{"id":42212,"date":"2026-06-23T23:28:17","date_gmt":"2026-06-23T23:28:17","guid":{"rendered":"https:\/\/www.europesays.com\/germany\/42212\/"},"modified":"2026-06-23T23:28:17","modified_gmt":"2026-06-23T23:28:17","slug":"the-second-day-of-cannes-lions-2026-delivered-169-awards-across-eight-categories-with-grands-prix-for-apple-google-clash-royale-rosalia-adidas-club-deportivo-municipal-coinbase-and-del","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/germany\/42212\/","title":{"rendered":"The second day of Cannes Lions 2026 delivered 169 awards across eight categories, with Grands Prix for Apple, Google, Clash Royale, Rosal\u00eda, Adidas, Club Deportivo Municipal, Coinbase and De\u2019Longhi"},"content":{"rendered":"

Cannes Lions 2026 marked its second day of activity with an awards showcase shaped by craft, technology, entertainment, design, music, sport and audiovisual excellence. Across the official winner files, the day brought together 169 awards across Design Lions, Digital Craft Lions, Entertainment Lions, Entertainment Lions for Gaming, Entertainment Lions for Music, Entertainment Lions for Sport, Film Craft Lions and Industry Craft Lions.<\/p>\n

The day confirmed that Cannes Lions 2026 is recognising ideas that combine flawless execution, technology, popular culture and brand impact. From an Apple TV rebrand to gaming experiences, music videos, football, artificial intelligence, visual design and cinematic craft, the winners reflect an industry expanding across screens, communities, platforms and experiences.<\/p>\n

\"\"CANNES, FRANCE \u2013 JUNE 23: <> attends Day 2 of Cannes Lions 2026 on June 23, 2026 in Cannes, France. (Photo by Thomas Niedermueller\/Getty Images for Cannes Lions)<\/p>\n

\"\"CANNES, FRANCE \u2013 JUNE 23: <> attends Day 2 of Cannes Lions 2026 on June 23, 2026 in Cannes, France. (Photo by Thomas Niedermueller\/Getty Images for Cannes Lions)<\/p>\n

Design Lions awarded 26 prizes, with the Grand Prix going to \u201cApple TV Rebrand\u201d by Apple, created by TBWAArts Lab Los Angeles and Apple Cupertino. The category also awarded Gold Lions to \u201cThe Volvo Cars Safety Standard\u201d by Volvo; \u201cSupernova Adaptive\u201d by Adidas; \u201cDancebook Brasil\u201d by Bradesco; and \u201cNPR: For Your Right to Be Curious\u201d by NPR.<\/p>\n

The Design Lions Grand Prix for Apple confirms the power of design as a strategic brand system. The winning work stands out not only as visual identity, but as a demonstration of how design can organise, modernise and elevate an entertainment platform in a market where brands need recognisable, fluid and consistent experiences.<\/p>\n

Digital Craft Lions delivered 11 awards and gave its Grand Prix to \u201cProject Genie\u201d by Google, developed by Google and Google Creative Team in Mountain View. Gold Lions went to \u201cLanguage of Bedwetting\u201d by Autism Society, created by McCann New York, and \u201cSOS POS\u201d by BCP, created by Circus Grey Lima.<\/p>\n

Google\u2019s Grand Prix in Digital Craft underlines the role of technology as a tool for experience and creation. In this category, Cannes Lions recognised work that combines digital design, technological intelligence, utility, execution and user experience, proving that the strongest digital craft is not only technically innovative, but genuinely valuable.<\/p>\n

Entertainment Lions for Gaming awarded eight prizes, with the Grand Prix going to \u201cCopycats Welcome\u201d by Clash Royale, created by DAVID New York. The Gold Lion went to \u201cPocket-Sized Halftime Show\u201d by Clash Royale, created by Uncommon Creative Studio Stockholm.<\/p>\n

Clash Royale was one of the strongest brands in Entertainment Lions for Gaming. Its presence at the top of the category shows how gaming can become a cultural platform when it understands community codes, humour, participation, mobile gaming and entertainment designed for fans.<\/p>\n

Entertainment Lions for Music delivered 13 awards and presented two Grands Prix: \u201cRosal\u00eda ft. Bj\u00f6rk, Yves Tumor \u2013 Berghain\u201d by Rosal\u00eda and \u201cOriginal Forever\u201d by Adidas. Gold Lions went to \u201cI\u2019m Not Remarkable\u201d by Apple and \u201cBeat Cancer Off\u201d by Fuck Cancer.<\/p>\n

The double Grand Prix in Music confirms the breadth of the category. Rosal\u00eda\u2019s music video reinforces the power of music and visual craft as cultural expression, while \u201cOriginal Forever\u201d by Adidas shows how a brand can activate memory, talent, community and cultural identity through music.<\/p>\n

Entertainment Lions for Sport awarded 21 prizes, with the Grand Prix going to \u201cThe Thousand Sponsors of Muni\u201d by Club Deportivo Municipal, created by McCann Lima. Gold Lions went to \u201cLucky Fan Index\u201d by Wis\u0142a Krak\u00f3w Football Club; \u201cResize the Price\u201d by \u00c1guila; and \u201cCeraVe \u2013 The New Face of Legs\u201d by CeraVe.<\/p>\n

