\n Gurugram. MINI India has delivered a standout first
\n half of 2026, powered by an exciting product line-up, stronger brand
\n engagement and a focused retail network expansion plan. Between
\n January and June 2026, MINI delivered 504 cars to
\n customers, registering +70% growth year-on-year. The
\n performance reinforces MINI\u2019s distinctive appeal among customers who
\n value expressive design, go-kart-like driving fun and a premium urban
\n lifestyle with unmistakable character.<\/p>\n
Mr. Hardeep Singh Brar, President and CEO, BMW Group India said,
\n \u201cMINI India has had a remarkable start to 2026, growing by +70% in the
\n first half of the year. This momentum reflects the strong connection
\n customers have with MINI\u2019s unmistakable design, spirited performance
\n and vibrant lifestyle appeal. The success of our special editions and
\n the continued popularity of the MINI Countryman show how strongly
\n MINI\u2019s unique character is resonating in India. As we look ahead, the
\n locally produced MINI Countryman C will play a defining role in the
\n next phase of MINI\u2019s journey in India. It brings the brand closer to
\n more customers, makes MINI ownership even more accessible and will be
\n instrumental in strategically catapulting MINI\u2019s growth in the
\n country. With an expanded product offering, richer brand experiences
\n and a stronger retail footprint, MINI is well-positioned to build on
\n this momentum.\u201d<\/p>\n
\n MINI Product Offensive\n<\/p>\n
MINI\u2019s product strategy continued to spark excitement through a
\n series of distinctive special editions in 2026. The MINI Cooper S
\n Victory Edition and MINI Convertible JCW Pack were completely sold
\n out, highlighting strong customer enthusiasm for exclusive offerings
\n that bring together individuality, performance and MINI\u2019s
\n high-character appeal.<\/p>\n
\n Retail Network Expansion\n<\/p>\n
A focused retail network expansion plan is strengthening MINI\u2019s
\n growth journey in India by bringing the brand closer to customers in
\n high-potential markets. With Retail.NEXT, MINI is creating
\n future-forward retail spaces designed to make every interaction more
\n immersive, innovative and personal. Today, MINI has 18 sales
\n touchpoints across 17 cities. In 2026, MINI network expansion across
\n new markets includes Jaipur, Jodhpur, Ranchi, Guwahati, Surat,
\n Vijayawada and Lucknow, while deepening its presence in key cities
\n such as Mumbai, Pune and Gurugram. This wider and more experience-led
\n footprint will help MINI engage more customers, strengthen brand
\n visibility and support the next phase of growth<\/p>\n
\n Brand Connect and Experience\n<\/p>\n
MINI continued to strengthen its connection with customers and fans
\n through engaging experiential platforms. Signature engagements such as
\n MINI Go-Kart Days saw strong participation, reinforcing the brand\u2019s
\n emotional pull and the enduring appeal of MINI\u2019s fun-to-drive spirit.<\/p>\n
If you have any queries, please contact:<\/p>\n
\n BMW Group India\n<\/p>\n
Richa Sharma, Head, Press and Corporate Affairs<\/p>\n
Cell: +91 99100 22148; Tel: + 91 124 4566600; Email: Richa.Sharma@bmw.in<\/p>\n
Satchit Gayakwad, Marketing, Network Performance and Customer Support
\n Communication, Press and Corporate Affairs
Cell: +91 98925 79925;
\n Tel: + 91 124 4566600; Email: Satchit.Gayakwad@bmw.in<\/p>\n
Internet: www.mini.in<\/p>\n
Facebook: https:\/\/www.facebook.com\/MINI.India<\/p>\n
Instagram: https:\/\/www.instagram.com\/miniindia_official<\/p>\n
LinkedIn: https:\/\/www.linkedin.com\/company\/mini-india\/about\/<\/p>\n