Disney’s $1 billion investment in OpenAI, announced this month, grabbed headlines as a media and entertainment play. The three-year licensing deal gives OpenAI\u2019s Sora access to Disney, Marvel, Pixar, and Star Wars IP, with AI-generated content slated for Disney+.<\/p>\n
But what about travel? I wanted to know how Disney is thinking about AI in parks, cruises, and experiences \u2014 a massive part of its business with more than $30 billion in revenue.\u00a0<\/p>\n
To figure it out, I spent the past week studying something that doesn’t usually make headlines: job postings. Specifically, 10 AI-related positions Disney recently listed on LinkedIn. Roles range from a VP of AI at up to $370K down to analytics managers and ML engineers.\u00a0<\/p>\n
The postings paint a picture of a company getting serious about AI, from forecasting and optimization to ticketing systems and guest-facing channels.<\/p>\n
The Strategic Architecture<\/p>\n
The center of gravity for Disney’s AI work in<\/p>\n","protected":false},"excerpt":{"rendered":"Disney’s $1 billion investment in OpenAI, announced this month, grabbed headlines as a media and entertainment play. The…\n","protected":false},"author":2,"featured_media":242032,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[74],"tags":[289,1887,18,19,17,82,103627],"class_list":{"0":"post-242031","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-artificial-intelligence","9":"tag-disney","10":"tag-eire","11":"tag-ie","12":"tag-ireland","13":"tag-technology","14":"tag-travel-tech"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/115749472464025612","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/242031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=242031"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/242031\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/242032"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=242031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=242031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=242031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}