{"id":52437,"date":"2026-07-10T20:27:38","date_gmt":"2026-07-10T20:27:38","guid":{"rendered":"https:\/\/www.europesays.com\/germany\/52437\/"},"modified":"2026-07-10T20:27:38","modified_gmt":"2026-07-10T20:27:38","slug":"volkswagen-sales-tumble-as-job-cuts-loom","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/germany\/52437\/","title":{"rendered":"Volkswagen sales tumble as job cuts loom"},"content":{"rendered":"<p>Volkswagen said on Friday that its decline in vehicle sales accelerated in the second quarter as the crisis-hit German automaker faces mounting pressure from weak demand and reports that it is considering cutting up to 100,000 jobs worldwide, <a href=\"https:\/\/news.az\/\" rel=\"nofollow noopener\" target=\"_blank\">News.Az<\/a> reports, citing <a target=\"_blank\" href=\"https:\/\/www.france24.com\/en\/live-news\/20260710-volkswagen-sales-slide-further-as-carmaker-weighs-mass-job-cuts\" rel=\"nofollow noopener\">AFP<\/a>.<\/p>\n<p>The company said overall vehicle deliveries fell nearly 9% year-on-year in the April-June period, largely due to a sharp decline in demand in China. In the first quarter, Volkswagen&#8217;s sales had fallen by 4%.<\/p>\n<p>&#8220;The situation in China remains challenging, and we were unable to escape a clearly declining overall market,&#8221; <a href=\"https:\/\/news.az\/news\/volkswagen-mulls-german-plant-closures-40-000-jobs-at-risk\" rel=\"nofollow noopener\" target=\"_blank\">Volkswagen<\/a> executive Marco Schubert said in a statement.<\/p>\n<p>He added that the decline came &#8220;despite initial positive momentum from our newly introduced, locally developed electric vehicles there.&#8221;<\/p>\n<p>Europe&#8217;s largest carmaker is facing growing pressure from U.S. tariffs, shrinking profit margins on electric vehicles and, above all, intensifying competition in China, the world&#8217;s largest automotive market.<\/p>\n<p>The 10-brand group, which includes Volkswagen, Audi and Porsche, has already announced plans to cut at least 50,000 jobs in Germany by 2030.<\/p>\n<p>However, recent media reports have suggested the company is considering reducing its global workforce by as many as 100,000 employees and closing four factories in Germany.<\/p>\n<p>Germany&#8217;s powerful IG Metall union organized protests at Volkswagen facilities across the country on Thursday as company management presented its cost-cutting plans to the supervisory board.<\/p>\n<p>There was no major announcement Thursday, with VW simply reiterating previous plans to cut capacity and its model line-up, and analysts said talks would likely take time.<\/p>\n<p>&#8220;For now, people are sharpening their swords and firming up their positions,&#8221; auto analyst Stefan Bratzel of the Centre of Automotive Management told AFP.<\/p>\n<p>&#8220;This is going to drag on for months and months.&#8221;<\/p>\n<p>Volkswagen executives have repeatedly stressed the need for the company to slim down as collapsing sales in China have started to look less like a blip and more like a new normal.<\/p>\n<p>It is a crisis hitting the whole German car industry &#8212; BMW said Friday its second-quarter car sales had fallen almost five percent worldwide, dragged down by a 30.2-percent plunge in China.<\/p>\n<p>Chinese brands are also threatening Volkswagen on its home turf.<\/p>\n<p>The likes of Geely, Xpeng and BYD took a nine percent share of the European market in March, according to automotive intelligence firm Dataforce, up from virtually zero three years ago.<\/p>\n<p>&#8220;The Chinese are coming to Europe, also building factories which are highly efficient,&#8221; Volkswagen CEO Oliver Blume warned in April. &#8220;We cannot compete with underutilised plants.&#8221;<\/p>\n<p>But labour representatives and the German state of Lower Saxony &#8212; both of whom take a dim view of possible plant closures &#8212; together hold more than half the seats on VW&#8217;s supervisory board.<\/p>\n<p>This means any major restructuring is uncertain and will be hard fought.<\/p>\n<p>&#8220;Fundamentally, Volkswagen is too big, too complex, too expensive and too slow,&#8221; auto analyst Bratzel said.<\/p>\n<p><a href=\"https:\/\/news.az\/\" rel=\"nofollow noopener\" target=\"_blank\">News.Az<\/a>\u00a0<\/p>\n<p>\t\t\t\t\t\t\t<a class=\"by-user\" href=\"https:\/\/news.az\/journalists\/nijat-babayev\" rel=\"nofollow noopener\" target=\"_blank\">By Nijat Babayev<\/a>\t\t\t\t\t\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"Volkswagen said on Friday that its decline in vehicle sales accelerated in the second quarter as the crisis-hit&hellip;\n","protected":false},"author":2,"featured_media":52438,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20947],"tags":[24702,41889,5,5767,5356],"class_list":["post-52437","post","type-post","status-publish","format-standard","has-post-thumbnail","category-volkswagen","tag-auto-industry","tag-car-sales","tag-germany","tag-job-cuts","tag-volkswagen"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/52437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/comments?post=52437"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/52437\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media\/52438"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media?parent=52437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/categories?post=52437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/tags?post=52437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}