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Browsing Tag

brand building

1 post
AArtificial intelligence
​Mark Ritson: ChatGPT’s new ads show even AI can’t deny the brand-building power of TV
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​Mark Ritson: ChatGPT’s new ads show even AI can’t deny the brand-building power of TV

  • September 30, 2025
Columnist Mark Ritson is amused that OpenAI’s first global brand campaign features emotional ads shot on film and…
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