Rihanna’s daughter Rocki is already getting comfortable in front of the camera. The one-year-old makes her Savage X Fenty campaign debut in the brand’s latest holiday shoot, joining her mother and older brothers, RZA and Riot. While the campaign marks the first time Rihanna has featured all three children together for the brand, Rocki also gets a moment of her own.
Rihanna and kids are all about the holidays in new full-family Savage x Fenty ad campaign
Rihanna is getting into the holiday spirit with Savage X Fenty. She shared a new family campaign on Instagram. “just here to start off cozy szn! gang sold separately,” she captioned the post. It features all three of her children, including her youngest daughter, Rocki.
The pictures show Rihanna and her three children wearing matching red-and-white snowflake onesies inside a cozy blanket fort. The winter-inspired setup features faux snow, oversized polar bear and penguin props, giving the shoot a festive family-photo feel. In one frame, Rocki poses beside a white polar bear plushie, getting a solo shot that puts the spotlight firmly on the youngest member of the family.
The campaign is Rocki’s first for Savage X Fenty, while her older brothers appeared in the brand’s holiday promotion last year. This time, all three children join their mother in the same campaign, making it a notable family moment for the singer, who shares them with A$AP Rocky.
Rocki’s latest appearance follows her magazine debut alongside Rihanna in W’s April 2026 Pop Issue. For that shoot, the baby wore a Dior Haute Couture look, including a diaper and headpiece designed by Jonathan Anderson. Rihanna later joked about her daughter stealing the spotlight on set, writing, “The latest fashion killa just joined our set. She kind of outshined me.”
Rocki is adding another fashion moment to her growing list of appearances with Rihanna. This time, she makes her Savage X Fenty debut. The festive campaign also gives fans a rare glimpse of the whole family together.