{"id":125001,"date":"2026-06-04T14:47:08","date_gmt":"2026-06-04T14:47:08","guid":{"rendered":"https:\/\/www.europesays.com\/hu\/125001\/"},"modified":"2026-06-04T14:47:08","modified_gmt":"2026-06-04T14:47:08","slug":"a-stellantis-jobban-elkulonitene-egymastol-a-markait","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/hu\/125001\/","title":{"rendered":"A Stellantis jobban elk\u00fcl\u00f6n\u00edten\u00e9 egym\u00e1st\u00f3l a m\u00e1rk\u00e1it"},"content":{"rendered":"<p data-alignment=\"left\" class=\"text-left\" data-block-key=\"wpk9t\">Tizenn\u00e9gy aut\u00f3m\u00e1rk\u00e1t egyszerre \u00e9letben tartani elk\u00e9peszt\u0151en dr\u00e1ga mulats\u00e1g, <a href=\"https:\/\/totalcar.hu\/hirek\/2026\/04\/28\/dilemma-a-stellantisnal-eladni-vagy-megosztani\/\" target=\"_blank\" rel=\" noopener noreferrer nofollow\" data-link-preview=\"true\" data-og-title=\"Dilemma a Stellantisn\u00e1l: eladni vagy megosztani?\" data-og-description=\"Megszor\u00edt\u00f3 int\u00e9zked\u00e9sekre k\u00e9sz\u00fcl a hatalmas aut\u00f3ipari konszern.\" data-og-image=\"https:\/\/totalcar.hu\/media\/images\/GettyImages-2269049336.format-jpeg.max-3840x2160.jpg\" data-og-column=\"H\u00edrek\" data-og-tags=\"[&quot;H\\u00edrek&quot;, &quot;stellantis&quot;, &quot;aut\\u00f3gy\\u00e1rt\\u00e1s&quot;, &quot;cs\\u00f6kkent\\u00e9s&quot;]\">menedzselni pedig legal\u00e1bb ennyire neh\u00e9z feladat.<\/a> A Stellantis t\u00fal\u00e9l\u00e9se gigakonszernk\u00e9nt eddig is azon m\u00falt, hogy a k\u00fcl\u00f6nb\u00f6z\u0151 m\u00e1rk\u00e1kat k\u00f6z\u00f6s alapokra \u00e9s azonos motorokra \u00e9p\u00fcl\u0151 modellek haszn\u00e1lat\u00e1ra k\u00e9nyszer\u00edtette. Most viszont egy 70 milli\u00e1rd doll\u00e1ros fejleszt\u00e9si csomagot jelentettek be, amely t\u00f6bb mint 60 \u00faj modellt, 50 r\u00e1ncfelvarr\u00e1st \u00e9s nem mellesleg egym\u00e1st\u00f3l jobban elk\u00fcl\u00f6n\u00fcl\u0151 form\u00e1kat hoz.<\/p>\n<p>  <a rel=\"noopener nofollow\" href=\"https:\/\/indamediasales.hu\/2019\/06\/25\/quality_placement_minosegbiztositasi_tajekoztato_728\" target=\"_blank\"><\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/totalcar.hu\/static\/images\/brand\/quality_placement_logo.svg\" alt=\"Quality Placement\" width=\"150\" height=\"15\"\/><\/p>\n<p>  <\/a><\/p>\n<p>\n  hirdet\u00e9s\n<\/p>\n<p data-alignment=\"left\" class=\"text-left\" data-block-key=\"wpk9t\">B\u00e1r a modell\u00e1radatb\u00f3l elvileg mind a 14 m\u00e1rka profit\u00e1l, a fejleszt\u00e9si forr\u00e1sok eloszt\u00e1s\u00e1n\u00e1l kor\u00e1ntsem lesz egyenl\u0151s\u00e9g. A Stellantis vezet\u00e9se \u00fagy d\u00f6nt\u00f6tt, hogy a hatalmas b\u00fcdzs\u00e9 mintegy 70 sz\u00e1zal\u00e9k\u00e1t mind\u00f6ssze n\u00e9gy kiv\u00e1lts\u00e1gos m\u00e1rk\u00e1ra \u2013 a Fiatra, a Jeepre, a Peugeot-ra \u00e9s a Ramre \u2013 ford\u00edtja. \u0150k kapj\u00e1k meg els\u0151k\u00e9nt a legfrissebb fejleszt\u00e9seket, az \u00faj elektromos architekt\u00far\u00e1t \u00e9s a leg\u00fajabb szoftvereket, \u00edgy modelljeik azt is el\u0151revet\u00edtik, mit kaphat majd a marad\u00e9k t\u00edz m\u00e1rka a k\u00f6vetkez\u0151 \u00e9vekben \u2013 \u00e1ll\u00edtja a Stellantis eur\u00f3pai igazgat\u00f3ja, Emanuele Cappellano.<\/p>\n<p>            <img loading=\"lazy\" decoding=\"async\" alt=\"\" class=\"rounded-[20px] w-full h-full object-cover aspect-[3\/2]\" height=\"228\"  src=\"https:\/\/www.europesays.com\/hu\/wp-content\/uploads\/2026\/06\/b29e2dd160e9bcef7c4b248dd61b726d.format-jpeg.max-370x278.jpg\"  width=\"370\"\/><\/p>\n<p>    Fot\u00f3: Stellantis<\/p>\n<p data-alignment=\"left\" class=\"text-left\" data-block-key=\"wpk9t\">A szakember szerint a diz\u00e1jnereknek fel van adva a lecke, mert a k\u00f6z\u00f6s technikai alapok ellen\u00e9re l\u00e1tv\u00e1nyosan el kell majd k\u00fcl\u00f6n\u00edteni\u00fck egym\u00e1st\u00f3l a modelleket. A c\u00e9l az, hogy a t\u00f6megmodellek eset\u00e9ben \u2013 ahol a legkisebb a t\u00e1vols\u00e1g a testv\u00e9rmodellek k\u00f6z\u00f6tt \u2013 az aut\u00f3k meg\u0151rizz\u00e9k saj\u00e1t m\u00e1rkaidentit\u00e1sukat, \u00e9s a v\u00e1s\u00e1rl\u00f3k ne csup\u00e1n egy olcs\u00f3 kl\u00f3nt l\u00e1ssanak benn\u00fck.