A developing taste for the luxury crisp outside Ireland will require a new manufacturing site, says MD Tom Keogh, but exorbitant build costs here mean they may have to look elsewhere
While tariffs were initially a concern, they haven’t affected sales across the Atlantic, say Keogh. Photo: Mark Condren
Spiralling construction costs could force one of the country’s most recognisable homegrown crisps brands to invest in a new factory outside of Ireland due to the “extremely prohibitive” cost of building here.
Tom Keogh, the potato-farmer-turned-crisp magnate behind Keogh’s Crisps, told the Sunday Independent that the business has been preparing plans to build a new 9,290 sq m manufacturing facility beside its current site near Oldtown, Co Dublin, to help it deal with surging international demand for its crisps and popcorn.