Provided by Korea Boardgames
© Korea Boardgames
Board game company Korea Boardgames announced that it will officially launch two new board games (Catch Saeukkang and Reach for Saeukkang) themed around Korea’s iconic national snack, Saeukkang, on August 24.
The two new releases seamlessly blend the delightful, addictive concept of Saeukkang—a beloved snack familiar to people of all ages for decades—with board game mechanics.
“Catch Saeukkang”: A game where the traditional card game Old Maid meets Saeukkang. Players must discard all Saeukkang cards from their hand while avoiding the “Seagull” thief card targeting the snack.
“Reach for Saeukkang”: Inspired by the famous catchphrase “Hands keep reaching, hands keep reaching,” this thrilling party game awards victory to the player who holds out until the end without removing their fingers placed on the Saeukkang tiles.
To celebrate the release of these two new products, Korea Boardgames has partnered with Nongshim to simultaneously introduce the “Saeukkang Board Game Gift Set.” Packing the two new board games alongside six of Nongshim’s flagship snacks (Saeukkang, Rice Saeukkang, Spicy Saeukkang, Wasabi Saeukkang, Saeukkang Black, and Yukpo-kkang) into a single box, the set offers both the fun of eating and playing. The “Saeukkang Board Game Gift Set” will be sold in limited quantities starting August 24 through the official Korea Boardgames store, Naver Smart Store, and Nongshim Mall.
Seong-hyun Kwon, Deputy Senior Manager at Korea Boardgames who planned the gift set, stated, “We planned these new products to spread the fun of board games using the nationally recognized Saeukkang brand and to offer unique enjoyment exclusive to Saeukkang to the whole family.” He added, “We ask for your great interest in the board game gift set, which combines the new board games with a rich lineup of snacks at an exceptional value.”
Meanwhile, detailed information on individual purchases of the two Saeukkang board games as well as the Saeukkang Board Game Gift Set can be found on the official Korea Boardgames store.
This article was originally written in Korean and translated with the help of AI. It was then edited by a native English-speaking editor. All AI-assisted translations are reviewed and refined by our newsroom.
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