<\/p>\n<p>            <img loading=\"lazy\" decoding=\"async\" alt=\"\" class=\"rounded-[20px] w-full h-full object-cover aspect-[3\/2]\" height=\"228\"  src=\"https:\/\/www.europesays.com\/hu\/wp-content\/uploads\/2026\/06\/f391cbef383328aaa09c385b0fec45e6.format-jpeg.max-370x278.jpg\"  width=\"370\"\/><\/p>\n<p>    Fot\u00f3: Stellantis<\/p>\n<p data-alignment=\"left\" class=\"text-left\" data-block-key=\"wpk9t\">A gyakorlatban ez \u00fagy n\u00e9z majd ki, hogy a kompakt (B \u00e9s C) szegmensben a Peugeot-n\u00e1l landol el\u0151sz\u00f6r a <a href=\"https:\/\/totalcar.hu\/hirek\/2026\/03\/07\/ketezer-mernokot-vesz-fel-a-stellantis-hogy-javitsak-autoik-megbizhatosagat\/\" target=\"_blank\" rel=\" noopener noreferrer nofollow\" data-link-preview=\"true\" data-og-title=\"K\u00e9tezer m\u00e9rn\u00f6k\u00f6t vesz fel a Stellantis, hogy jav\u00edts\u00e1k aut\u00f3ik megb\u00edzhat\u00f3s\u00e1g\u00e1t\" data-og-description=\"A kor\u00e1bbi vez\u00e9rigazgat\u00f3 alatt tapasztalhat\u00f3 k\u00f6lts\u00e9gcs\u00f6kkent\u00e9sek rossz hat\u00e1ssal voltak az aut\u00f3ik megb\u00edzhat\u00f3s\u00e1g\u00e1ra.\" data-og-image=\"https:\/\/totalcar.hu\/media\/images\/45957702_b6837abcbbe0ba6538a2c.format-jpeg.max-3840x2160.jpg\" data-og-column=\"H\u00edrek\" data-og-tags=\"[&quot;H\\u00edrek&quot;, &quot;megb\\u00edzhat\\u00f3s\\u00e1gi lista&quot;, &quot;stellantis&quot;, &quot;b\\u0151v\\u00edt\\u00e9s&quot;, &quot;m\\u00e9rn\\u00f6k&quot;, &quot;min\\u0151s\\u00e9gellen\\u0151rz\\u00e9s&quot;]\">Stellantis<\/a> p\u00e9nze, \u00edgy \u0151k \u00e9p\u00edthetnek els\u0151k\u00e9nt aut\u00f3t az \u00faj STLA One alapra. A t\u00f6bbi m\u00e1rka, p\u00e9ld\u00e1ul az Opel vagy az Alfa Romeo, csak n\u00e9mi k\u00e9s\u00e9ssel kapja majd meg ezeket a fejleszt\u00e9seket.<\/p>\n<p><a href=\"https:\/\/google.com\/preferences\/source?q=https%3A\/\/totalcar.hu\" rel=\"noopener nofollow\" class=\"!flex !items-center !gap-5 !py-2 !px-3 w-full rounded-xl text-base md:leading-[22px] font-bold cursor-pointer !no-underline relative !bg-white !text-[#202124] border !border-[#858585] dark:!bg-[#323232] dark:!text-white dark:border-none mb-4 \" target=\"_blank\"><br \/>\n  <img decoding=\"async\" src=\"https:\/\/totalcar.hu\/static\/images\/favicons\/google_favicon.svg\" alt=\"Google\" class=\"shrink-0 w-7 h-7\"\/><br \/>\n  \u00c1ll\u00edtsd be Google keres\u0151j\u00e9t, hogy a tal\u00e1latok k\u00f6z\u00f6tt biztos ott legyen a Totalcar!<\/p>\n<p><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Tizenn\u00e9gy aut\u00f3m\u00e1rk\u00e1t egyszerre \u00e9letben tartani elk\u00e9peszt\u0151en dr\u00e1ga mulats\u00e1g, menedzselni pedig legal\u00e1bb ennyire neh\u00e9z feladat. A Stellantis t\u00fal\u00e9l\u00e9se gigakonszernk\u00e9nt&hellip;\n","protected":false},"author":2,"featured_media":125002,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[10],"tags":[2586,110,44,42,40,43,41,24427,809,751,111],"class_list":["post-125001","post","type-post","status-publish","format-standard","has-post-thumbnail","category-vallalkozas","tag-autoipar","tag-business","tag-hu","tag-hungarian","tag-hungary","tag-magyar","tag-magyarorszag","tag-platform","tag-stellantis","tag-strategia","tag-vallalkozas"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@hu\/116692389033801676","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/posts\/125001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/comments?post=125001"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/posts\/125001\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/media\/125002"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/media?parent=125001"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/categories?post=125001"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/tags?post=125001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}