{"id":43063,"date":"2026-06-25T09:58:13","date_gmt":"2026-06-25T09:58:13","guid":{"rendered":"https:\/\/www.europesays.com\/germany\/43063\/"},"modified":"2026-06-25T09:58:13","modified_gmt":"2026-06-25T09:58:13","slug":"germanys-jerseys-are-more-sought-after-than-ever-says-adidas-ceo","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/germany\/43063\/","title":{"rendered":"Germany’s jerseys are more sought-after than ever says Adidas’ CEO"},"content":{"rendered":"

\n By
\n
DPA\n <\/p>\n

\n Published
\n <\/p>\n

June 25, 2026<\/p>\n

\n The German national soccer team\u2019s World Cup<\/a> jerseys remain a bestseller. He estimates that more than three million Germany jerseys have been sold in total, said Adidas<\/a> CEO Bj\u00f6rn Gulden<\/a> during a media roundtable in New York. Sales of DFB jerseys are three times higher than they were during the World Cup in Qatar four years ago. That\u2019s a record.<\/p>\n

\"GermanyGermany 26 Home Jersey – Adidas<\/p>\n

As usual, demand for the white home jersey is the highest, Gulden explained. But the blue away jersey is also selling significantly better than the pink one from the home European Championship two years ago. The sporting goods manufacturer is \u201cextremely satisfied\u201d with its global sales figures and is experiencing an \u201cincredible increase\u201d compared to the 2022 Winter World Cup. Mexico jerseys are selling the most- ahead of those of the Argentine and German teams.<\/p>\n

Jerseys with \u201cV\u201d now available again<\/p>\n

The issue with the letter \u201cV\u201d<\/a> on the DFB jerseys has also<\/a> been resolved, Gulden said ahead of the German team\u2019s final group stage match on Thursday (10:00 p.m.\/ARD and MagentaTV) against Ecuador in East Rutherford. The high demand for name patches featuring the names of players Deniz Undav, Kai Havertz, and Aleksandar Pavlovic had recently caused shortages in availability, the equipment supplier explained.<\/p>\n

The decades-long partnership between the sportswear manufacturer and the German Football Association (DFB) is coming to an end. Starting in 2027, the German national teams will be outfitted by the US company Nike<\/a>.\n <\/p>\n","protected":false},"excerpt":{"rendered":"By DPA Published June 25, 2026 The German national soccer team\u2019s World Cup jerseys remain a bestseller. He…\n","protected":false},"author":2,"featured_media":43064,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21254],"tags":[21290,30674,37062,741,9775,4890,25920,2205,284],"class_list":["post-43063","post","type-post","status-publish","format-standard","has-post-thumbnail","category-adidas","tag-adidas","tag-beauty","tag-bjorn-gulden","tag-fashion","tag-luxury","tag-network","tag-nike","tag-professionals","tag-world-cup"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/43063","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/comments?post=43063"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/43063\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media\/43064"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media?parent=43063"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/categories?post=43063"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/tags?post=43063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}