{"id":77926,"date":"2026-04-26T11:11:07","date_gmt":"2026-04-26T11:11:07","guid":{"rendered":"https:\/\/www.europesays.com\/hu\/77926\/"},"modified":"2026-04-26T11:11:07","modified_gmt":"2026-04-26T11:11:07","slug":"ismeros-a-candy-marka-most-erositik-a-haiert-is-elindult-az-orszagos-szervizhalozat","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/hu\/77926\/","title":{"rendered":"Ismer\u0151s a Candy m\u00e1rka? Most er\u0151s\u00edtik a Haiert is, elindult az orsz\u00e1gos szervizh\u00e1l\u00f3zat"},"content":{"rendered":"<p>\u00daj korszak kezd\u0151d\u00f6tt a Haier hazai m\u0171k\u00f6d\u00e9s\u00e9ben v\u00e1llalat imm\u00e1r Haier Hungary Kft. n\u00e9ven folytatja tev\u00e9kenys\u00e9g\u00e9t. A kor\u00e1bban Candy Hoover Hungary Kft.-k\u00e9nt m\u0171k\u00f6d\u0151 c\u00e9g \u00e1tnevez\u00e9se nem puszt\u00e1n formai v\u00e1ltoz\u00e1s, hanem a hazai m\u0171k\u00f6d\u00e9s \u00e9s m\u00e1rka\u00e9p\u00edt\u00e9s tudatos \u00e1talak\u00edt\u00e1s\u00e1nak r\u00e9sze.<\/p>\n<p>A k\u00f6zlem\u00e9ny szerint a n\u00e9vv\u00e1lt\u00e1st egy\u00e9rtelm\u0171 \u00fczenetnek sz\u00e1nh\u00e1k: a v\u00e1llalat a j\u00f6v\u0151ben m\u00e9g hangs\u00falyosabban k\u00edv\u00e1nja \u00e9p\u00edteni a Haier m\u00e1rk\u00e1t Magyarorsz\u00e1gon, \u00e9s hossz\u00fa t\u00e1von meghat\u00e1roz\u00f3 szerepl\u0151v\u00e9 k\u00edv\u00e1n v\u00e1lni a hazai piacon.<\/p>\n<p>\u201eM\u00edg a Haier kor\u00e1bban els\u0151sorban a fels\u0151 \u00e1rszegmensben volt jelen, ma m\u00e1r j\u00f3val sz\u00e9lesebb v\u00e1s\u00e1rl\u00f3i k\u00f6r sz\u00e1m\u00e1ra k\u00edn\u00e1l alternat\u00edv\u00e1t. A strat\u00e9gia r\u00e9sze a multibrand megk\u00f6zel\u00edt\u00e9s is: a Haier mellett a Candy m\u00e1rka is meg\u00fajult, magasabb min\u0151s\u00e9gi szinten \u00e9s \u00faj gy\u00e1rt\u00e1stechnol\u00f3giai h\u00e1tt\u00e9rrel jelenik meg\u201d \u2013 id\u00e9zi a v\u00e1llalat komm\u00fcnik\u00e9je Huczka Istv\u00e1nt, a Haier Hungary Kft. \u00fcgyvezet\u0151j\u00e9t.<\/p>\n<p>A strat\u00e9giai \u00e1talakul\u00e1s r\u00e9szek\u00e9nt 2026. \u00e1prilis 15-t\u0151l meg\u00fajult, k\u00f6zvetlen Haier szervizh\u00e1l\u00f3zat kezdte meg m\u0171k\u00f6d\u00e9s\u00e9t Magyarorsz\u00e1gon. Az \u00faj rendszer 30 szervizpartnerrel, region\u00e1lis lefedetts\u00e9ggel biztos\u00edt orsz\u00e1gos jelenl\u00e9tet, mik\u00f6zben egy egys\u00e9ges, modern \u00e9s \u00fcgyf\u00e9lbar\u00e1t \u00fcgyf\u00e9lszolg\u00e1lati strukt\u00far\u00e1n kereszt\u00fcl kezeli a bejelent\u00e9seket. Az \u00faj modell c\u00e9lja, hogy gyorsabb, \u00e1tl\u00e1that\u00f3bb \u00e9s magasabb sz\u00ednvonal\u00fa \u00fcgyf\u00e9lkiszolg\u00e1l\u00e1st biztos\u00edtson a hazai felhaszn\u00e1l\u00f3k sz\u00e1m\u00e1ra.<\/p>\n<p>A v\u00e1llalat k\u00f6z\u00f6lte: 2025-ben k\u00e9tsz\u00e1mjegy\u0171 \u00e1rbev\u00e9tel-n\u00f6veked\u00e9st \u00e9rt el, mik\u00f6zben stabiliz\u00e1lta m\u0171k\u00f6d\u00e9s\u00e9t. A k\u00f6vetkez\u0151 c\u00e9l a piaci r\u00e9szesed\u00e9s tov\u00e1bbi n\u00f6vel\u00e9se \u00e9s a Haier poz\u00edci\u00f3j\u00e1nak meger\u0151s\u00edt\u00e9se a hazai h\u00e1ztart\u00e1sig\u00e9p-piacon.<\/p>\n<p>Ha m\u00e1skor is tudni szeretne hasonl\u00f3 dolgokr\u00f3l, l\u00e1jkolja <a href=\"https:\/\/www.facebook.com\/hvg.tech\" target=\"_blank\" rel=\"nofollow noopener\">a HVG Tech rovat\u00e1nak Facebook-oldal\u00e1t<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"\u00daj korszak kezd\u0151d\u00f6tt a Haier hazai m\u0171k\u00f6d\u00e9s\u00e9ben v\u00e1llalat imm\u00e1r Haier Hungary Kft. n\u00e9ven folytatja tev\u00e9kenys\u00e9g\u00e9t. A kor\u00e1bban Candy&hellip;\n","protected":false},"author":2,"featured_media":77927,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[110,28024,28025,28026,44,42,40,43,41,629,111],"class_list":{"0":"post-77926","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-vallalkozas","8":"tag-business","9":"tag-candy","10":"tag-haier","11":"tag-haztartasi-gep","12":"tag-hu","13":"tag-hungarian","14":"tag-hungary","15":"tag-magyar","16":"tag-magyarorszag","17":"tag-tech","18":"tag-vallalkozas"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@hu\/116470709350334364","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/posts\/77926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/comments?post=77926"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/posts\/77926\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/media\/77927"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/media?parent=77926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/categories?post=77926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/hu\/wp-json\/wp\/v2\/tags?post=77926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}