After enduring two devastating fires in 2024, Reuben’s Deli & Restaurant in London’s Baker Street has officially reopened, restoring one of the city’s most iconic kosher dining institutions. The return of this beloved establishment marks not only the revival of its famous salt beef sandwiches but also the resilience of London’s kosher food scene.
A Storied Kosher Landmark
For decades, Reuben’s has been synonymous with traditional Jewish deli fare in the heart of London. Known for its thick-cut salt beef, hot pastrami sandwiches, and signature chicken soup, the restaurant has served as a gathering place for both locals and tourists seeking classic kosher comfort food.
In early 2024, an electrical fire forced Reuben’s to close for repairs. Just months later, a second blaze caused even more extensive damage, halting progress and forcing the team to rebuild from scratch. Despite the setbacks, Reuben’s ownership remained committed to reopening and invested heavily in a full renovation to modernize the space while preserving its nostalgic character.
The second fire, reported in August 2024, left the restaurant severely damaged and temporarily shuttered once again. YeahThatsKosher previously reported on the closure and the community’s response to one of London’s most beloved kosher landmarks going dark for a second time in one year.
A Triumphant Return
After a long closure, Reuben’s reopened its doors in late summer 2025, bringing back the warm, familiar atmosphere that regulars had missed. The renewed space features a refreshed dining area with a modernized salt beef bar and plans for a fine-dining area on the lower level.
The reopening menu celebrates the deli’s greatest hits, including matzo ball soup, latkes, pastrami and salt beef sandwiches, crisp chips, and rich desserts such as lockshen pudding and cinnamon strudel. Alongside these classics, lighter items like quinoa salad and roasted vegetables have been introduced to reflect contemporary tastes.
Reuben’s Café Launch Last Year
During the deli’s hiatus, Reuben’s expanded its footprint with a new dairy concept: Reuben’s Café & Bakery. Located just a few doors away on Baker Street, the café serves as the dairy counterpart to the meat restaurant.
The café quickly became a popular addition to London’s kosher dining scene, offering all-day breakfast, smoked salmon bagels, omelets, salads, pastas, fish entrees, and baked goods. Its bright, relaxed space provides a comfortable setting for both quick meals and leisurely coffee breaks.
While the deli focuses on hearty meat-based fare, the café caters to those looking for dairy and vegetarian options, allowing the Reuben’s brand to serve a wider audience within the kosher community.
A Cornerstone of London’s Kosher Dining Scene
The reopening of Reuben’s Deli has been met with enthusiasm from London’s Jewish community and visitors alike. As one of the oldest kosher restaurants in the UK, its return symbolizes the endurance of kosher dining traditions in a city that continues to evolve.
Reuben’s remains a go-to destination for anyone seeking authentic Jewish deli flavors in central London, and as one of the only kosher options in the city center. Together with its newer dairy café, the Reuben’s name now represents both the city’s rich kosher heritage and its modern culinary adaptability.
Location, Hours, and Certification
Reuben’s Deli & Restaurant
79 Baker Street, London W1U 6RG
Hours: Sunday–Thursday 11:30 am–10:00 pm, Friday until two hours before sunset, closed Saturday
Kosher Certification: KF
Reuben’s Café & Bakery
52 Baker Street, London W1U 7BT
Hours: Sunday–Thursday early morning through evening, Friday until before sunset, closed Saturday
Kosher Certification: KF
Both establishments continue to anchor Baker Street as a hub for kosher dining in London, offering two distinct yet complementary experiences for meat and dairy lovers alike.