The Wellington founder behind surfing app, Toby Work, says purpose comes first and profit can wait.

Swellify founder Tobias Work surfing in Indonesia.

Wellington software engineer Tobias Work laughed when asked how he planned to make money. “Right now it’s a boatload of self-belief and some savings,” he said.

“I just want to provide a great service and overdeliver before I ask anyone to pay.”

Work is the founder of Swellify, a free surf

Want to read more? It’s easy.
Choose your subscription

Already have an account? Login

Smartphone Only Subscription

NZ$29.95 / monthly

Subscribe Now

Monthly Premium Online Subscription

NZ$49.95 / monthly

Subscribe Now

Smartphone Only Annual Subscription

NZ$299.00 / yearly

Subscribe Now

Yearly Premium Online Subscription

NZ$499.00 / yearly

Subscribe Now

Premium Group Membership 10 Users
NZ$385+GST / monthly
$38.5 per user – Pay by monthly
credit card debit

Subscribe Now

Premium Group Membership 20 Users
NZ$660+GST / monthly
$33 per user – Pay by monthly
credit card debit

Subscribe Now

Premium Group Membership 50 Users
NZ$1375+GST / monthly
$27.5 per user – Pay by monthly
credit card debit

Subscribe Now

Premium Group Membership 100 Users
NZ$2100+GST / monthly
$21 per user – Pay by monthly
credit card debit

Subscribe Now

Yearly Premium Online Subscription + NBR Marketplace
NZ$999.00 / yearly

Subscribe Now

Individual

Group membership

NBR Marketplace

Student

Exclusive FREE offer for uni students studying at a New Zealand university (valued at $499).

© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.