{"id":63447,"date":"2026-07-29T11:41:15","date_gmt":"2026-07-29T11:41:15","guid":{"rendered":"https:\/\/www.europesays.com\/germany\/63447\/"},"modified":"2026-07-29T11:41:15","modified_gmt":"2026-07-29T11:41:15","slug":"inter-and-ac-milan-strengthen-commercial-ambitions-through-bbva-and-dhl-partnerships","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/germany\/63447\/","title":{"rendered":"Inter and AC Milan strengthen commercial ambitions through BBVA and DHL partnerships"},"content":{"rendered":"<p class=\"wp-block-paragraph\">The Italian giants, <a href=\"https:\/\/sportsmintmedia.com\/tag\/inter-milan\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Inter Milan<\/a> and <a href=\"https:\/\/sportsmintmedia.com\/tag\/ac-milan\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">AC Milan<\/a>, have announced separate agreements with BBVA and <a href=\"https:\/\/sportsmintmedia.com\/tag\/dhl\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">DHL<\/a> respectively, underscoring the growing importance of technology, fan engagement and operational expertise in modern football partnerships.<\/p>\n<p class=\"wp-block-paragraph\">Inter Milan have entered into a multi-year strategic partnership with Spanish banking group BBVA, which has joined the club as its sleeve partner across the men\u2019s first team, women\u2019s team, Under-23, Under-20 and Legends squads. The agreement also includes front-of-shirt branding for Inter\u2019s academy teams, giving BBVA visibility throughout the club\u2019s player development pathway.<\/p>\n<p class=\"wp-block-paragraph\">The collaboration has been designed around innovation rather than conventional sponsorship exposure. BBVA and Inter will work together to develop exclusive fan experiences, digital activations, premium content and customer rewards, using technology to strengthen engagement with supporters while supporting the bank\u2019s continued expansion in the Italian market.<\/p>\n<p class=\"wp-block-paragraph\">Giorgio Ricci, Chief Revenue Officer of FC Internazionale Milano, said, \u201cOur ambition is to build collaborations that create real value not only for brands, but also for people. In BBVA, we have found much more than a partner; we have found a company that shares our belief that technology and innovation should make experiences better and more accessible. Together, we want to create new ways of bringing football closer to people and delivering the benefits that two innovative brands can offer.\u201d<\/p>\n<p class=\"wp-block-paragraph\">The agreement also reinforces BBVA\u2019s strategy of accelerating its digital banking presence in Italy by leveraging one of <a href=\"https:\/\/sportsmintmedia.com\/tag\/serie-a\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Serie A<\/a>\u2018s most globally recognised football brands to connect with new and existing customers.<\/p>\n<p class=\"wp-block-paragraph\">Meanwhile, city rivals AC Milan have appointed global logistics leader DHL as their premium partner and logistics partner ahead of the 2026-27 season.<\/p>\n<p class=\"wp-block-paragraph\">Under the agreement, DHL will manage the transportation of team equipment, support the club\u2019s logistics during international tours and oversee the global distribution of official AC Milan merchandise. The company has also been named presenting partner of the club\u2019s 2026 pre-season tour, further strengthening its visibility across Milan\u2019s international activities.<\/p>\n<p lang=\"en\" dir=\"ltr\">\ud83d\udea8 AC Milan and DHL united in a new partnership<br \/>sponsorJuly 28th 2026.<\/p>\n<p>DHL joins the Club as Premium Partner and Official Logistics Partner, will be Presenting Partner of the 2026 Pre-Season Tour and will also underpin the new shipping service for Rossoneri merchandise. <a href=\"https:\/\/t.co\/7MXvS9O9Kb\" rel=\"nofollow\">pic.twitter.com\/7MXvS9O9Kb<\/a><\/p>\n<p>\u2014 Milan Posts (@MilanPosts) <a href=\"https:\/\/x.com\/MilanPosts\/status\/2082057244091310545?ref_src=twsrc%5Etfw\" rel=\"nofollow\">July 28, 2026<\/a> <\/p>\n<p class=\"wp-block-paragraph\">The partnership highlights the increasingly strategic role logistics providers play in elite sport, where expanding global fanbases, international tours and growing e-commerce operations demand sophisticated supply chain capabilities. For AC Milan, the collaboration is expected to enhance operational efficiency while supporting the club\u2019s worldwide commercial ambitions.<\/p>\n<p class=\"wp-block-paragraph\">Collectively, the two announcements reflect a broader shift in football sponsorship, where partnerships are increasingly centred on delivering tangible business outcomes through technology, customer engagement and specialist expertise rather than brand exposure alone.<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"The Italian giants, Inter Milan and AC Milan, have announced separate agreements with BBVA and DHL respectively, underscoring&hellip;\n","protected":false},"author":2,"featured_media":63448,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21057],"tags":[27405,37801,21073,21072,48478,48479,892,48480,48481,48482,48483,45958,48484,33619],"class_list":["post-63447","post","type-post","status-publish","format-standard","has-post-thumbnail","category-dhl","tag-ac-milan","tag-bbva","tag-deutsche-post","tag-dhl","tag-fc-inter-milan","tag-fc-internazionale-milano","tag-inter-milan","tag-inter-milan-fc","tag-inter-women","tag-italian-serie-a","tag-lega-serie-a","tag-serie-a","tag-serie-a-enilive","tag-sponsorship"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/63447","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/comments?post=63447"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/posts\/63447\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media\/63448"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/media?parent=63447"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/categories?post=63447"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/germany\/wp-json\/wp\/v2\/tags?post=63447"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}