‘I do a lot of walking and have gone through a lot of runners. These are by far the best for walking.’Shawna Healey Senior fashion, beauty and home affiliate writer, Nadia Breen and Sara Rountree Deputy Editor, Cork Beo

18:13, 16 Jan 2026Updated 18:13, 16 Jan 2026

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New Balance trainers in a shoe shop (stock)(Image: Getty)

New Balance’s massive January sale means some of the popular sports brand’s trendiest footwear has been heavily reduced in price – and shoppers are snapping up bargains. Among the many women’s trainers currently discounted, it’s the 327 shoes that are among some of the most sought-after right now.

The runners, which are usually between €120 and €130, are now 40% off in many colour options – now down to under €80.

Many styles of the 327 Shoes are now down to €78, while some are now €72 and a stylish pair of white and red ones are now €65. The New Balance trainers blend a retro-inspired shape with a bold, contemporary design. They sport a distinctive flared midsole, an oversized ‘N’ logo and a chunky rubber outsole that wraps up the heel, delivering a trainer that channels ’70s style while staying on-trend.

Some sizes are sold out, so anyone hoping to get their hands on a pair would want to be quick. Here are some available options:

327 Shoes – Timberwolf with Sea Salt and Light Chrome Blue – €72

327 Shoes – Sea salt with dark olivine – €78

327 Shoes – Black Cement with White – €72

327 Shoes – Sea Salt with Monarch Burgundy – €65

327 Shoes – Sea Salt with Castlerock – €78

327 Shoes – Slate Grey with Grey Matter and Dream State – €72

Made from leather and suede, these trainers are suitable for everyday wear. They can be matched with athletic gear or paired with jeans or skirts for a chic yet relaxed look. the 327 Shoes have gained an impressive overall rating of 4.5 out of five stars from five customer reviews. One buyer said: “I have never opened a more comfortable pair of trainers in 45 years. I would highly recommend, the only negative is the price.”

Another satisfied customer shared: “Just love my 327’s. I have a few pairs of these trainers in different colours. They are the most comfortable trainers I’ve ever had, they are lightweight and fashionable. I have to size up to a five for a better fit.

“These are the most comfortable runners I ever bought,” a third reviewer noted. “I do a lot of walking and have gone through a lot of runners. These are by far the best for walking.”

Elsewhere, these similarly stylish Red and White Nike Phoenix Waffle Trainers are now just €79 down from €114 over at Next.ie. The vintage-style trainers are also available in Neutral/Navy and Brown.