{"id":60913,"date":"2026-07-25T01:48:08","date_gmt":"2026-07-25T01:48:08","guid":{"rendered":"https:\/\/www.europesays.com\/germany\/60913\/"},"modified":"2026-07-25T01:48:08","modified_gmt":"2026-07-25T01:48:08","slug":"adidas-doubles-down-on-womens-basketball","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/germany\/60913\/","title":{"rendered":"Adidas Doubles Down on Women’s Basketball"},"content":{"rendered":"

\n\tThis WNBA<\/a> All-Star weekend, Adidas<\/a> is proving its dedication to women\u2019s basketball<\/a>. The German athletic giant is launching a collaboration with luxury streetwear brand Ryoko Rain inspired by founder Garrett Thomas\u2019 daughters and dropping the WNBA<\/a> Crazy Energy Pack featuring player exclusives \u2014\u00a0in addition to hosting a dinner celebrating its roster of WNBA<\/a> All-Stars.<\/p>\n

\n\tThe dinner was hosted by president of Adidas women\u2019s basketball Candace Parker, who is using her position to help further Adidas\u2019 mission to advance the women\u2019s game by ensuring women\u2019s perspectives and lived experiences are represented. Among her initiatives helping to increase visibility and create more opportunities for women athletes, coaches and future leaders is the annual Adidas Women\u2019s Summit.<\/p>\n

\n\tParker said in a statement, \u201cThere\u2019s so much energy around women\u2019s basketball right now, and I want to help push it even further. That means spending more time with our athletes, shaping what we create, and making sure Adidas shows up authentically for the next generation of athletes.\u201d<\/p>\n

\t\t\t\t\t\t\"Kahleah<\/p>\n

\t\t\t\t\tKahleah Copper modeling the Adidas x Ryoko Rain collection.<\/p>\n

\t\t\t\t\t\t\t\t\tAdidas<\/p>\n

\n\tThe collaboration with Ryoko Rain is about the unseen journey of the athlete, exploring the experiences and sacrifices that precede accolades. The collection is intended as a love letter to Garrett James\u2019 daughters, with a butterfly motif representing transformation, growth, change and tradition. Adidas athletes Oliviyah Edwards, Kahleah Copper and\u00a0Parker were tapped to star in the campaign. The collection is offered online and in select Dick\u2019s Sporting Goods stores.<\/p>\n

\t\t\t\t\t\t\"Kelsey<\/p>\n

\t\t\t\t\tKelsey Plum modeling the Adidas WNBA Crazy Energy Pack.<\/p>\n

\t\t\t\t\t\t\t\t\tAdidas<\/p>\n

\n\tOn Friday, ahead of the WNBA All-Star Game, Adidas launched the WNBA Crazy Energy Pack of player exclusives including colorways personalized for Satou Sabally and Sophie Cunningham in addition to a WNBA All-Star Edition colorway.\u00a0<\/p>\n

\n\tSabally\u2019s colorway is inspired by mango season in Gambia, where her father is from, with personal accents including \u201cMaktub,\u201d meaning \u201ceverything is written,\u201d and \u201cMy Roots Form the Crown,\u201d which pays homage to her mother\u2019s maiden name, Krone, translating to crown. Meanwhile, Cunningham\u2019s colorway mirrors her personality and Midwestern roots, featuring a pink gradient with accents of baby blue and orange, a cowboy-inspired graphic on the sock liner and \u201cGiddy Up\u201d printed inside the tongue.<\/p>\n

\t\t\t\t\t\t\"Adidas<\/p>\n

\t\t\t\t\tAdidas WNBA Crazy Energy Pack.<\/p>\n

\t\t\t\t\t\t\t\t\tAdidas<\/p>\n

\n\tAdidas also hosted a celebratory dinner for its roster of All-Star athletes at the Bridgeport Skyline Loft, with the list including Aliyah Boston, Kahleah Copper, Olivia Miles and Kelsey Plum<\/a>. The evening was inspired by the Ryoko Rain collaboration and featured a talk from Parker, who spoke of advancing the game and the future of Adidas women\u2019s basketball and welcomed new WNBA athletes to the Adidas family. These player exclusives are part of a long-term brand strategy in partnership with Adidas\u2019 wholesale partners to increase commercial business in the women\u2019s realm.<\/p>\n

\t\t\t\t\t\t\"Adidas<\/p>\n

\t\t\t\t\tAdidas WNBA Crazy Energy Pack.<\/p>\n

\t\t\t\t\t\t\t\t\tAdidas<\/p>\n

\n\t\u201cWe continue our journey to be the next generation brand of basketball,\u201d said Max Staiger, global general manager of Adidas basketball, in a statement. \u201cThis weekend you\u2019ll not only see us celebrating women\u2019s basketball, but also amplifying our fantastic athletes, partners, and the WNBA. Through exclusive player PEs, our ongoing collaboration with Ryoko Rain, and special product drops, we are giving all fans of the game another way to connect with our mission to be that next generation brand. All our weekend programs, including Sophie and Satou\u2019s exclusive drops, are important individual pieces of a continued overall investment in all our veteran, next-generation players, and adidas women\u2019s basketball.\u201d<\/p>\n

\t\t\t\t\t\t\"Adidas<\/p>\n

\t\t\t\t\tAdidas WNBA Crazy Energy Pack.<\/p>\n

\t\t\t\t\t\t\t\t\tAdidas<\/p>\n","protected":false},"excerpt":{"rendered":"This WNBA All-Star weekend, Adidas is proving its dedication to women\u2019s basketball. The German athletic giant is launching…\n","protected":false},"author":2,"featured_media":60914,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21254],"tags":[21290,606,27027],"class_list":["post-60913","post","type-post","status-publish","format-standard","has-post-thumbnail","category-adidas","tag-adidas","tag-basketball","tag-wnba"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/60913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/comments?post=60913"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/60913\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media\/60914"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media?parent=60913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/categories?post=60913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/tags?post=60913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}