blue, with both versions retaining the same construction and underfoot branding.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-762753\" viewbox=\"\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/06\/VIRGINIA-Vario-FLAT-EARTHER-in-Suede-by-Pharrell-Williams-06.webp\" alt=\"ADIDAS\" width=\"730\" height=\"913\"\/>\u00a9ADIDAS<br \/>\n<img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-762754\" viewbox=\"\" src=\"https:\/\/www.europesays.com\/germany\/wp-content\/uploads\/2026\/06\/VIRGINIA-Vario-FLAT-EARTHER-in-Suede-by-Pharrell-Williams-07.webp\" alt=\"ADIDAS\" width=\"730\" height=\"912\"\/>\u00a9ADIDAS<\/p>\n<p style=\"text-align: justify;\">VIRGINIA functions as Pharrell Williams\u2019 creative pseudonym and cultural platform. It connects his creative work directly with his audience through music, community projects, limited-edition merchandise, live events and boundary-pushing design. The platform takes its name from Pharrell\u2019s home state and reaches an international audience. Its concept treats VIRGINIA as a state of mind where vacation remains constant, past and present coexist, and fun guides the experience. Surreal ideas also shape its identity and give familiar references an unexpected form.<\/p>\n<p style=\"text-align: justify;\">The VIRGINIA Vario FLAT EARTHER follows the Jellyfish, the first adidas and VIRGINIA release. Both sneakers translate the platform\u2019s surreal outlook through adidas craft and Pharrell\u2019s approach to form.<\/p>\n<p style=\"text-align: justify;\">The VIRGINIA Vario FLAT EARTHER in suede will launch in Black and Blue on June 20, 2026. Each pair will retail for $140 through adidas.com\/pharrell and select retailers.<\/p>\n","protected":false},"excerpt":{"rendered":"\u00a9ADIDAS adidas Originals and Pharrell Williams introduce a new suede edition of the VIRGINIA Vario FLAT EARTHER in&hellip;\n","protected":false},"author":2,"featured_media":36882,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21254],"tags":[27226,21290,21438,21809,33199],"class_list":["post-36881","post","type-post","status-publish","format-standard","has-post-thumbnail","category-adidas","tag-ad-campaigns","tag-adidas","tag-collaborations","tag-pharrell-williams","tag-ss26"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/36881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/comments?post=36881"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/36881\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media\/36882"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media?parent=36881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/categories?post=36881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/tags?post=36881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}