{"id":53256,"date":"2026-08-20T06:10:41","date_gmt":"2026-08-20T06:10:41","guid":{"rendered":"https:\/\/www.europesays.com\/golf\/53256\/"},"modified":"2026-08-20T06:10:41","modified_gmt":"2026-08-20T06:10:41","slug":"cole-haan-introduces-womens-golf-apparel-blending-style-and-performance","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/golf\/53256\/","title":{"rendered":"Cole Haan Introduces Women’s Golf Apparel, Blending Style and Performance"},"content":{"rendered":"

\n\tCole Haan<\/a> will introduce its first women\u2019s apparel collection, marking the brand\u2019s entry into the golf category. The introduction builds on the momentum of its men\u2019s golf apparel<\/a> launch earlier this year.<\/p>\n

\n\tThe women\u2019s golf collection blends elevated style with technical performance, offering pieces that move easily from the course to the office, travel and weekend plans. Rooted in Cole Haan<\/a>\u2019s \u201ccourse to everywhere,\u201d philosophy, the collection reflects the evolution of golf from a traditional sport into a broader lifestyle category.<\/p>\n

\n\tThe collection launches Thursday and has retail prices ranging from $98 to $218. The line features four-way stretch fabrics and moisture-wicking technology, breathable construction and weather-resistant finishes.<\/p>\n

\n\tAmong the key pieces are a women\u2019s transit windbreaker ($218), a lightweight, weather-resistant layer designed for movement with a structured silhouette and adjustable fit, available in three colorways. There\u2019s also a women\u2019s topspin polo ($99), with breathable four-way stretch and moisture-wicking fabric available in five colorways; a women\u2019s spin sleeveless polo ($98), with four-way stretch and moisture-wicking fabric available in two colorways, and a women\u2019s Grand Ambition Skort ($128), a versatile A-line skort with built-in-shorts, available in two colorways.<\/p>\n

\t\t\t\t\t\t\"Some<\/p>\n

\t\t\t\t\tSome golf shifts from Cole Haan.<\/p>\n

\t\t\t\t\t\t\t\t\tCourtesy image<\/p>\n

\n\tThe brand is targeting wholesale accounts at top golf clubs across the U.S., in addition to PGA Super Store, Worldwide Golf, Golf Galaxy, Amazon, Nordstrom, Zappos, Macy\u2019s and Simon.<\/p>\n

\n\tJeanine Farucci, vice president of global brand marketing at Cole Haan, said they decided to enter women\u2019s apparel through the golf category because of the success they were having with a men\u2019s golf line that was introduced this past spring.<\/p>\n

\n\t\u201cWe started with men\u2019s and really we saw a great amount of success with that. It\u2019s early days of course. But there\u2019s always been a desire for us to offer a head to toe, or toe to head, as we say, full offering for our customer, and our consumer has really always over-indexed in club sports, and golf always rose to the top of that,\u201d Farucci said.<\/p>\n

\n\t\u201cI\u2019m personally really excited to bring this to our female customer now. There\u2019s really been an appetite to expand further the lifestyle assortment for her,\u201d she said. <\/p>\n

\n\tThe company has always offered outerwear, which has been available at the Cole Haan retail stores. \u201cWe\u2019re going to have the digital exclusive for this golf apparel<\/a> and also distribute it through our really key premium golf outlets and wholesalers.\u201d <\/p>\n

\n\tFarucci said the focus is on performance and style together. <\/p>\n

\t\t\t\t\t\t\"<\/p>\n

\t\t\t\t\t Cole Haan golf apparel. <\/p>\n

\t\t\t\t\t\t\t\t\tCourtesy of Cole Haan<\/p>\n

\n\t\u201cEach piece was created for her with the same kind of innovative thinking that we apply to our footwear,\u201d she said. \u201cThere\u2019s a shared DNA from a design ethos standpoint.\u201d <\/p>\n

\n\tShe said they\u2019re using motion at the highest level, such as lightweight, moisture wicking, stretch enhanced fabrics and style. \u201cWe focused on tailored fits and refined silhouettes, so it has a feminine but polished aesthetic. You could wear it on the course, and then you can wear it everywhere after,\u201d she said.<\/p>\n

\n\tShe said the company filed for a golf patent even before they were thinking of making golf shoes. \u201c[Golf shoes] have been a very big part of our customers\u2019 lifestyle and always felt like a very organic extension of the Cole Haan lifestyle,\u201d she said. <\/p>\n

\n\tShe said the golf apparel will have some subtle Cole Haan branding. When asked about extensions into tennis, she said some of these looks can be worn for tennnis, but they\u2019re thinking tennis might be the next category. \u201cWe don\u2019t make performance tennis shoes, but tennis-inspired ones. We hear people use them for pickleball,\u201d she said.<\/p>\n

\t\t\t\t\t\t\"Some<\/p>\n

\t\t\t\t\tSome golf looks from Cole Haan.<\/p>\n

\t\t\t\t\t\t\t\t\tCourtesy of Cole Haan<\/p>\n

\n\tThey will likely add knitwear down the road. \u201cThis is the first foray into this category, and I think our intention is to really learn and see what she resonates with. But I can imagine some of these more lifestyle-driven pieces, like knitwear, will probably make their way\u201d into the eventual collection.<\/p>\n

\n\tWhile she declined to give a first-year sales expectation, Farucci said, \u201cWe\u2019re hoping to get very close to our men\u2019s category.\u201d She said they\u2019ve been seeing strong results with the men\u2019s golf line. \u201cWe had a wider assortment, but great feedback so far,\u201d she said.<\/p>\n

\n\t\u201cObviously we\u2019re very focused around footwear, but our intention is to grow a full Cole Haan lifestyle, and this was a no-brainer as a next step,\u201d she said. <\/p>\n

\n\tShe said Cole Haan has been in the women\u2019s category for almost 50 years, \u201cso she\u2019s really been a part of our story for almost half our lifespan. So how we sort of connect to her and find additional ways to show up in her life is this next step.\u201d <\/p>\n

\n\tCole Haan was established in 1928 in Chicago by founding partners Trafton Cole and Eddie Haan.<\/p>\n

\n\tFarucci said they hope to do a regular women\u2019s sportswear collection someday.<\/p>\n","protected":false},"excerpt":{"rendered":"Cole Haan will introduce its first women\u2019s apparel collection, marking the brand\u2019s entry into the golf category. The…\n","protected":false},"author":2,"featured_media":53257,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[20245,44,730],"class_list":["post-53256","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","tag-cole-haan","tag-golf","tag-golf-apparel"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/posts\/53256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/comments?post=53256"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/posts\/53256\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/media\/53257"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/media?parent=53256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/categories?post=53256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/golf\/wp-json\/wp\/v2\/tags?post=53256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}