Peru\u2019s Grand Prix in Sport became one of the most relevant Latin American moments of the day. \u201cThe Thousand Sponsors of Muni\u201d shows how sport can become a platform for community, belonging, sponsorship, participation and cultural value when creativity understands fan passion.<\/p>\n

Entertainment Lions delivered 20 awards, with the Grand Prix going to \u201cOriginal Forever\u201d by Adidas, created by Johannes Leonardo New York and Adidas London. Gold Lions went to \u201cWho\u2019s Waiting for You?\u201d by Cerveza Victoria; \u201cThe Tiger\u201d by Gucci; and \u201cEverybody Coinbase\u201d by Coinbase.<\/p>\n

Mexico stood out in Entertainment Lions with the Gold Lion for \u201cWho\u2019s Waiting for You?\u201d by Cerveza Victoria, created by Wieden+Kennedy Mexico. The work confirms the strength of the Mexican market in building branded entertainment through local culture, emotion, identity and audiovisual storytelling.<\/p>\n

Film Craft Lions was one of the strongest categories of the second day, with 43 awards. The Grand Prix went to \u201cYour Way Out\u201d by Coinbase, created by Isle of Any New York, while Gold Lions recognised \u201cShape of Dreams\u201d by On; \u201cI\u2019m Not Remarkable\u201d by Apple; \u201cYour Way Out\u201d by Coinbase; \u201cNo Project Without Drama\u201d by Hornbach; \u201cBullet Machine\u201d by La Uni\u00f3n Newspaper and Article 19; and \u201cHelicopter\u201d by AWGE.<\/p>\n

The strength of Film Craft Lions confirms that audiovisual craft remains a strategic differentiator. Direction, casting, cinematography, production, editing, music, sound, visual effects and post-production all appear as tools capable of elevating an idea, building emotion and turning a brand message into memorable work.<\/p>\n

Mexico also shone in Film Craft with the Gold Lion for \u201cBullet Machine\u201d by La Uni\u00f3n Newspaper and Article 19, created by Grey Mexico City. The recognition reinforces the presence of Mexican talent in audiovisual craft, production, visual direction and socially relevant communication.<\/p>\n

Industry Craft Lions delivered 27 awards and crowned \u201cTiny Coffee Shops\u201d by De\u2019Longhi, created by LOLA Madrid, with the Grand Prix. The category also awarded a Gold Lion Campaign to IKEA\u2019s \u201cHope\u201d, \u201cMornings\u201d and \u201cPicky\u201d, alongside a Gold Lion for \u201cDear Difference\u201d by Nikka Whisky, created by Dentsu Inc.\u00a0Tokyo.<\/p>\n

Industry Craft Lions highlighted the importance of detail in typography, art direction, illustration, photography, copywriting and brand design. The winners show how craft can transform a seemingly simple execution into a piece with precision, beauty, clarity, impact and cultural permanence.<\/p>\n

The second day delivered a powerful reading for Latin America. Peru won the Entertainment Lions for Sport Grand Prix with Club Deportivo Municipal; Brazil appeared in awarded work across Design, Digital Craft and Gaming; Mexico stood out with Cerveza Victoria and \u201cBullet Machine\u201d; and Colombia earned a Gold Lion in Sport with \u201cResize the Price\u201d by \u00c1guila.<\/p>\n

The day also confirmed the growing presence of technology brands and platforms at Cannes Lions 2026. Apple, Google, Coinbase, Clash Royale and EA Sports appeared among the day\u2019s protagonists, showing how technology, gaming, entertainment and digital craft are becoming increasingly central to global creativity.<\/p>\n

With these results, Cannes Lions 2026 reaffirms that craft is no longer only an aesthetic matter. On the second awards day, the winning ideas prove that execution becomes a competitive advantage when it connects design, technology, culture, community, narrative and brand experience.<\/p>\n

The second day of Cannes Lions 2026 sent a clear signal to the industry: the most awarded ideas are those capable of living across multiple territories. Design, entertainment, music, sport, gaming, technology and audiovisual craft intersect to build brands that are more memorable, relevant and culturally active.<\/p>\n

\"\"CANNES, FRANCE \u2013 JUNE 23: <> attends Day 2 of Cannes Lions 2026 on June 23, 2026 in Cannes, France. (Photo by Thomas Niedermueller\/Getty Images for Cannes Lions)<\/p>\n

\"\"CANNES, FRANCE \u2013 JUNE 23: <> attends Day 2 of Cannes Lions 2026 on June 23, 2026 in Cannes, France. (Photo by Thomas Niedermueller\/Getty Images for Cannes Lions)<\/p>\n","protected":false},"excerpt":{"rendered":"Cannes Lions 2026 marked its second day of activity with an awards showcase shaped by craft, technology, entertainment,…\n","protected":false},"author":2,"featured_media":42213,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21254],"tags":[36600,21290,9524,23067,21776,36601,33502,36602,294],"class_list":["post-42212","post","type-post","status-publish","format-standard","has-post-thumbnail","category-adidas","tag-169-awards","tag-adidas","tag-awards","tag-brands","tag-campaign","tag-cannes-lions-2026","tag-creativity","tag-eight-categories","tag-events"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/42212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/comments?post=42212"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/42212\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media\/42213"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media?parent=42212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/categories?post=42212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/tags?post=42212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}