Manu Chandra’s Sauce, the VC making a feast of small servings
Consumer-focused investor Sauce VC has scored one of its biggest exits yet, pocketing an estimated Rs 500-550 crore…
Wellbeing Nutrition’s new ad focuses on picky eating among children
Wellbeing Nutrition has launched a new campaign for Kids Superfuel, its nutrition drink mix for children. Built around…
Whey protein goes sachet-size to boost mass adoption in India
Mumbai: Once sold in bulky tubs mostly to bodybuilders, whey protein is now showing up in sachets and…
Why Wellbeing Nutrition is putting gut comfort at the centre of protein marketing
Protein brands love talking about quality – how many grams per scoop, how fast it helps build muscle,…
Legacy ayurveda brands take the new age wellness route to stay relevant
The stakes are high. India’s health and wellness market was valued at about $40 billion in 2024, according…
AIIMS doctor slams celebrity nutritionist Pooja Makhija’s advice on salt intake, ‘Misinformation like this…’
Celebrity nutritionist Pooja Makhija’s take on salt intake has been countered by a medical professional. Makhija’s comments came…